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Christopher K Hsee

Datos Biográficos

ID87320
NOMBREChristopher K Hsee
NOMBRESChristopher K
APELLIDOHsee
FIRMAHSEE C K
AFILIACIONESUniversity of Chicago
ORCID0000-0002-8391-7847
VERIFICADOSí
TOTAL DE OBRAS37
TOTAL DE CITAS459
TOTAL COMO AUTOR37
TOTAL COMO EDITOR0
PRIMER AÑO DE PUBLICACIÓN1991
AÑO MÁS RECIENTE DE PUBLICACIÓN2025
ÍNDICE H7
  • People overshoot when choosing resource pools

    Open Access•Christopher K Hsee, Xilin Li et al.•ARTICLE•Journal of Experimental Social…•2025•Referencias: 3

  • Blaming the Strawless Brickmaker

    Open Access•Xilin Li, Christopher K Hsee•ARTICLE•Journal of Behavioral Decision…•2025•Citada por: 1•Referencias: 1

    People often judge the quality of selection decisions made by others: The CEO of a firm may judge the quality of hiring decisions made by the firm's HR personnel; the readers of a journal may judge the quality of manuscript‐acceptance decisions by the journal's editor. To accurately judge others' selection decision quality, evaluators should consider not only the outcome of the selection decisions but also the constraints of the decision‐maker. F…

  • Cherry‐Picking Tolerance About Untruthful News

    Open Access•Xilin Li, Christopher K Hsee et al.•ARTICLE•Journal of Behavioral Decision…•2024•Referencias: 7

    People are increasingly worried about untruthfulness in news reporting. We distinguish between two types of untruthfulness: apparent untruthfulness (containing false information) and consequential untruthfulness (giving readers a wrong impression of the truth). Consequential untruthfulness can be caused by both the presence of false information and cherry‐picking (reporting only parts of the truth). Despite this, we find that people's perception …

  • Future–present relationship insensitivity

    Open Access•Sarah Wei, Christopher K Hsee•ARTICLE•Journal of Behavioral Decision…•2023•Referencias: 2

    How much joy versus pain people choose to experience for the present often inversely affects how much joy versus pain they will experience in the future. Do people make choices that maximize their overall happiness? Prior research suggests that people are generally myopic (i.e., over‐choosing joy for the present). We suggest that the prior research may have biasedly focused only on situations in which the future is more important than the present…

  • The psychology of negative-sum competition in strategic interactions

    Christopher K Hsee, Ying Zeng et al.•ARTICLE•Journal of Personality and Social…•2023•Citada por: 1

    Many real-life examples-from interpersonal rivalries to international conflicts-suggest that people actively engage in competitive behavior even when it is negative sum (benefiting the self at a greater cost to others). This often leads to loss spirals where everyone-including the winner-ends up losing. Our research seeks to understand the psychology of such negative-sum competition in a controlled setting. To do so, we introduce an experimental …

  • Obligatory Publicity Increases Charitable Acts

    Open Access•Adelle X Yang, Adelle Yang et al.•ARTICLE•Journal of Consumer Research•2022•Citada por: 3•Referencias: 76

    To entice new donors and spread awareness of the charitable cause, many charity campaigns encourage donors to broadcast their charitable acts with self-promotion devices such as donor pins, logoed apparel, and social media hashtags. However, this voluntary-publicity strategy may not be particularly attractive because potential donors may worry that observers will attribute their publicized charitable behavior to 'impure' image motives rather than…

  • A Dragging-Down Effect

    Open Access•Shirley Zhang, Abigail B Sussman et al.•ARTICLE•Journal of Consumer Research•2021•Citada por: 2•Referencias: 35

    Four studies, across a range of domains, find a dragging-down effect in which consumers purchase fewer units of a product when a discount applies to more units. For example, consumers buy fewer peaches when each customer can buy up to three peaches at a discount than when each customer can buy only one peach at a discount or when there is no discount at all. In contrast to basic economic principles, this dragging-down effect implies that consumer…

  • The Psychology of Marginal Utility

    Open Access•Xilin Li, Christopher K Hsee et al.•ARTICLE•Journal of Consumer Research•2021•Citada por: 2•Referencias: 40

    That wealth has diminishing marginal utility is a fact of life, and that people be sensitive to their current level of wealth when deciding whether to pursue additional wealth is a requirement of rational choice. A series of experiments, spanning diverse contexts, reveal marginal-utility neglect-that people are rather insensitive to their current wealth when deciding how much effort to expend to acquire a monetary reward (e.g., how long to walk t…

