Abhirama Swastyayana Dian Perdana
Biographic Data
| ID | 8639770 |
|---|---|
| NAME | Abhirama Swastyayana Dian Perdana |
| GIVEN NAMES | Abhirama Swastyayana Dian |
| FAMILY NAME | Perdana |
| SIGNATURE | PERDANA A S D |
| AFFILIATIONS | President University |
| ORCID | 0000-0002-2200-6273 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2026 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Crisis Response, Reputation, and Loyalty in the Pertamina Scandal
This study examines how crisis response strategy influences brand reputation, consumer sentiment, and customer loyalty during Pertamina’s 2025 corporate scandal in Indonesia, with social media engagement tested as a moderating factor. Adopting a quantitative design, the study employed Partial Least Squares Structural Equation Modeling to analyze survey data from 112 respondents exposed to the crisis. The results show that accommodative strategies…
Responsible digital conduct among Indonesian youth
No prominent works on this page.
Crisis Response, Reputation, and Loyalty in the Pertamina Scandal
This study examines how crisis response strategy influences brand reputation, consumer sentiment, and customer loyalty during Pertamina’s 2025 corporate scandal in Indonesia, with social media engagement tested as a moderating factor. Adopting a quantitative design, the study employed Partial Least Squares Structural Equation Modeling to analyze survey data from 112 respondents exposed to the crisis. The results show that accommodative strategies…
Responsible digital conduct among Indonesian youth
Collectivism (1 work) · Corporate Identity and Reputation (1 work) · Customer engagement (1 work) · Customer Relationship Management (1 work) · Customer Service Quality and Loyalty (1 work) · Education, Sociology, Communication Studies (1 work) · Educational Methods and Impacts (1 work) · Impact of Technology on Adolescents (1 work) · Indonesian (1 work) · Loyalty (1 work)