A Binder
Biographic Data
| ID | 84001 |
|---|---|
| NAME | A Binder |
| GIVEN NAMES | A |
| FAMILY NAME | Binder |
| SIGNATURE | BINDER A |
| AFFILIATIONS | University of Vienna |
| ORCID | 0000-0003-3266-8614 |
| VERIFIED | Yes |
| TOTAL WORKS | 41 |
| TOTAL CITATIONS | 66 |
| AUTHOR COUNT | 41 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2017 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 5 |
The Effects of Online Harassment of Scientists on Bystander Scientists
Scientists who share research on social media increasingly face harassment, which is visible to many bystanders, including other scientists. We report a preregistered experiment testing how exposure to such harassment affects bystander scientists ( N = 846). Drawing on social identity approaches, we argue that bystander scientists may react similarly to directly targeted scientists. Results show that exposure to harassment increases anxiety and r…
“There Are Risks, but I Will Use It Anyway”: Predicting the Urge to Regulate and the Intended Use of Generative AI Among Youth in Four Countries
Generative AI is rapidly evolving, yet our understanding of how the public assesses and evaluates this technology remains limited. This is particularly true for youths who traditionally are early adopters of new technologies. Our study investigates how sociodemographic variables as well as risk perceptions influence youths′ future urge to regulate as well as their future intention to use generative AI in Indonesia, Austria, Serbia, and Hong Kong …
Cognitive effects of political microtargeting: An eye-tracking study
Political microtargeting (PMT) is theorized to impact citizens’ attention and cognitive processes required for coping with persuasive messages. The empirical basis for these assumptions is limited. This study compares accurate to inaccurate microtargeting by manipulating issue fit and political fit (i.e. the congruence between the advertised issue and political party with citizens’ preferences). It investigates their impact on visual attention (i…
Four shades of avoidance: Conceptualising and predicting reactive and preventive dimensions of online political microtargeting avoidance
Online political microtargeting (PMT) has become a key pillar of election campaigning around the world. However, we know little about how citizens cope with this new technology and what drives their behaviours. This preregistered study focuses on avoidance behaviours. First, we propose a framework of four dimensions of PMT avoidance (i.e. cognitive avoidance, blocking, privacy protective, and chilling effect related behaviours). Second, we invest…
The cognitive benefits of online microtargeted political ads: Explaining attitudes, political interest, and campaign knowledge
Should They Really See This? The Depiction of Alcohol in Movies and Series Targeted at Children
A “drop in the ocean”? Emerging adults’ experiences and understanding of targeted political advertising on social media
Political microtargeting practices aim at exposing social media users to political content that aligns with their preferences and interests. Hence, such exposure becomes a personal experience, dependent on individual perceptions. So far, research has rarely investigated young social media users’ personal experiences with targeted political advertising (TPA). In the present study, five qualitative focus group interviews with 20 young social media …
Does social media use make us more environmentally knowledgeable or more eco-anxious? A multi-country investigation
Purpose Social media has a great mobilizing power and is considered to be an important vehicle to raise the awareness for the climate crisis across the globe. Despite this undisputed relevance, however, we lack studies exploring the relations between social media use, environmental knowledge, and environmental anxiety, particularly using a non-Western, global approach. Design/methodology/approach We conducted a quota-based general population surv…
Decision-Making on Dating Apps: Is Swiping More Less and Swiping Right Wrong
Experiments demonstrated adverse effects of evaluating high numbers of dating app profiles on decision-making. Yet few investigated the effects of choice abundance on self-esteem and anxieties, and the influence of decision-making remains unexplored. To test the main and joint effects of number of profiles and decision mode on self-esteem, mate value, fear of being single, and perceived choice overload, we conducted a 3 (number of profiles: low; …
Health-Related Communication of Social Media Influencers: A Scoping Review
Social media influencers (SMIs) are an essential part of today’s digital media landscape and have the ability to significantly impact the health-related attitudes and behavior of their audiences. Despite an increasing number of studies, research has produced mixed results, and a comprehensive overview of the main findings is lacking. Therefore, the goal of this scoping review was to comprehensively map the literature focusing on SMIs and their he…