  • Less willing to pay but more willing to buy

    Open Access•Zoe Y Lu, Christopher K Hsee•ARTICLE•Journal of Behavioral Decision…•2019•Referencias: 2

    Willingness to pay (WTP—how much one is willing to pay for something) and willingness to buy (WTB—whether one is willing to buy something at a given price) are two common methods to elicit valuations and normatively should yield the same valuation order between two options. However, this research finds that WTP and WTB can yield opposite valuation orders between the regular offer and the promotional offer of a product. Specifically, it demonstrat…

  • The Fun and Function of Uncertainty

    Open Access•Luxi Shen, Christopher K Hsee et al.•ARTICLE•Journal of Consumer Research•2019•Citada por: 2•Referencias: 68

    This research studies repetition decisions—namely, whether to repeat a behavior (e.g., a purchase) after receiving an incentive (e.g., a discount). Can uncertainty drive repetition? Four experiments, all involving real consequences for each individual participant, document a counterintuitive reinforcing-uncertainty effect: individuals repeat a behavior more if its incentive is uncertain than if it is certain, even when the certain incentive is fi…

  • The Mere Urgency Effect

    Meng Zhu, Yang Yang et al.•ARTICLE•Journal of Consumer Research•2018•Referencias: 43

    In everyday life, people are often faced with choices between tasks of varying levels of urgency and importance. How do people choose? Normatively speaking, people may choose to perform urgent tasks with short completion windows, instead of important tasks with larger outcomes, because important tasks are more difficult and further away from goal completion, urgent tasks involve more immediate and certain payoffs, or people want to finish the urg…

  • The Mere-Reaction Effect

    Christopher K Hsee, Yang et al.•ARTICLE•Journal of Consumer Research•2015•Citada por: 1•Referencias: 74

    Prior research indicates that a stimulus can reinforce an action if the stimulus is a reward (i.e., a priori positive) or carries useful information. The current research finds that if a stimulus is perceived as a reaction to an action, it can reinforce the action even if the stimulus is a priori nonpositive and noninformative. Mere reactions are reinforcing. Specifically, eight experiments, including a field experiment, demonstrate that individu…

  • The Motivating-Uncertainty Effect

    Luxi Shen, Ayelet Fishbach et al.•ARTICLE•Journal of Consumer Research•2015•Citada por: 6•Referencias: 80

    Can a reward of an uncertain magnitude be more motivating than a reward of a certain magnitude? This research documents the motivating-uncertainty effect and specifies when this effect occurs. People invest more effort, time, and money to qualify for an uncertain reward (e.g., a 50% chance at $2 and a 50% chance at $1) than a certain reward of a higher expected value (e.g., a 100% chance at $2). This effect arises only when people focus on the pr…

  • Approach aversion

    Christopher K Hsee, Yanping Tu et al.•ARTICLE•Journal of Personality and Social…•2014•Citada por: 3

    We live in a dynamic world, surrounded by moving stimuli-moving people, moving objects, and moving events. The current research proposes and finds an approach aversion effect-individuals feel less positively (or more negatively) about a stimulus if they perceive it to be approaching rather than receding or static. The effect appears general, occurring whether the stimulus is initially negative or nonnegative and whether it moves in space (toward …

  • Magnitude, Time, and Risk Differ Similarly between Joint and Single Evaluations

    Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Consumer Research•2013•Citada por: 7•Referencias: 56

    Arguably, all choice options involve three basic attributes: magnitude (outcome size), time (of occurrence), and probability (of occurrence) and are evaluated in one of two basic evaluation modes: JE (joint evaluation, involving comparison of multiple options) and SE (single evaluation, without comparison). This research explores how reactions to the three basic attributes (and their associated functions--utility, time discounting, and probabilit…

  • The art and science of guessing

    Luxi Shen, Christopher K Hsee et al.•ARTICLE•Emotion•2011

    This research examined how one affectively reacts to others' guesses at a value one cares about, such as one's income. Conventional wisdom suggests that people will feel happier upon receiving more favorable guesses (e.g., higher income) than less favorable guesses. We found the opposite pattern. We propose a model to explain the effect and identify its boundaries and report experimental evidence for the model. This research enriches existing lit…

  • Overpredicting and Underprofiting in Pricing Decisions

    Open Access•Luxi Shen, Christopher K Hsee et al.•ARTICLE•Journal of Behavioral Decision…•2011•Citada por: 3•Referencias: 5

