Katarzyna Molek-Kozakowska
Biographic Data
| ID | 84393 |
|---|---|
| NAME | Katarzyna Molek-Kozakowska |
| GIVEN NAMES | Katarzyna |
| FAMILY NAME | Molek-Kozakowska |
| SIGNATURE | MOLEK-KOZAKOWSKA K |
| AFFILIATIONS | University of Opole |
| ORCID | 0000-0001-9455-7384 |
| VERIFIED | Yes |
| TOTAL WORKS | 29 |
| TOTAL CITATIONS | 19 |
| AUTHOR COUNT | 28 |
| EDITOR COUNT | 1 |
| FIRST PUBLICATION YEAR | 2011 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 3 |
Meet the experts on the war in Ukraine: Discursive strategies of representing competent sources and their voices in opinion‐making news outlets
This study explores the selection and representation of expert voices in the coverage of the Russian-Ukrainian conflict by mapping the linguistic and stylistic choices editors make when soliciting the opinions of academic, professional or independent sources. It uses a representative dataset of articles from a range of elite English-language opinion-making news outlets (the BBC, CNN, Euronews, the Independent, the Irish Times, the National Post, …
Social Actors and Storylines in the Coverage of Russian-Ukrainian War in English and Polish-Language Tabloids
The article explores editorial practices regarding the formulation of headlines in the tabloid coverage of the Russian-Ukrainian war. On the basis of a purposive matching dataset of 568 headlines harvested between 2022 and 2024 from the online versions of two popular English-language tabloids, The Mirror (UK) and The New York Post (US), and two top Polish-language outlets, SuperExpress and Fakt, the study focuses on the representations of social …
Fostering language awareness through Citizen Science: Results and implications of a project with Polish teenagers doing language-related research
This article reports on the rationale, implementation, results and evaluation of four rounds of co-creative Citizen Science (CS) projects (2021–2024) conducted with 10 public secondary schools in Opole, Poland. These educational interventions consisted in facilitating 18 team research projects designed and executed by 55 teenagers (15–17-year-olds) on topics related to communication, linguistic diversity, multiculturalism and language learning. T…
Enabling engagement and activism through co-creative citizen science: Insights from three years of school projects on multilingualism
Citizen Science (CS) has been conceptualised as research where the public contributes to science, with the outcome being new knowledge. We discuss CS projects in schools in Finland and Poland addressing the challenges of linguistic diversity. In this project, we have been committed to Co-creative CS (CCS), where non-professional participants are involved in all stages of the research process and the control over the process is shared. First, we r…
Legitimizing the interventions recommended in “European Research Area Policy Agenda 2022–2024: A study of persuasive presuppositions
The EU Directorate General for Research and Innovation’s “European Research Area Policy Agenda: Overview of Actions for the Period 2022–2024” outlines twenty actions to boost research excellence, investment and reform, coordination and support, or green and digital transformation of the academia, in an attempt to create a truly common “European knowledge market.” Filled with strategic planning jargon, the policy specifies the recommended interven…
Ex-British Europeans and Their Stories
Constructing Solidarity in Discourse: A Pragma-Linguistic Analysis of Selected Speeches by President Zelensky Addressed to International Community
The article presents the findings of a pilot study of President Wolodymir Zelensky’s solidarity discourse. They illustrate the use of salient linguistic means and discursive strategies of solidarity building in the light of the Russian military attack on Ukraine in 2022. Based on discourse analysis and corpus linguistics, the study focuses on the linguistic patterns of constituting inclusivity through personal deixis. This is complemented by the …
How (not) to communicate about the environmental implications and impacts of AI technologies
This article reviews environmentally-oriented publications from 2022-2024 related to the rise of AI technologies in order to discuss the burden AI is considered to exert on the climate and energy resources. Given the scarcity of texts that discuss it, the topic could be seen as an example of agenda cutting or discursive silencing at play. Such a review helps to determine how the recommendations by environmental experts are being accommodated to t…
Making abstract values tangible: How European University Alliances construct their visual identity in the perspective of creativity
The European University Initiative established 64 transnational alliances of higher education institutions. Each of these European Universities Alliances seeks to align universities to enhance academic excellence and competitiveness of the European Higher Education Area. While branding of higher education institutions has become a professionalized practice, creating a transnational alliance poses challenges beyond traditional academic visual iden…
Enhancing Resilience Against War-Related Disinformation: Insights from Diagnostic Studies and Interventions at Polish Schools
This paper reports on design and results of implementation of a series of diagnostic studies and interventions devoted to building up resilience against disinformation regarding the Russian-Ukrainian conflict, with a special focus on Polish teenagers. The initiative, called DisInfoResist, was conducted in the spring of 2024, and was motivated by the need to engage in co-creation with partner schools in order to propose a series of tailored action…
