Teguh Priyo Sadono
Biographic Data
| ID | 8810226 |
|---|---|
| NAME | Teguh Priyo Sadono |
| GIVEN NAMES | Teguh Priyo |
| FAMILY NAME | Sadono |
| SIGNATURE | SADONO T P |
| AFFILIATIONS | University of Bunda Mulia |
| ORCID | 0000-0001-7619-2721 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Branding Mythology in Postmodern Culture Sampoerna Cigarette Advertising A-Mild version "Nanti juga lo Paham"
Advertising is an important instrument in Marketing Communication to build a Product Image. However, with the Republic of Indonesia Law number 32 of 2002 concerning Broadcasting, article 46 prohibits the promotion of cigarettes by displaying their appearance. To get around this, Sampoerna A-Mild cigarettes broadcast advertisements in the "You'll Understand" version which has meaning and mythology requirements. What mythology is used in branding t…
Tinjauan Historitas Simbol Harmonisasi Antaretnis Tionghoa dan Melayu di Bangka Belitung
This article discusses the historical background of the formation of the Bangka Belitung islands as a province full of harmonization symbols, namely ethnic Chinese and Malays (Thongin Fangin Jit Jong). Based on historical searches using primary and secondary sources, it can be concluded that the arrival of the Chinese in Bangka as miners has made a mixture of Chinese and Malay ethnic groups in Bangka. Then, the assimilation was expressed with an …
No prominent works on this page.
Tinjauan Historitas Simbol Harmonisasi Antaretnis Tionghoa dan Melayu di Bangka Belitung
This article discusses the historical background of the formation of the Bangka Belitung islands as a province full of harmonization symbols, namely ethnic Chinese and Malays (Thongin Fangin Jit Jong). Based on historical searches using primary and secondary sources, it can be concluded that the arrival of the Chinese in Bangka as miners has made a mixture of Chinese and Malay ethnic groups in Bangka. Then, the assimilation was expressed with an …
Branding Mythology in Postmodern Culture Sampoerna Cigarette Advertising A-Mild version "Nanti juga lo Paham"
Advertising is an important instrument in Marketing Communication to build a Product Image. However, with the Republic of Indonesia Law number 32 of 2002 concerning Broadcasting, article 46 prohibits the promotion of cigarettes by displaying their appearance. To get around this, Sampoerna A-Mild cigarettes broadcast advertisements in the "You'll Understand" version which has meaning and mythology requirements. What mythology is used in branding t…
Cultural and Artistic Studies (2 works) · Ancient history (1 work) · Archaeology (1 work) · Art (1 work) · Art history (1 work) · Asian Studies and History (1 work) · China (1 work) · Chinese community (1 work) · Cultural and Religious Practices in Indonesia (1 work) · Ethnic group (1 work)