    This research examines sellers' price‐setting behavior and discovers a naturally occurring mismatch between sellers and buyers: Sellers who make a price decision often consider alternative prices and engage in the joint evaluation mode, whereas buyers who make a purchase decision see only the finally set price and are in the single evaluation mode. This mismatch in evaluation modes leads sellers to overpredict buyers' price sensitivity and underp…

  • General Evaluability Theory

    Open Access•Christopher K Hsee, Jiao Zhang•ARTICLE•Perspectives on Psychological…•2010

    A central question in psychology and economics is the determination of whether individuals react differently to different values of a cared-about attribute (e.g., different income levels, different gas prices, and different ambient temperatures). Building on and significantly extending our earlier work on preference reversals between joint and separate evaluations, we propose a general evaluability theory (GET) that specifies when people are valu…

  • Specification Seeking

    Christopher K Hsee, Yang et al.•ARTICLE•Journal of Consumer Research•2009•Citada por: 6•Referencias: 45

    We offer a framework about when and how specifications (e.g., megapixels of a camera and number of air bags in a massage chair) influence consumer preferences and report five studies that test the framework. Studies 1-3 show that even when consumers can directly experience the relevant products and the specifications carry little or no new information, their preference is still influenced by specifications, including specifications that are self-…

  • A behavioral account of compensation awarding decisions

    Open Access•Claire I Tsai, Christopher K Hsee•ARTICLE•Journal of Behavioral Decision…•2008•Referencias: 10

    Suppose an individual loses an irreplaceable object and someone else is at fault. How much should he be compensated? Normatively, compensation should equal the value (utility) to the victim. Our experiments demonstrate that compensation decisions often ignore value and are instead based on cost (how much the victim originally paid for the item) except when cost is zero. For example, we found that people awarded $200 for a destroyed item worth $50…

  • Sun and water

    Christopher K Hsee, Ningyu Tang et al.•ARTICLE•Emotion•2007

    Most happiness researchers use semantic differential or Likert scales to assess happiness. Such conventionally used scales are susceptible to scale renorming (interpretation of scales differently in different contexts) and can produce a specious relativism effect (e.g., rating a low-income person happier than a high-income person in situations where the low-income person is not happier). Building on related psychophysical measurements, the author…

  • Music, Pandas, and Muggers

    Christopher K Hsee, Yuval Rottenstreich•ARTICLE•Journal of Experimental…•2004

    This research investigated the relationship between the magnitude or scope of a stimulus and its subjective value by contrasting 2 psychological processes that may be used to construct preferences: valuation by feeling and valuation by calculation. The results show that when people rely on feeling, they are sensitive to the presence or absence of a stimulus (i.e., the difference between 0 and some scope) but are largely insensitive to further var…

  • Distinction Bias

    Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Personality and Social…•2004•Citada por: 24•Referencias: 67

    This research identifies a new source of failure to make accurate affective predictions or to make experientially optimal choices. When people make predictions or choices, they are often in the joint evaluation (JE) mode; when people actually experience an event, they are often in the single evaluation (SE) mode. The "utility function" of an attribute can vary systematically between SE and JE. When people in JE make predictions or choices for eve…

  • Lay rationalism and inconsistency between predicted experience and decision

    Open Access•Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Behavioral Decision…•2003•Citada por: 13•Referencias: 6

    Decision‐makers are sometimes depicted as impulsive and overly influenced by ‘hot’, affective factors. The present research suggests that decision‐makers may be too ‘cold’ and overly focus on rationalistic attributes, such as economic values, quantitative specifications, and functions. In support of this proposition, we find a systematic inconsistency between predicted experience and decision. That is, people are more likely to favor a rationalis…

  • Medium Maximization

    Christopher K Hsee, Fang Yu et al.•ARTICLE•Journal of Consumer Research•2003•Citada por: 24•Referencias: 35

    A medium—for example, points or money—is a token people receive as the immediate reward of their effort. It has no value in and of itself, but it can be traded for a desired outcome. Experiments demonstrate that, when people are faced with options entailing different outcomes, the presence of a medium can alter what option they choose. This effect occurs because the medium presents an illusion of advantage to an otherwise not so advantageous opti…

Siguiente
  • Risk as feelings

    G Loewenstein, George F Loewenstein et al.•ARTICLE•Psychological Bulletin•2001•Citada por: 312•Referencias: 147

