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Sigita Bukantaitė

Biographic Data

ID8898370
NAMESigita Bukantaitė
GIVEN NAMESSigita
FAMILY NAMEBukantaitė
SIGNATUREBUKANTAITĖ S
AFFILIATIONSVilnius Gediminas Technical University
ORCID0000-0003-0020-9958
VERIFIEDYes
TOTAL WORKS2
TOTAL CITATIONS0
AUTHOR COUNT2
EDITOR COUNT0
FIRST PUBLICATION YEAR2021
LATEST PUBLICATION YEAR2024
H-INDEX0
  • Philosophical Perspective on Hyperreality as a Phenomenon of Fashion Language – do we Really Want to be Deceived

    Open Access•Sigita Bukantaitė, Živilė Sederevičiūtė-Pačiauskienė•ARTICLE•Filosofija. Sociologija•2024

    This article focuses on hyperreality as a phenomenon used in fashion communication. The paper elaborates on the philosophical approach of Jean Baudrillard towards hyperreality, and Georg Simmel’s ideas about fashion’s role in society. The continuity of these authors’ ideas in later works highlights their cultural longevity. From a philosophical perspective, both fashion and hyperreality derive from dualism. Jean Baudrillard defines hyperreality a…

  • Fashion Industry Professionals’ Viewpoints on Creativity at Work

    Open Access•Sigita Bukantaitė, Živilė Sederevičiūtė-Pačiauskienė•ARTICLE•Creativity Studies•2021

    The article investigates the attitude of fashion industry managers towards creativity competence and its application in the fashion retail industry. The semi-structured interviews with middle managers allowed distinguishing three categories of activities. In the fashion retail industry, managers need creativity competence: performing technical assignments, working with clients, and working with staff members. For this research, middle managers we…

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  • Fashion Industry Professionals’ Viewpoints on Creativity at Work

    Open Access•Sigita Bukantaitė, Živilė Sederevičiūtė-Pačiauskienė•ARTICLE•Creativity Studies•2021

    The article investigates the attitude of fashion industry managers towards creativity competence and its application in the fashion retail industry. The semi-structured interviews with middle managers allowed distinguishing three categories of activities. In the fashion retail industry, managers need creativity competence: performing technical assignments, working with clients, and working with staff members. For this research, middle managers we…

  • Philosophical Perspective on Hyperreality as a Phenomenon of Fashion Language – do we Really Want to be Deceived

    Open Access•Sigita Bukantaitė, Živilė Sederevičiūtė-Pačiauskienė•ARTICLE•Filosofija. Sociologija•2024

    This article focuses on hyperreality as a phenomenon used in fashion communication. The paper elaborates on the philosophical approach of Jean Baudrillard towards hyperreality, and Georg Simmel’s ideas about fashion’s role in society. The continuity of these authors’ ideas in later works highlights their cultural longevity. From a philosophical perspective, both fashion and hyperreality derive from dualism. Jean Baudrillard defines hyperreality a…

Aesthetic Perception and Analysis (1 works) · Aesthetics (1 works) · Art (1 works) · Business (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Creativity (1 works) · Creativity in Education and Neuroscience (1 works) · Dualism (1 works) · Education and Professional Development (1 works) · Educational Methods and Teacher Development (1 works)

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