Happier and Healthier? Investigating the Longitudinal Impact of Body-Positive and Fitspirational Influencers on Weight Satisfaction, Healthy Eating, and Physical Activity
Social media influencers frequently share body-related ideals, such as body positivity or fitspiration, with their followers. While their influence is well-recognized, little is known about how their content affects weight satisfaction and health-related behaviors, such as healthy eating and exercise, over time. This study addresses these questions through a 22-day longitudinal experiment, exposing participants to Instagram content from body-posi…
The more you know…? How disclosures, persuasion knowledge training, and political fit impact Cognitive processing of targeted political ads
Scholars and policymakers call for disclosures and educational training to enhance citizens’ critical coping with targeted political advertising. Empirically, however, the effectiveness of such measures remains unclear. Contributing to persuasion knowledge research, this study investigates how targeting disclosures, educational training, and political fit activate targeting knowledge and manipulative intent perceptions and how these, in turn, rel…
Time to BeReal! Exploring users’ well-being in relation to BeReal use duration
The mobile app BeReal, launched in 2020, has gained popularity for its emphasis on authenticity, spontaneity, and real-time daily interactions with close ties, earning it the label of “anti-Instagram.” However, empirical evidence on its relationship with well-being is currently lacking. This study uses a quasi-experimental two-wave design to examine the relationship between BeReal use duration and well-being indicators. Results suggest that long-…
AI in the Newsroom: Does the Public Trust Automated Journalism and Will They Pay for It
Artificial intelligence (AI) is increasingly being adapted for news production tasks in news outlets worldwide. Whether the public trusts news outlets relying on AI to produce news remains unclear. Further, the economic implications (willingness to pay and ad acceptance) and moderators remain unexplored. We conducted a pre-registered 2 × 2 experiment with a quota-based nonprobability sample from Germany (N = 1,261). Respondents were exposed to vi…
Moving from Offline to Online: How Covid-19 Affected Research in the Social and Behavioral Sciences
During the COVID-19 pandemic, researchers have faced a lot of challenges related to their daily work. This article introduces a special issue of the American Behavioral Scientist , which particularly focuses on methodological challenges caused by the COVID-19 pandemic. Based on a brief review of the literature as well as the studies in this issue, we argue that the pandemic has sparked significant methodological innovations with respect to design…
Is knowledge power? Testing whether knowledge affects chilling effects and privacy-protective behaviors using browser histories
Living is Easy With Eyes Closed: Avoidance of Targeted Political Advertising in Response to Privacy Concerns, Perceived Personalization, and Overload
Political parties increasingly rely on sophisticated targeting strategies to persuade potential voters. However, questions have been raised about the effectiveness of targeted political ads, considering that citizens frequently oppose the use of their data for political purposes. In this study, we investigate three avoidance behaviors that citizens might employ in order to circumvent targeted political ads: cognitive avoidance, blocking behaviors…
Beneficial or Harmful? How (Mis)Fit of Targeted Political Advertising on Social Media Shapes Voter Perceptions
Targeted political advertising (TPA) on social media builds on tailoring messages to (groups of) individuals’ characteristics based on user data. Questions have been raised about the impact of TPA on recipients and society. In this study, we focus on the fit of TPA, that is, the congruence between TPA and recipients’ preferences, and draw on congruity theories, social identity theory (SIT), and persuasion knowledge. In a two-wave panel study (N =…
More Than Meets the Eye: Understanding Political Microtargeting Processing With Gaze-Cued Retrospective Think-Aloud Methodology
Political microtargeting is a popular campaign tool in elections worldwide. However, it is associated with democratic risks. Foremost, scholars and policymakers are concerned that citizens cannot cope with political microtargeting and, thus, stand vulnerable to persuasion. To assess this risk, an in-depth understanding of how citizens make sense of and cope with political microtargeting is required. However, empirical studies are scarce, partiall…
Helpful or harmful? Navigating the impact of social media influencers’ health advice: Insights from health expert content creators
The findings underscore the importance of expanding health communication research to address both misinformation and overgeneralized health messaging. Practical recommendations are provided to mitigate the spread of misleading health information by SMIs, informed by the experiences and strategies of HECCs