    Virtually all current theories of choice under risk or uncertainty are cognitive and consequentialist. They assume that people assess the desirability and likelihood of possible outcomes of choice alternatives and integrate this information through some type of expectation-based calculus to arrive at a decision. The authors propose an alternative theoretical perspective, the risk-as-feelings hypothesis, that highlights the role of affect experien…

  • Will Products Look More Attractive When Presented Separately Or Together

    Christopher K Hsee, France Leclerc•ARTICLE•Journal of Consumer Research•1998•Citada por: 25

    This research examines whether each of two different options of comparable overall quality will be perceived more positively when presented in isolation and evaluated separately (separate evaluation) or when juxtaposed and evaluated side by side (joint evaluation). Six studies, involving either judgment or choice as the dependent variable, reveal a general principle: If the focal options are already attractive (relative to their natural reference…

  • Distinction Bias

    Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Personality and Social…•2004•Citada por: 24•Referencias: 67

    This research identifies a new source of failure to make accurate affective predictions or to make experientially optimal choices. When people make predictions or choices, they are often in the joint evaluation (JE) mode; when people actually experience an event, they are often in the single evaluation (SE) mode. The "utility function" of an attribute can vary systematically between SE and JE. When people in JE make predictions or choices for eve…

  • Medium Maximization

    Christopher K Hsee, Fang Yu et al.•ARTICLE•Journal of Consumer Research•2003•Citada por: 24•Referencias: 35

    A medium—for example, points or money—is a token people receive as the immediate reward of their effort. It has no value in and of itself, but it can be traded for a desired outcome. Experiments demonstrate that, when people are faced with options entailing different outcomes, the presence of a medium can alter what option they choose. This effect occurs because the medium presents an illusion of advantage to an otherwise not so advantageous opti…

  • Velocity relation

    Christopher K Hsee, Robert P Abelson•ARTICLE•Journal of Personality and Social…•1991•Citada por: 21

    Social scientists have found that satisfaction with an outcome is positively related not just to the position (i.e., actual level) of the outcome, but also to the displacement (i.e., directional difference) between the current level and a reference level. Extending the displacement notion, the present research hypothesized that satisfaction is positively related to the velocity (i.e., rate) at which the outcome changes over time, and tested this …

  • Lay rationalism and inconsistency between predicted experience and decision

    Open Access•Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Behavioral Decision…•2003•Citada por: 13•Referencias: 6

    Decision‐makers are sometimes depicted as impulsive and overly influenced by ‘hot’, affective factors. The present research suggests that decision‐makers may be too ‘cold’ and overly focus on rationalistic attributes, such as economic values, quantitative specifications, and functions. In support of this proposition, we find a systematic inconsistency between predicted experience and decision. That is, people are more likely to favor a rationalis…

  • Magnitude, Time, and Risk Differ Similarly between Joint and Single Evaluations

    Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Consumer Research•2013•Citada por: 7•Referencias: 56

    Arguably, all choice options involve three basic attributes: magnitude (outcome size), time (of occurrence), and probability (of occurrence) and are evaluated in one of two basic evaluation modes: JE (joint evaluation, involving comparison of multiple options) and SE (single evaluation, without comparison). This research explores how reactions to the three basic attributes (and their associated functions--utility, time discounting, and probabilit…

  • The Motivating-Uncertainty Effect

    Luxi Shen, Ayelet Fishbach et al.•ARTICLE•Journal of Consumer Research•2015•Citada por: 6•Referencias: 80

    Can a reward of an uncertain magnitude be more motivating than a reward of a certain magnitude? This research documents the motivating-uncertainty effect and specifies when this effect occurs. People invest more effort, time, and money to qualify for an uncertain reward (e.g., a 50% chance at $2 and a 50% chance at $1) than a certain reward of a higher expected value (e.g., a 100% chance at $2). This effect arises only when people focus on the pr…

  • Specification Seeking

    Christopher K Hsee, Yang et al.•ARTICLE•Journal of Consumer Research•2009•Citada por: 6•Referencias: 45

    We offer a framework about when and how specifications (e.g., megapixels of a camera and number of air bags in a massage chair) influence consumer preferences and report five studies that test the framework. Studies 1-3 show that even when consumers can directly experience the relevant products and the specifications carry little or no new information, their preference is still influenced by specifications, including specifications that are self-…

  • Obligatory Publicity Increases Charitable Acts

    Open Access•Adelle X Yang, Adelle Yang et al.•ARTICLE•Journal of Consumer Research•2022•Citada por: 3•Referencias: 76