Story-ing AI – mini-narrative patterns of contemporary online science journalism
This study explores the range of discursive patterns used to present artificial intelligence as a revolutionary but controversial technology in online science journalism. It uses a triangulated dataset of over a hundred recent mini-narratives sourced from New Scientist, Nature daily briefings, and Scientific American to reconstruct typical storylines in the thematic domains of research, business, and society, and to map their narrative trajectori…
The hybrid discourse of the ‘European Green Deal: Road-Mapping Economic Transition to Environmental Sustainability (Almost) Seamlessly
The 'European Green Deal' (EGD) is a set of communications from the European Commission that outlines EU roadmap to climate neutrality by 2050. The policy envisions that, with the facilitation of speedy and just 'green transition', the goals of environmental protection and economic development can be reconciled. This article offers a language-focused critical study of the EGD. After giving an overview of neoliberal 'discourses of sustainability' …
Nature needs you”: Discursive constructions of legitimacy and identification in environmental charity appeals
This study traces how discursive constructions of legitimacy and identification are enacted textually and visually with respect to environment-oriented causes, such as landscape or species restoration. Such conservation projects actually clash with human economic priorities typical of the Anthropocene. Drawing on models of social trust and assuming the discursive nature of legitimacy and identification, we explore how environmental charity organi…
Creative Reconstructions of Political Imagery in an Instagram-Based Election Campaign: Implications for Visual Rhetorical Literacy
This article reviews literature on visual rhetoric in political campaigning and synthesizes several strands of current research devoted to the rhetorical potential of communicating with visuals in online environments. It uses rhetorical concepts of identification and manoeuvring, as well as the category of topos, to discuss the implications of an abductive analysis of a coded corpus of 1976 Instagram images posted during 2019 election to the Euro…
Environmental activism as counter-hegemony? A comparative critical discourse analysis of self-representations of radical environmental organisations
Environmental activism involves subverting dominant cultural practices in an aim to raise awareness not only of local issues, but increasingly of global environmental challenges. However, to successfully mobilise target publics, activists need to self-represent in ways that do not compromise their legitimacy. This study reports on a critical discourse analysis of online manifestos of three environmental organisations: Extinction Rebellion (UK), D…
Casual, Colloquial, Commonsensical: A News Values Stylistic Analysis of a Populist Newsfeed
This study explores a mediated variety of right-wing populist discourse in the digital context, given the populists’ inclination to bypass legacy media to connect directly to the citizens to garner political support. It analyzes a sample of the Tea Party’s newsfeed headlines posted in the spring of 2019. A corpus of 308 headlines collected according to a “constructed week” formula has been coded first according to selected news values parameters …
Instagram w autoprezentacji politycznej. Analiza wizualna postów polskich kandydatów do europarlamentu w 2019 roku
This article reviews currently available literature on the role of Instagram in political communication and reports on the results of the analysis of 1976 Instagram posts of the most active politicians during the 2019 European parliamentary election campaign in Poland. With the aid of quantitative thematic analysis and qualitative visual rhetorical analysis, we identify the main patterns of self-representation of candidates and compare the forms …
De‐bureaucratising organisational culture at a public university: A mixed‐method study of the implementation of a liberal arts programme
This article explores how public higher education institutions may design and implement new study programmes based on an example of a liberal arts programme adopted recently at a Polish university. Using a mixed‐method approach (actor analysis, ethnographic thick description, and discourse and rhetorical analysis of communications), we approach the data to trace the processes of negotiating and implementing the programme innovation. The study ide…
Fuzzy Identities in (Dis)Integrating Europe: Discursive Identifications of Poles in Britain Following Brexit
Graphic emotion: A critical rhetorical analysis of online children-related charity communication in Poland
This study explores dominant applications of graphic affordances in a sample of children-related charity appeals collected from the official websites of nine prominent Polish foundations in late 2016. It provides a systematic description of salient typographic and iconographic resources and an assessment of their rhetorical potential to solicit donations. The analysis focuses on three dominant discursive strategies used by charity communicators, …
Reproductive rights or duties? The rhetoric of division in social media debates on abortion law in Poland
This study explores the argumentative schemas used in claim-making and the rhetorical resources for stance-taking in the online abortion law debate in Poland in late 2016. It shows how these discursive devices were used to divide and discredit the opponent in the social media by two social movements: the Stop Abortion coalition of conservative and religious organizations that sponsored the legislative proposal to considerably restrict abortion, a…