Dating algorithms? Investigating the reciprocal relationships between partner choice Fomo, decision fatigue, excessive swiping, and trust in algorithms on dating apps
Dating apps have changed the way people establish contact with potential romantic partners. However, more and more dating apps use algorithms to keep their users’ engagement high. Studies suggest that trust in algorithms can shape offline dating experiences. We theorize that excessive swiping, driven by fear of missing out, predicts trust. We also explore the role of decision fatigue. Findings from a two-wave panel study with N Time2 = 521 young …
Matches but a Spark Ain’t One: Adverse psychological effects of excessive swiping on dating apps
Studies showed adverse experiences related to the use of dating applications such as Tinder. However, it remains unclear by which mechanism and under which conditions dating app use has undesired effects. As a mechanism, we investigated excessive swiping, operationalized as youth’s mental preoccupation with profile browsing and swiping compulsivity. As moderators, we investigated swiping in assessment (i.e., critically evaluating profiles), and l…
The psychological influence of dating app matches: The more matches the merrier
Swipe-based dating apps characteristically provide quantitative social feedback in the form of matches. Surveys suggest a link between dating app success and well-being, but the nature of this correlation has yet to be examined. In an experiment with 125 undergraduate women, we manipulated dating app feedback: When accepting a profile, participants had either a high (27/31) or a low chance (3/31) of receiving matches. We found no effect of chance…
The Influence of Political Fit, Issue Fit, and Targeted Political Advertising Disclosures on Persuasion Knowledge, Party Evaluation, and Chilling Effects
The availability of online data has altered the role of social media. By offering targeted online advertising, that is, persuasive messages tailored to user groups, political parties profit from large data profiles to send fine-grained advertising appeals to susceptible voters. This between-subject experiment ( N = 421) investigates the influence of targeted political advertising disclosures (targeting vs. no-targeting disclosure), political fit …
The agony of partner choice: The effect of excessive partner availability on fear of being single, self-esteem, and partner choice overload
Dating apps advertise with high availability of potential partners because users seem to prefer extensive choice. However, on the basis of consumer decision making research, we theorized that such excessive choice could have adverse effects, specifically on fear of being single, self-esteem, and partner choice overload. In Study 1, a survey with 667 adults between 18 and 67, dating app use was associated with an increased perception that the numb…
Muslims are not Terrorists”: Islamic State Coverage, Journalistic Differentiation Between Terrorism and Islam, Fear Reactions, and Attitudes Toward Muslims
Previous research shows that news about Islamist terrorism can seriously affect citizens’ fear reactions and influence non-Muslims’ out-group perceptions of Muslims. We argue that news coverage that explicitly links Islam to terrorism or terrorists of the Islamic State (IS) may trigger fears in non-Muslim individuals. In contrast, news differentiation (i.e., explicitly distinguishing between Muslims and Muslim terrorists) may dampen particular fe…
Dealigned but mobilized? Insights from a citizen science study on youth political engagement
Existing research on youth political engagement indicates that adolescents have become dealigned from politics. However, according to cognitive mobilization theories, adolescents may not have turned away from politics per se, but found new avenues for political engagement. We involved adolescents in a citizen science project and investigated the roles of different societal actors in providing such new avenues. A total of 67 adolescents searched f…
Do children's food choices go with the crowd? Effects of majority and minority peer cues shown within an audiovisual cartoon on children's healthy food choice
Understanding the democratic role of perceived online political micro-targeting: Longitudinal effects on trust in democracy and political interest
With the increasing availability of big digital voter data, there are rising concerns that online political micro-targeting (PMT) may be harmful for democratic societies. However, PMT may also be beneficial to democracy because it targets voters with content that matches with their predispositions, potentially increasing political interest. For both, harmful and beneficial outcomes of PMT, we lack empirical evidence on the side of citizens. In a …
Shaping children's healthy eating habits with food placements? Food placements of high and low nutritional value in cartoons, Children's BMI, food-related parental mediation strategies, and food choic…