    To entice new donors and spread awareness of the charitable cause, many charity campaigns encourage donors to broadcast their charitable acts with self-promotion devices such as donor pins, logoed apparel, and social media hashtags. However, this voluntary-publicity strategy may not be particularly attractive because potential donors may worry that observers will attribute their publicized charitable behavior to 'impure' image motives rather than…

  • Approach aversion

    Christopher K Hsee, Yanping Tu et al.•ARTICLE•Journal of Personality and Social…•2014•Citada por: 3

    We live in a dynamic world, surrounded by moving stimuli-moving people, moving objects, and moving events. The current research proposes and finds an approach aversion effect-individuals feel less positively (or more negatively) about a stimulus if they perceive it to be approaching rather than receding or static. The effect appears general, occurring whether the stimulus is initially negative or nonnegative and whether it moves in space (toward …

  • Overpredicting and Underprofiting in Pricing Decisions

    Open Access•Luxi Shen, Christopher K Hsee et al.•ARTICLE•Journal of Behavioral Decision…•2011•Citada por: 3•Referencias: 5

    This research examines sellers' price‐setting behavior and discovers a naturally occurring mismatch between sellers and buyers: Sellers who make a price decision often consider alternative prices and engage in the joint evaluation mode, whereas buyers who make a purchase decision see only the finally set price and are in the single evaluation mode. This mismatch in evaluation modes leads sellers to overpredict buyers' price sensitivity and underp…

  • The Quasi-acceleration Relation

    Open Access•Christopher K Hsee, Peter Salovey et al.•ARTICLE•Journal of Experimental Social…•1994•Citada por: 3

    Satisfaction with a dynamic outcome is positively related to its value, the change in the value, and the rate of change. Proposed in this article is another outcome-satisfaction relation: Satisfaction is positively related to the change in the rate, or quasi-acceleration (QA). We tested this proposition (a) in a direct comparison paradigm where Ss compared pairs of hypothetical academic or investment values of different QAs unfolding graphically …

  • A Dragging-Down Effect

    Open Access•Shirley Zhang, Abigail B Sussman et al.•ARTICLE•Journal of Consumer Research•2021•Citada por: 2•Referencias: 35

    Four studies, across a range of domains, find a dragging-down effect in which consumers purchase fewer units of a product when a discount applies to more units. For example, consumers buy fewer peaches when each customer can buy up to three peaches at a discount than when each customer can buy only one peach at a discount or when there is no discount at all. In contrast to basic economic principles, this dragging-down effect implies that consumer…

  • The Psychology of Marginal Utility

    Open Access•Xilin Li, Christopher K Hsee et al.•ARTICLE•Journal of Consumer Research•2021•Citada por: 2•Referencias: 40

    That wealth has diminishing marginal utility is a fact of life, and that people be sensitive to their current level of wealth when deciding whether to pursue additional wealth is a requirement of rational choice. A series of experiments, spanning diverse contexts, reveal marginal-utility neglect-that people are rather insensitive to their current wealth when deciding how much effort to expend to acquire a monetary reward (e.g., how long to walk t…

  • The Fun and Function of Uncertainty

    Open Access•Luxi Shen, Christopher K Hsee et al.•ARTICLE•Journal of Consumer Research•2019•Citada por: 2•Referencias: 68

    This research studies repetition decisions—namely, whether to repeat a behavior (e.g., a purchase) after receiving an incentive (e.g., a discount). Can uncertainty drive repetition? Four experiments, all involving real consequences for each individual participant, document a counterintuitive reinforcing-uncertainty effect: individuals repeat a behavior more if its incentive is uncertain than if it is certain, even when the certain incentive is fi…

  • Blaming the Strawless Brickmaker

    Open Access•Xilin Li, Christopher K Hsee•ARTICLE•Journal of Behavioral Decision…•2025•Citada por: 1•Referencias: 1

    People often judge the quality of selection decisions made by others: The CEO of a firm may judge the quality of hiring decisions made by the firm's HR personnel; the readers of a journal may judge the quality of manuscript‐acceptance decisions by the journal's editor. To accurately judge others' selection decision quality, evaluators should consider not only the outcome of the selection decisions but also the constraints of the decision‐maker. F…

  • The psychology of negative-sum competition in strategic interactions

    Christopher K Hsee, Ying Zeng et al.•ARTICLE•Journal of Personality and Social…•2023•Citada por: 1