Making Biosciences Visible for Popular Consumption: Approaching Image-Text Relations in Newscientist.com Through a Critical Multimodal Analysis
Salience or visibility of science-related issues can be strategically projected by means of linguistic and visual resources. This article presents a methodology for examining the relations between the textual properties of popular science discourse and the visual features of accompanying images. The advantages of this approach are demonstrated through a multimodal analysis of a sample of biomedical articles from New Scientist, which reveals the f…
Distance crossing and alignment in online humanitarian discourse
Stylistic analysis of headlines in science journalism: A case study of New Scientist
This article explores science journalism in the context of the media competition for readers’ attention. It offers a qualitative stylistic perspective on how popular journalism colonizes science communication. It examines a sample of 400 headlines collected over the period of 15 months from the ranking of five ‘most-read’ articles on the website of the international magazine New Scientist. Dominant lexical properties of the sample are first ident…
Representing the other in European media discourses
This book deals with the construction of the ‘other’ in European media at a time when the recently expanded EU is facing new political, economic and social challenges. The aim of the book is to document the diverse discursive forms of othering, ranging from differentiation to discrimination, that are directed against various ‘other Europeans’ in both institutionalized media and such non-elite semi-public contexts as discussion forums and citizen …
Popularity-driven science journalism and climate change: A critical discourse analysis of the unsaid
The hybrid discourse of the ‘European Green Deal: Road-Mapping Economic Transition to Environmental Sustainability (Almost) Seamlessly
The 'European Green Deal' (EGD) is a set of communications from the European Commission that outlines EU roadmap to climate neutrality by 2050. The policy envisions that, with the facilitation of speedy and just 'green transition', the goals of environmental protection and economic development can be reconciled. This article offers a language-focused critical study of the EGD. After giving an overview of neoliberal 'discourses of sustainability' …
Distance crossing and alignment in online humanitarian discourse
Enabling engagement and activism through co-creative citizen science: Insights from three years of school projects on multilingualism
Citizen Science (CS) has been conceptualised as research where the public contributes to science, with the outcome being new knowledge. We discuss CS projects in schools in Finland and Poland addressing the challenges of linguistic diversity. In this project, we have been committed to Co-creative CS (CCS), where non-professional participants are involved in all stages of the research process and the control over the process is shared. First, we r…
Environmental activism as counter-hegemony? A comparative critical discourse analysis of self-representations of radical environmental organisations
Environmental activism involves subverting dominant cultural practices in an aim to raise awareness not only of local issues, but increasingly of global environmental challenges. However, to successfully mobilise target publics, activists need to self-represent in ways that do not compromise their legitimacy. This study reports on a critical discourse analysis of online manifestos of three environmental organisations: Extinction Rebellion (UK), D…
Casual, Colloquial, Commonsensical: A News Values Stylistic Analysis of a Populist Newsfeed
This study explores a mediated variety of right-wing populist discourse in the digital context, given the populists’ inclination to bypass legacy media to connect directly to the citizens to garner political support. It analyzes a sample of the Tea Party’s newsfeed headlines posted in the spring of 2019. A corpus of 308 headlines collected according to a “constructed week” formula has been coded first according to selected news values parameters …
Making Biosciences Visible for Popular Consumption: Approaching Image-Text Relations in Newscientist.com Through a Critical Multimodal Analysis
Salience or visibility of science-related issues can be strategically projected by means of linguistic and visual resources. This article presents a methodology for examining the relations between the textual properties of popular science discourse and the visual features of accompanying images. The advantages of this approach are demonstrated through a multimodal analysis of a sample of biomedical articles from New Scientist, which reveals the f…
Territorialization in Political Discourse: A Pragma-Linguistic Study of Jerzy Buzek’s Inaugural Speeches
Towards a pragma-linguistic framework for the study of sensationalism in news headlines
This article sets out a framework for a language-oriented analysis of sensationalism in news media. Sensationalism is understood here as a discourse strategy of ‘packaging’ information in news headlines in such a way that news items are presented as more interesting, extraordinary and relevant than might be the case. Unlike previous content analyses of sensational coverage, this study demonstrates how sensationalism is instantiated through specif…