The Influence of Political Fit, Issue Fit, and Targeted Political Advertising Disclosures on Persuasion Knowledge, Party Evaluation, and Chilling Effects
The availability of online data has altered the role of social media. By offering targeted online advertising, that is, persuasive messages tailored to user groups, political parties profit from large data profiles to send fine-grained advertising appeals to susceptible voters. This between-subject experiment ( N = 421) investigates the influence of targeted political advertising disclosures (targeting vs. no-targeting disclosure), political fit …
You are not alone: Smartphone use, friendship satisfaction, and anxiety during the Covid-19 crisis
Due to 'stay-at-home' measures, individuals increasingly relied on smartphones for social connection and for obtaining information about the COVID-19 pandemic. In a two-wave panel survey ( N Time2 = 416), we investigated associations between different types of smartphone use (i.e., communicative and non-communicative), friendship satisfaction, and anxiety during the first lockdown in Austria. Our findings revealed that communicative smartphone us…
Dating algorithms? Investigating the reciprocal relationships between partner choice Fomo, decision fatigue, excessive swiping, and trust in algorithms on dating apps
Dating apps have changed the way people establish contact with potential romantic partners. However, more and more dating apps use algorithms to keep their users’ engagement high. Studies suggest that trust in algorithms can shape offline dating experiences. We theorize that excessive swiping, driven by fear of missing out, predicts trust. We also explore the role of decision fatigue. Findings from a two-wave panel study with N Time2 = 521 young …
Experts, peers, or celebrities? The role of different social endorsers on children's fruit choice
A “drop in the ocean”? Emerging adults’ experiences and understanding of targeted political advertising on social media
Political microtargeting practices aim at exposing social media users to political content that aligns with their preferences and interests. Hence, such exposure becomes a personal experience, dependent on individual perceptions. So far, research has rarely investigated young social media users’ personal experiences with targeted political advertising (TPA). In the present study, five qualitative focus group interviews with 20 young social media …
Muslims are not Terrorists”: Islamic State Coverage, Journalistic Differentiation Between Terrorism and Islam, Fear Reactions, and Attitudes Toward Muslims
Previous research shows that news about Islamist terrorism can seriously affect citizens’ fear reactions and influence non-Muslims’ out-group perceptions of Muslims. We argue that news coverage that explicitly links Islam to terrorism or terrorists of the Islamic State (IS) may trigger fears in non-Muslim individuals. In contrast, news differentiation (i.e., explicitly distinguishing between Muslims and Muslim terrorists) may dampen particular fe…
Shaping children's healthy eating habits with food placements? Food placements of high and low nutritional value in cartoons, Children's BMI, food-related parental mediation strategies, and food choic…
Do children's food choices go with the crowd? Effects of majority and minority peer cues shown within an audiovisual cartoon on children's healthy food choice
Healthy, sweet, brightly colored, and full of vitamins: Cognitive and affective persuasive cues of food placements and children’s healthy eating behavior
Research on persuasive cues of food placements in entertainment media targeted at children is still scarce. We investigated whether healthy food placements (i.e., fruit) connected to different persuasive cues (i.e., cognitive, affective, and combined) can enhance children’s (age 6-11 years old) healthy food choice. A pretest (N = 154) confirmed that the stimulus was understandable and appropriate for children. We then conducted our main experimen…
A “Forbidden Fruit Effect”: An Eye-Tracking Study on Children’s Visual Attention to Food Marketing
Obesity in children is an international health concern. Against this background, there is an increasing interest in understanding how healthy and unhealthy food marketing in narrative media can affect children. In particular, children's implicit reactions, such as visual attention and emotional arousal, are far from being sufficiently understood. We conducted an eye-tracking study, presenting children one of two versions of a narrative media-stim…
The effects of gain- and loss-framed nutritional messages on children’s healthy eating behaviour
Objective: Despite extensive research on framing effects in public health communication, there is still a lack of knowledge on how gain frames v . loss frames can encourage healthy eating behaviour among children. Design: Drawing on the Prospect Theory as well as on the Reactivity of Embedded Food Cues in Advertising Model, an experiment exposed children to an audio-visual cartoon movie with gain-framed nutritional messages about eating fruit (ga…