    Many real-life examples-from interpersonal rivalries to international conflicts-suggest that people actively engage in competitive behavior even when it is negative sum (benefiting the self at a greater cost to others). This often leads to loss spirals where everyone-including the winner-ends up losing. Our research seeks to understand the psychology of such negative-sum competition in a controlled setting. To do so, we introduce an experimental …

  • The Mere-Reaction Effect

    Christopher K Hsee, Yang et al.•ARTICLE•Journal of Consumer Research•2015•Citada por: 1•Referencias: 74

    Prior research indicates that a stimulus can reinforce an action if the stimulus is a reward (i.e., a priori positive) or carries useful information. The current research finds that if a stimulus is perceived as a reaction to an action, it can reinforce the action even if the stimulus is a priori nonpositive and noninformative. Mere reactions are reinforcing. Specifically, eight experiments, including a field experiment, demonstrate that individu…

  • Velocity relation

    Christopher K Hsee, Robert P Abelson•ARTICLE•Journal of Personality and Social…•1991•Citada por: 21

    Social scientists have found that satisfaction with an outcome is positively related not just to the position (i.e., actual level) of the outcome, but also to the displacement (i.e., directional difference) between the current level and a reference level. Extending the displacement notion, the present research hypothesized that satisfaction is positively related to the velocity (i.e., rate) at which the outcome changes over time, and tested this …

  • Assessments of the Emotional States of Others

    Christopher K Hsee, Elaine Hatfield et al.•ARTICLE•Journal of Social and Clinical…•1992

  • The Quasi-acceleration Relation

    Open Access•Christopher K Hsee, Peter Salovey et al.•ARTICLE•Journal of Experimental Social…•1994•Citada por: 3

    Satisfaction with a dynamic outcome is positively related to its value, the change in the value, and the rate of change. Proposed in this article is another outcome-satisfaction relation: Satisfaction is positively related to the change in the rate, or quasi-acceleration (QA). We tested this proposition (a) in a direct comparison paradigm where Ss compared pairs of hypothetical academic or investment values of different QAs unfolding graphically …

  • The Evaluability Hypothesis

    Open Access•Christopher K Hsee•ARTICLE•Organizational Behavior and Human…•1996

  • A fundamental prediction error

    Christopher K Hsee, Elke U Weber•ARTICLE•Journal of Experimental…•1997

    This research examined whether people can accurately predict the risk preferences of others. Three experiments featuring different designs revealed a systematic bias: that participants predicted others to be more risk seeking than themselves in risky choices, regardless of whether the choices were between options with negative outcomes or with positive outcomes. This self-others discrepancy persisted even if a monetary incentive was offered for a…

  • Cross-Cultural Differences in Risk Perception, but Cross-Cultural Similarities in Attitudes Towards Perceived Risk

    Open Access•Elke U Weber, Christopher K Hsee et al.•ARTICLE•Management Science•1998

    In this study, respondents from the P.R.C., U.S.A., Germany, and Poland were found to differ in risk preference, as measured by buying prices for risky financial options. Chinese respondents were significantly less risk-averse in their pricing than Americans when risk preference was assessed in the traditional expected-utility framework. However, these apparent differences in risk preference were associated primarily with cultural differences in …

  • Less is better

    Open Access•Christopher K Hsee•ARTICLE•Journal of Behavioral Decision…•1998•Referencias: 3

    This research demonstrates a less-is-better effect in three contexts: (1) a person giving a $45 scarf as a gift was perceived to be more generous than one giving a $55 coat; (2) an overfilled ice cream serving with 7 oz of ice cream was valued more than an underfilled serving with 8 oz of ice cream; (3) a dinnerware set with 24 intact pieces was judged more favourably than one with 31 intact pieces (including the same 24) plus a few broken ones. …

  • Less is better

    Open Access•Christopher K Hsee•ARTICLE•Journal of Behavioral Decision…•1998•Referencias: 3

    This research demonstrates a less-is-better effect in three contexts: (1) a person giving a $45 scarf as a gift was perceived to be more generous than one giving a $55 coat; (2) an overfilled ice cream serving with 7 oz of ice cream was valued more than an underfilled serving with 8 oz of ice cream; (3) a dinnerware set with 24 intact pieces was judged more favourably than one with 31 intact pieces (including the same 24) plus a few broken ones. …

  • Will Products Look More Attractive When Presented Separately Or Together

    Christopher K Hsee, France Leclerc•ARTICLE•Journal of Consumer Research•1998•Citada por: 25