Chapter 10. The late-night TV talk show as a strategic genre in American political campaigning
This chapter focuses on the functions and properties of the American late-night TV talk show as used during the 2008 presidential campaign. It analyses some interviews with presidential candidates (Barack Obama, Hillary Clinton and John McCain) broadcast on CBS’s Late Show with David Letterman, CNN’s Larry King Live and NBC’s Tonight Show with Jay Leno in order to demonstrate the ways the talk show’s generic conventions tend to be recruited to su…
Stylistic analysis of headlines in science journalism: A case study of New Scientist
This article explores science journalism in the context of the media competition for readers’ attention. It offers a qualitative stylistic perspective on how popular journalism colonizes science communication. It examines a sample of 400 headlines collected over the period of 15 months from the ranking of five ‘most-read’ articles on the website of the international magazine New Scientist. Dominant lexical properties of the sample are first ident…
Representing the other in European media discourses
This book deals with the construction of the ‘other’ in European media at a time when the recently expanded EU is facing new political, economic and social challenges. The aim of the book is to document the diverse discursive forms of othering, ranging from differentiation to discrimination, that are directed against various ‘other Europeans’ in both institutionalized media and such non-elite semi-public contexts as discussion forums and citizen …
Popularity-driven science journalism and climate change: A critical discourse analysis of the unsaid
Distance crossing and alignment in online humanitarian discourse
Fuzzy Identities in (Dis)Integrating Europe: Discursive Identifications of Poles in Britain Following Brexit
Graphic emotion: A critical rhetorical analysis of online children-related charity communication in Poland
This study explores dominant applications of graphic affordances in a sample of children-related charity appeals collected from the official websites of nine prominent Polish foundations in late 2016. It provides a systematic description of salient typographic and iconographic resources and an assessment of their rhetorical potential to solicit donations. The analysis focuses on three dominant discursive strategies used by charity communicators, …
Reproductive rights or duties? The rhetoric of division in social media debates on abortion law in Poland
This study explores the argumentative schemas used in claim-making and the rhetorical resources for stance-taking in the online abortion law debate in Poland in late 2016. It shows how these discursive devices were used to divide and discredit the opponent in the social media by two social movements: the Stop Abortion coalition of conservative and religious organizations that sponsored the legislative proposal to considerably restrict abortion, a…
Making Biosciences Visible for Popular Consumption: Approaching Image-Text Relations in Newscientist.com Through a Critical Multimodal Analysis
Salience or visibility of science-related issues can be strategically projected by means of linguistic and visual resources. This article presents a methodology for examining the relations between the textual properties of popular science discourse and the visual features of accompanying images. The advantages of this approach are demonstrated through a multimodal analysis of a sample of biomedical articles from New Scientist, which reveals the f…
Instagram w autoprezentacji politycznej. Analiza wizualna postów polskich kandydatów do europarlamentu w 2019 roku
This article reviews currently available literature on the role of Instagram in political communication and reports on the results of the analysis of 1976 Instagram posts of the most active politicians during the 2019 European parliamentary election campaign in Poland. With the aid of quantitative thematic analysis and qualitative visual rhetorical analysis, we identify the main patterns of self-representation of candidates and compare the forms …
De‐bureaucratising organisational culture at a public university: A mixed‐method study of the implementation of a liberal arts programme
This article explores how public higher education institutions may design and implement new study programmes based on an example of a liberal arts programme adopted recently at a Polish university. Using a mixed‐method approach (actor analysis, ethnographic thick description, and discourse and rhetorical analysis of communications), we approach the data to trace the processes of negotiating and implementing the programme innovation. The study ide…
Creative Reconstructions of Political Imagery in an Instagram-Based Election Campaign: Implications for Visual Rhetorical Literacy
This article reviews literature on visual rhetoric in political campaigning and synthesizes several strands of current research devoted to the rhetorical potential of communicating with visuals in online environments. It uses rhetorical concepts of identification and manoeuvring, as well as the category of topos, to discuss the implications of an abductive analysis of a coded corpus of 1976 Instagram images posted during 2019 election to the Euro…
Environmental activism as counter-hegemony? A comparative critical discourse analysis of self-representations of radical environmental organisations
Environmental activism involves subverting dominant cultural practices in an aim to raise awareness not only of local issues, but increasingly of global environmental challenges. However, to successfully mobilise target publics, activists need to self-represent in ways that do not compromise their legitimacy. This study reports on a critical discourse analysis of online manifestos of three environmental organisations: Extinction Rebellion (UK), D…