Dealigned but mobilized? Insights from a citizen science study on youth political engagement
Existing research on youth political engagement indicates that adolescents have become dealigned from politics. However, according to cognitive mobilization theories, adolescents may not have turned away from politics per se, but found new avenues for political engagement. We involved adolescents in a citizen science project and investigated the roles of different societal actors in providing such new avenues. A total of 67 adolescents searched f…
Experts, peers, or celebrities? The role of different social endorsers on children's fruit choice
“Context, Please?” The Effects of Appearance- and Health-Frames and Media Context on Body-Related Outcomes
Promoting health-related behaviors such as healthy eating or doing sports are important to counteract the problem of obesity, which is on the rise. In this regard, initial studies suggest that appearance compared to health framing can lead to negative body-related outcomes in young women. This study aimed to extend these findings by investigating the role of the context. Furthermore, as previous studies focused on young women only, we considered …
The Forbidden Reward. The Emergence of Parent-Child Conflicts About Food Over Time and the Influence of Parents' Communication Strategies and Feeding Practices
One of the most critical arenas for conflicts between parents and their children relates to food. Although parent-child conflicts about food are a real occurrence, this form of parent-child interaction has been rarely examined. Given the special role of parents in shaping children's diet, we especially focus on the impact of parental measures. This study investigates how parental communication strategies (i.e., active vs. restrictive) and feeding…
Shaping Healthy Eating Habits in Children With Persuasive Strategies: Toward a Typology
There is an abundance of evidence that the presentation of unhealthy foods (UHFs) in different media has the power to shape eating habits in children. Compared to this rich body of work with regard to the effects of UHF presentations, studies testing the effects of healthy foods (HFs) are less conclusive. In particular, while the persuasive mechanisms behind HF presentations are well-understood, we lack insights about the role of messages factors…
Sexting during social isolation: Predicting sexting-related privacy management during the Covid-19 pandemic
During the global COVID-19 pandemic, many people were physically separated from their romantic or sexual partners and added sexting to their sexual repertoire. Sexting involves the exchange of sensitive data and thus necessitates personal and interpersonal privacy management strategies such as information control and privacy boundary communication. This study investigates the psychological predictors of sexting-related privacy management. In an o…
You are not alone: Smartphone use, friendship satisfaction, and anxiety during the Covid-19 crisis
Due to 'stay-at-home' measures, individuals increasingly relied on smartphones for social connection and for obtaining information about the COVID-19 pandemic. In a two-wave panel survey ( N Time2 = 416), we investigated associations between different types of smartphone use (i.e., communicative and non-communicative), friendship satisfaction, and anxiety during the first lockdown in Austria. Our findings revealed that communicative smartphone us…
The agony of partner choice: The effect of excessive partner availability on fear of being single, self-esteem, and partner choice overload
Dating apps advertise with high availability of potential partners because users seem to prefer extensive choice. However, on the basis of consumer decision making research, we theorized that such excessive choice could have adverse effects, specifically on fear of being single, self-esteem, and partner choice overload. In Study 1, a survey with 667 adults between 18 and 67, dating app use was associated with an increased perception that the numb…
Why Am I Getting This Ad? How the Degree of Targeting Disclosures and Political Fit Affect Persuasion Knowledge, Party Evaluation, and Online Privacy Behaviors
Political advertising on social media heavily capitalizes on the fact that citizens leave behind data traces through their online behaviors. Even though this allows parties to target citizens based on their age, gender, or even specific interests, there is often a mismatch between the parties and the individuals' party preferences. This study investigates how different degrees of targeting disclosures (demographic/location-based targeting disclos…
Understanding the democratic role of perceived online political micro-targeting: Longitudinal effects on trust in democracy and political interest
With the increasing availability of big digital voter data, there are rising concerns that online political micro-targeting (PMT) may be harmful for democratic societies. However, PMT may also be beneficial to democracy because it targets voters with content that matches with their predispositions, potentially increasing political interest. For both, harmful and beneficial outcomes of PMT, we lack empirical evidence on the side of citizens. In a …
Love in the Time of Corona: Predicting Willingness to Engage in Sexting During the First Covid-19-Related Lockdown
When the COVID-19 pandemic began, in early 2020, lockdowns limited the options for physical intimacy and many resorted to technology-mediated forms of intimacy such as sexting. However, it is unclear what predicted willingness to engage in sexting during the lockdown. The present study filled this gap by investigating COVID-19-related social isolation, privacy concerns, age, and gender as predictors of willingness to engage in sexting. We further…
Matches but a Spark Ain’t One: Adverse psychological effects of excessive swiping on dating apps
Studies showed adverse experiences related to the use of dating applications such as Tinder. However, it remains unclear by which mechanism and under which conditions dating app use has undesired effects. As a mechanism, we investigated excessive swiping, operationalized as youth’s mental preoccupation with profile browsing and swiping compulsivity. As moderators, we investigated swiping in assessment (i.e., critically evaluating profiles), and l…
The psychological influence of dating app matches: The more matches the merrier
Swipe-based dating apps characteristically provide quantitative social feedback in the form of matches. Surveys suggest a link between dating app success and well-being, but the nature of this correlation has yet to be examined. In an experiment with 125 undergraduate women, we manipulated dating app feedback: When accepting a profile, participants had either a high (27/31) or a low chance (3/31) of receiving matches. We found no effect of chance…
The Influence of Political Fit, Issue Fit, and Targeted Political Advertising Disclosures on Persuasion Knowledge, Party Evaluation, and Chilling Effects
The availability of online data has altered the role of social media. By offering targeted online advertising, that is, persuasive messages tailored to user groups, political parties profit from large data profiles to send fine-grained advertising appeals to susceptible voters. This between-subject experiment ( N = 421) investigates the influence of targeted political advertising disclosures (targeting vs. no-targeting disclosure), political fit …
Is knowledge power? Testing whether knowledge affects chilling effects and privacy-protective behaviors using browser histories
Living is Easy With Eyes Closed: Avoidance of Targeted Political Advertising in Response to Privacy Concerns, Perceived Personalization, and Overload
Political parties increasingly rely on sophisticated targeting strategies to persuade potential voters. However, questions have been raised about the effectiveness of targeted political ads, considering that citizens frequently oppose the use of their data for political purposes. In this study, we investigate three avoidance behaviors that citizens might employ in order to circumvent targeted political ads: cognitive avoidance, blocking behaviors…
Beneficial or Harmful? How (Mis)Fit of Targeted Political Advertising on Social Media Shapes Voter Perceptions
Targeted political advertising (TPA) on social media builds on tailoring messages to (groups of) individuals’ characteristics based on user data. Questions have been raised about the impact of TPA on recipients and society. In this study, we focus on the fit of TPA, that is, the congruence between TPA and recipients’ preferences, and draw on congruity theories, social identity theory (SIT), and persuasion knowledge. In a two-wave panel study (N =…
More Than Meets the Eye: Understanding Political Microtargeting Processing With Gaze-Cued Retrospective Think-Aloud Methodology
Political microtargeting is a popular campaign tool in elections worldwide. However, it is associated with democratic risks. Foremost, scholars and policymakers are concerned that citizens cannot cope with political microtargeting and, thus, stand vulnerable to persuasion. To assess this risk, an in-depth understanding of how citizens make sense of and cope with political microtargeting is required. However, empirical studies are scarce, partiall…
Helpful or harmful? Navigating the impact of social media influencers’ health advice: Insights from health expert content creators
The findings underscore the importance of expanding health communication research to address both misinformation and overgeneralized health messaging. Practical recommendations are provided to mitigate the spread of misleading health information by SMIs, informed by the experiences and strategies of HECCs
Psychology (33 works) · Social Psychology (26 works) · Political science (15 works) · Medicine (13 works) · Computer Science (12 works) · Developmental psychology (12 works) · Politics (12 works) · Social Psychology (10 works) · Law (9 works) · Media Influence and Health (9 works)