    This research examines whether each of two different options of comparable overall quality will be perceived more positively when presented in isolation and evaluated separately (separate evaluation) or when juxtaposed and evaluated side by side (joint evaluation). Six studies, involving either judgment or choice as the dependent variable, reveal a general principle: If the focal options are already attractive (relative to their natural reference…

  • Cross-national differences in risk preference and lay predictions

    Open Access•Christopher K Hsee, Elke U Weber•ARTICLE•Journal of Behavioral Decision…•1999•Referencias: 3

    This research explores whether there are systematic cross-national differences in choice-inferred risk preferences between Americans and Chinese. Study 1 found (a) that the Chinese were significantly more risk seeking than the Americans, yet (b) that both nationals predicted exactly the opposite—that the Americans would be more risk seeking. Study 2 compared Americans' and Chinese risk preferences in investment, medical and academic decisions, an…

  • Money, Kisses, and Electric Shocks

    Open Access•Yuval Rottenstreich, Christopher K Hsee•ARTICLE•Psychological Science•2001

    Prospect theory's S-shaped weighting function is often said to reflect the psychophysics of chance. We propose an affective rather than psychophysical deconstruction of the weighting function resting on two assumptions. First, preferences depend on the affective reactions associated with potential outcomes of a risky choice. Second, even with monetary values controlled, some outcomes are relatively affect-rich and others relatively affect-poor. A…

  • Risk as feelings

    G Loewenstein, George F Loewenstein et al.•ARTICLE•Psychological Bulletin•2001•Citada por: 312•Referencias: 147

    Virtually all current theories of choice under risk or uncertainty are cognitive and consequentialist. They assume that people assess the desirability and likelihood of possible outcomes of choice alternatives and integrate this information through some type of expectation-based calculus to arrive at a decision. The authors propose an alternative theoretical perspective, the risk-as-feelings hypothesis, that highlights the role of affect experien…

  • Lay rationalism and inconsistency between predicted experience and decision

    Open Access•Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Behavioral Decision…•2003•Citada por: 13•Referencias: 6

    Decision‐makers are sometimes depicted as impulsive and overly influenced by ‘hot’, affective factors. The present research suggests that decision‐makers may be too ‘cold’ and overly focus on rationalistic attributes, such as economic values, quantitative specifications, and functions. In support of this proposition, we find a systematic inconsistency between predicted experience and decision. That is, people are more likely to favor a rationalis…

  • Medium Maximization

    Christopher K Hsee, Fang Yu et al.•ARTICLE•Journal of Consumer Research•2003•Citada por: 24•Referencias: 35

    A medium—for example, points or money—is a token people receive as the immediate reward of their effort. It has no value in and of itself, but it can be traded for a desired outcome. Experiments demonstrate that, when people are faced with options entailing different outcomes, the presence of a medium can alter what option they choose. This effect occurs because the medium presents an illusion of advantage to an otherwise not so advantageous opti…

  • Music, Pandas, and Muggers

    Christopher K Hsee, Yuval Rottenstreich•ARTICLE•Journal of Experimental…•2004

    This research investigated the relationship between the magnitude or scope of a stimulus and its subjective value by contrasting 2 psychological processes that may be used to construct preferences: valuation by feeling and valuation by calculation. The results show that when people rely on feeling, they are sensitive to the presence or absence of a stimulus (i.e., the difference between 0 and some scope) but are largely insensitive to further var…

  • Distinction Bias

    Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Personality and Social…•2004•Citada por: 24•Referencias: 67

    This research identifies a new source of failure to make accurate affective predictions or to make experientially optimal choices. When people make predictions or choices, they are often in the joint evaluation (JE) mode; when people actually experience an event, they are often in the single evaluation (SE) mode. The "utility function" of an attribute can vary systematically between SE and JE. When people in JE make predictions or choices for eve…

  • Sun and water

    Christopher K Hsee, Ningyu Tang et al.•ARTICLE•Emotion•2007

    Most happiness researchers use semantic differential or Likert scales to assess happiness. Such conventionally used scales are susceptible to scale renorming (interpretation of scales differently in different contexts) and can produce a specious relativism effect (e.g., rating a low-income person happier than a high-income person in situations where the low-income person is not happier). Building on related psychophysical measurements, the author…

  • A behavioral account of compensation awarding decisions

    Open Access•Claire I Tsai, Christopher K Hsee•ARTICLE•Journal of Behavioral Decision…•2008•Referencias: 10