Casual, Colloquial, Commonsensical: A News Values Stylistic Analysis of a Populist Newsfeed
This study explores a mediated variety of right-wing populist discourse in the digital context, given the populists’ inclination to bypass legacy media to connect directly to the citizens to garner political support. It analyzes a sample of the Tea Party’s newsfeed headlines posted in the spring of 2019. A corpus of 308 headlines collected according to a “constructed week” formula has been coded first according to selected news values parameters …
Nature needs you”: Discursive constructions of legitimacy and identification in environmental charity appeals
This study traces how discursive constructions of legitimacy and identification are enacted textually and visually with respect to environment-oriented causes, such as landscape or species restoration. Such conservation projects actually clash with human economic priorities typical of the Anthropocene. Drawing on models of social trust and assuming the discursive nature of legitimacy and identification, we explore how environmental charity organi…
Ex-British Europeans and Their Stories
Constructing Solidarity in Discourse: A Pragma-Linguistic Analysis of Selected Speeches by President Zelensky Addressed to International Community
The article presents the findings of a pilot study of President Wolodymir Zelensky’s solidarity discourse. They illustrate the use of salient linguistic means and discursive strategies of solidarity building in the light of the Russian military attack on Ukraine in 2022. Based on discourse analysis and corpus linguistics, the study focuses on the linguistic patterns of constituting inclusivity through personal deixis. This is complemented by the …
How (not) to communicate about the environmental implications and impacts of AI technologies
This article reviews environmentally-oriented publications from 2022-2024 related to the rise of AI technologies in order to discuss the burden AI is considered to exert on the climate and energy resources. Given the scarcity of texts that discuss it, the topic could be seen as an example of agenda cutting or discursive silencing at play. Such a review helps to determine how the recommendations by environmental experts are being accommodated to t…
Making abstract values tangible: How European University Alliances construct their visual identity in the perspective of creativity
The European University Initiative established 64 transnational alliances of higher education institutions. Each of these European Universities Alliances seeks to align universities to enhance academic excellence and competitiveness of the European Higher Education Area. While branding of higher education institutions has become a professionalized practice, creating a transnational alliance poses challenges beyond traditional academic visual iden…
Enhancing Resilience Against War-Related Disinformation: Insights from Diagnostic Studies and Interventions at Polish Schools
This paper reports on design and results of implementation of a series of diagnostic studies and interventions devoted to building up resilience against disinformation regarding the Russian-Ukrainian conflict, with a special focus on Polish teenagers. The initiative, called DisInfoResist, was conducted in the spring of 2024, and was motivated by the need to engage in co-creation with partner schools in order to propose a series of tailored action…
Story-ing AI – mini-narrative patterns of contemporary online science journalism
This study explores the range of discursive patterns used to present artificial intelligence as a revolutionary but controversial technology in online science journalism. It uses a triangulated dataset of over a hundred recent mini-narratives sourced from New Scientist, Nature daily briefings, and Scientific American to reconstruct typical storylines in the thematic domains of research, business, and society, and to map their narrative trajectori…
The hybrid discourse of the ‘European Green Deal: Road-Mapping Economic Transition to Environmental Sustainability (Almost) Seamlessly
The 'European Green Deal' (EGD) is a set of communications from the European Commission that outlines EU roadmap to climate neutrality by 2050. The policy envisions that, with the facilitation of speedy and just 'green transition', the goals of environmental protection and economic development can be reconciled. This article offers a language-focused critical study of the EGD. After giving an overview of neoliberal 'discourses of sustainability' …
Fostering language awareness through Citizen Science: Results and implications of a project with Polish teenagers doing language-related research
This article reports on the rationale, implementation, results and evaluation of four rounds of co-creative Citizen Science (CS) projects (2021–2024) conducted with 10 public secondary schools in Opole, Poland. These educational interventions consisted in facilitating 18 team research projects designed and executed by 55 teenagers (15–17-year-olds) on topics related to communication, linguistic diversity, multiculturalism and language learning. T…
Sociology (23 works) · Political science (21 works) · Law (15 works) · Media studies (11 works) · Politics (10 works) · Linguistics (9 works) · Discourse Analysis in Language Studies (8 works) · Law (8 works) · Public relations (7 works) · Rhetorical question (7 works)