    Suppose an individual loses an irreplaceable object and someone else is at fault. How much should he be compensated? Normatively, compensation should equal the value (utility) to the victim. Our experiments demonstrate that compensation decisions often ignore value and are instead based on cost (how much the victim originally paid for the item) except when cost is zero. For example, we found that people awarded $200 for a destroyed item worth $50…

  • Specification Seeking

    Christopher K Hsee, Yang et al.•ARTICLE•Journal of Consumer Research•2009•Citada por: 6•Referencias: 45

    We offer a framework about when and how specifications (e.g., megapixels of a camera and number of air bags in a massage chair) influence consumer preferences and report five studies that test the framework. Studies 1-3 show that even when consumers can directly experience the relevant products and the specifications carry little or no new information, their preference is still influenced by specifications, including specifications that are self-…

  • General Evaluability Theory

    Open Access•Christopher K Hsee, Jiao Zhang•ARTICLE•Perspectives on Psychological…•2010

    A central question in psychology and economics is the determination of whether individuals react differently to different values of a cared-about attribute (e.g., different income levels, different gas prices, and different ambient temperatures). Building on and significantly extending our earlier work on preference reversals between joint and separate evaluations, we propose a general evaluability theory (GET) that specifies when people are valu…

  • The art and science of guessing

    Luxi Shen, Christopher K Hsee et al.•ARTICLE•Emotion•2011

    This research examined how one affectively reacts to others' guesses at a value one cares about, such as one's income. Conventional wisdom suggests that people will feel happier upon receiving more favorable guesses (e.g., higher income) than less favorable guesses. We found the opposite pattern. We propose a model to explain the effect and identify its boundaries and report experimental evidence for the model. This research enriches existing lit…

  • Overpredicting and Underprofiting in Pricing Decisions

    Open Access•Luxi Shen, Christopher K Hsee et al.•ARTICLE•Journal of Behavioral Decision…•2011•Citada por: 3•Referencias: 5

    This research examines sellers' price‐setting behavior and discovers a naturally occurring mismatch between sellers and buyers: Sellers who make a price decision often consider alternative prices and engage in the joint evaluation mode, whereas buyers who make a purchase decision see only the finally set price and are in the single evaluation mode. This mismatch in evaluation modes leads sellers to overpredict buyers' price sensitivity and underp…

  • Magnitude, Time, and Risk Differ Similarly between Joint and Single Evaluations

    Christopher K Hsee, Jiao Zhang et al.•ARTICLE•Journal of Consumer Research•2013•Citada por: 7•Referencias: 56

    Arguably, all choice options involve three basic attributes: magnitude (outcome size), time (of occurrence), and probability (of occurrence) and are evaluated in one of two basic evaluation modes: JE (joint evaluation, involving comparison of multiple options) and SE (single evaluation, without comparison). This research explores how reactions to the three basic attributes (and their associated functions--utility, time discounting, and probabilit…

  • Approach aversion

    Christopher K Hsee, Yanping Tu et al.•ARTICLE•Journal of Personality and Social…•2014•Citada por: 3

    We live in a dynamic world, surrounded by moving stimuli-moving people, moving objects, and moving events. The current research proposes and finds an approach aversion effect-individuals feel less positively (or more negatively) about a stimulus if they perceive it to be approaching rather than receding or static. The effect appears general, occurring whether the stimulus is initially negative or nonnegative and whether it moves in space (toward …

  • The Mere-Reaction Effect

    Christopher K Hsee, Yang et al.•ARTICLE•Journal of Consumer Research•2015•Citada por: 1•Referencias: 74

    Prior research indicates that a stimulus can reinforce an action if the stimulus is a reward (i.e., a priori positive) or carries useful information. The current research finds that if a stimulus is perceived as a reaction to an action, it can reinforce the action even if the stimulus is a priori nonpositive and noninformative. Mere reactions are reinforcing. Specifically, eight experiments, including a field experiment, demonstrate that individu…

Psychology (30 obras) · Decision-Making and Behavioral Economics (27 obras) · Social Psychology (23 obras) · Economics (22 obras) · Computer Science (17 obras) · Microeconomics (14 obras) · Cognitive psychology (13 obras) · Behavioral Health and Interventions (12 obras) · Economic and Environmental Valuation (12 obras) · Mathematics (11 obras)

Ethnos_APP • Proyecto Open Source • Licencia MIT • Frontend v2.0.0 • Privacidad y Cookies • Documentación de la API: api.ethnos.app/docs • Código de la API: GitHub • DOI: 10.5281/zenodo.17049435 • Código del Frontend: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae