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Morgan C Jerald

Biographic Data

ID89046
NAMEMorgan C Jerald
GIVEN NAMESMorgan C
FAMILY NAMEJerald
SIGNATUREJERALD M C
AFFILIATIONSMacalester College
ORCID0000-0003-2912-0412
VERIFIEDYes
TOTAL WORKS14
TOTAL CITATIONS135
AUTHOR COUNT14
EDITOR COUNT0
FIRST PUBLICATION YEAR2017
LATEST PUBLICATION YEAR2026
H-INDEX5
  • Confronting Stereotypes: Intersectional Approaches to Sexuality Education for Girls of Color

    Open Access•Morgan C Jerald, Elizabete Romanovska•ARTICLE•Policy Insights from the…•2026

    Girls of color experience disproportionately high rates of sexually transmitted infections, unintended pregnancy, and sexual violence compared to their White peers. Despite these disparities, current sexuality education programs— designed from White, Christian, middle-class, and heterosexual perspectives— largely fail to address the unique socialization experiences that contribute to these inequitable outcomes. This paper applies an intersectiona…

  • Revisiting Self-Objectification Among Black Women: The Importance of Eurocentric Beauty Norms

    Open Access•Tiani R Perkins, Lucretia Monique Ward et al.•ARTICLE•Journal of Black Psychology•2023•Cited by: 1•References: 58

    Models of self-objectification utilized by the existing literature have been normed with predominantly White samples and may not account for the unique pressures on Black women to engage in beauty practices that prioritize European appearance expectations. Additionally mainstream media have historically rejected Black women’s bodies and beauty, instead reifying Western European aesthetics. We expand the existing literature by testing the contribu…

  • The woman in the (rearview) mirror: Viewers’ attitudes toward objectified car selfies of Black and White women

    Elizabeth A Daniels, Morgan C Jerald et al.•ARTICLE•Psychology of Popular Media•2022

  • An investigation of Jezebel stereotype awareness, gendered racial identity and sexual beliefs and behaviours among Black adult women

    Leath, Seanna Leath et al.•ARTICLE•Culture Health & Sexuality•2022

    Evidence suggests that the intersectional nature of Black women's race and gender identities influence their awareness of sexual scripts such as the hypersexual, Jezebel stereotype. This study examined the role of the Jezebel stereotype and Black women's identity beliefs on their sexual beliefs and behaviours. Specifically, we investigated the role of gendered racial identity beliefs on the relationship between Jezebel stereotype awareness and Bl…

  • Putting a Sexy Self Forward on Tinder: What Do Viewers Think About Sexualized White Men

    Open Access•Elizabeth A Daniels, Morgan C Jerald et al.•ARTICLE•Sex Roles•2022•Cited by: 1•References: 8

  • The Strong, Silent (Gender) Type: The Strong Black Woman Ideal, Self-Silencing, and Sexual Assertiveness in Black College Women

    Open Access•L R Avery, Alexis G Stanton et al.•ARTICLE•Archives of Sexual Behavior•2022•Cited by: 5•References: 50

  • Remixing the Script? Associations Between Black-Oriented Media Consumption and Black Women’s Heteropatriarchal Romantic Relationship Beliefs

    Open Access•L R Avery, Alexis G Stanton et al.•ARTICLE•Journal of Black Psychology•2021

    Black-oriented media may offer Black women an opportunity to produce and consume empowering messages that challenge heteropatriarchal relationship beliefs, but they may also foster their endorsement. Drawn by this paradox, we surveyed 597 undergraduate and graduate Black women aged 18 to 30 years to examine exposure to Black-oriented media and their association with the acceptance of heteropatriarchal relationship beliefs. Correlation and regress…

  • A Qualitative Exploration of Jezebel Stereotype Endorsement and Sexual Behaviors Among Black College Women

    Open Access•Leath, Seanna Leath et al.•ARTICLE•Journal of Black Psychology•2021

    Researchers suggest that the Jezebel stereotype exerts a significant influence on Black women’s sexual decision making. The current qualitative study drew upon narrative data from individual, semistructured interviews with 50 Black women (ages 18-24 years) to explore how the Jezebel stereotype influenced their sexual beliefs and behaviors. Using consensual qualitative research methods, the following four themes emerged from the data: (a) how the …

  • Using critical media literacy and youth-led research to promote the sociopolitical development of Black youth: Strategies from “Our Voices”

    Nkemka Anyiwo, Katie Richards-Schuster et al.•ARTICLE•Applied Developmental Science•2021

    This paper examines the utility of youth participatory action research (YPAR) and critical media literacy as strategies to promote the sociopolitical development (SPD) of Black youth. We use the case example of Our Voices, an afterschool program implemented with Black high school students in which participants analyzed the representation of Black characters in television and developed action to resist historical stereotypes. We situate Our Voices…

  • Following Their Lead? Connecting Mainstream Media Use to Black Women’s Gender Beliefs and Sexual Agency

    Lori M Ward, Morgan C Jerald et al.•ARTICLE•The Journal of Sex Research•2019•Cited by: 26•References: 6

    Although media exposure has emerged as a significant predictor of consumers' sexual decision making, less is known about the mechanisms involved and about the dynamics of these relations for adults, in general, and for African American adults, in particular. To address these gaps, we used structural equation modeling (SEM) to test whether heterosexual Black women's endorsement of traditional gender and sexual roles mediates connections between th…

  • Contributions of Social Comparison and Self-Objectification in Mediating Associations Between Facebook Use and Emergent Adults' Psychological Well-Being

    Open Access•Emily Hanna, Lori M Ward et al.•ARTICLE•Cyberpsychology Behavior and…•2017

    Although Facebook was created to help people feel connected with each other, data indicate that regular usage has both negative and positive connections to well-being. To explore these mixed results, we tested the role of social comparison and self-objectification as possible mediators of the link between Facebook use and three facets of psychological well-being: self-esteem, mental health, and body shame. Participants were 1,104 undergraduate wo…

  • Social Media Contributions to Strong Black Woman Ideal Endorsement and Black Women’s Mental Health

    Open Access•Alexis G Stanton, Morgan C Jerald et al.•ARTICLE•Psychology of Women Quarterly•2017•Cited by: 31•References: 16

    Although research findings highlight the complex dualities of the Strong Black Woman ideal and demonstrate its effects on Black women’s mental health and well-being, there is less understanding of the role that social media may play in Black women’s negotiation of this ideal. To what extent might Black women’s engagement with race-related social media, such as the use of Black-oriented blogs and hashtags, contribute to their well-being and potent…

  • Controlling images: How awareness of group stereotypes affects Black women’s well-being

    Open Access•Morgan C Jerald, Elizabeth R Cole et al.•ARTICLE•Journal of Counseling Psychology•2017•Cited by: 58•References: 22

    This paper presents research exploring how stereotypes that are simultaneously racialized and gendered affect Black women. We investigated the mental and physical health consequences of Black women's awareness that others hold these stereotypes and tested whether this association was moderated by the centrality of racial identity. A structural equation model tested among 609 young Black women revealed that metastereotype awareness (i.e., being aw…

  • Subordinates, Sex Objects, or Sapphires? Investigating Contributions of Media Use to Black Students' Femininity Ideologies and Stereotypes About Black Women

    Open Access•Morgan C Jerald, Lori M Ward et al.•ARTICLE•Journal of Black Psychology•2017•Cited by: 13•References: 56

    Although the media are believed to be instrumental in transmitting messages about both traditional femininity and Black femininity to Black youth, there is little empirical evidence documenting this process. Accordingly, this study investigated media contributions to Black college students' endorsement of both traditional gender ideologies and of the Jezebel, Sapphire, and Strong Black woman stereotypes about Black women. The protective nature of…

  • Controlling images: How awareness of group stereotypes affects Black women’s well-being

    Open Access•Morgan C Jerald, Elizabeth R Cole et al.•ARTICLE•Journal of Counseling Psychology•2017•Cited by: 58•References: 22

    This paper presents research exploring how stereotypes that are simultaneously racialized and gendered affect Black women. We investigated the mental and physical health consequences of Black women's awareness that others hold these stereotypes and tested whether this association was moderated by the centrality of racial identity. A structural equation model tested among 609 young Black women revealed that metastereotype awareness (i.e., being aw…

  • Social Media Contributions to Strong Black Woman Ideal Endorsement and Black Women’s Mental Health

    Open Access•Alexis G Stanton, Morgan C Jerald et al.•ARTICLE•Psychology of Women Quarterly•2017•Cited by: 31•References: 16

    Although research findings highlight the complex dualities of the Strong Black Woman ideal and demonstrate its effects on Black women’s mental health and well-being, there is less understanding of the role that social media may play in Black women’s negotiation of this ideal. To what extent might Black women’s engagement with race-related social media, such as the use of Black-oriented blogs and hashtags, contribute to their well-being and potent…

  • Following Their Lead? Connecting Mainstream Media Use to Black Women’s Gender Beliefs and Sexual Agency

    Lori M Ward, Morgan C Jerald et al.•ARTICLE•The Journal of Sex Research•2019•Cited by: 26•References: 6

    Although media exposure has emerged as a significant predictor of consumers' sexual decision making, less is known about the mechanisms involved and about the dynamics of these relations for adults, in general, and for African American adults, in particular. To address these gaps, we used structural equation modeling (SEM) to test whether heterosexual Black women's endorsement of traditional gender and sexual roles mediates connections between th…

  • Subordinates, Sex Objects, or Sapphires? Investigating Contributions of Media Use to Black Students' Femininity Ideologies and Stereotypes About Black Women

    Open Access•Morgan C Jerald, Lori M Ward et al.•ARTICLE•Journal of Black Psychology•2017•Cited by: 13•References: 56

    Although the media are believed to be instrumental in transmitting messages about both traditional femininity and Black femininity to Black youth, there is little empirical evidence documenting this process. Accordingly, this study investigated media contributions to Black college students' endorsement of both traditional gender ideologies and of the Jezebel, Sapphire, and Strong Black woman stereotypes about Black women. The protective nature of…

  • The Strong, Silent (Gender) Type: The Strong Black Woman Ideal, Self-Silencing, and Sexual Assertiveness in Black College Women

    Open Access•L R Avery, Alexis G Stanton et al.•ARTICLE•Archives of Sexual Behavior•2022•Cited by: 5•References: 50

  • Revisiting Self-Objectification Among Black Women: The Importance of Eurocentric Beauty Norms

    Open Access•Tiani R Perkins, Lucretia Monique Ward et al.•ARTICLE•Journal of Black Psychology•2023•Cited by: 1•References: 58

    Models of self-objectification utilized by the existing literature have been normed with predominantly White samples and may not account for the unique pressures on Black women to engage in beauty practices that prioritize European appearance expectations. Additionally mainstream media have historically rejected Black women’s bodies and beauty, instead reifying Western European aesthetics. We expand the existing literature by testing the contribu…

  • Putting a Sexy Self Forward on Tinder: What Do Viewers Think About Sexualized White Men

    Open Access•Elizabeth A Daniels, Morgan C Jerald et al.•ARTICLE•Sex Roles•2022•Cited by: 1•References: 8

  • Contributions of Social Comparison and Self-Objectification in Mediating Associations Between Facebook Use and Emergent Adults' Psychological Well-Being

    Open Access•Emily Hanna, Lori M Ward et al.•ARTICLE•Cyberpsychology Behavior and…•2017

    Although Facebook was created to help people feel connected with each other, data indicate that regular usage has both negative and positive connections to well-being. To explore these mixed results, we tested the role of social comparison and self-objectification as possible mediators of the link between Facebook use and three facets of psychological well-being: self-esteem, mental health, and body shame. Participants were 1,104 undergraduate wo…

  • Social Media Contributions to Strong Black Woman Ideal Endorsement and Black Women’s Mental Health

    Open Access•Alexis G Stanton, Morgan C Jerald et al.•ARTICLE•Psychology of Women Quarterly•2017•Cited by: 31•References: 16

    Although research findings highlight the complex dualities of the Strong Black Woman ideal and demonstrate its effects on Black women’s mental health and well-being, there is less understanding of the role that social media may play in Black women’s negotiation of this ideal. To what extent might Black women’s engagement with race-related social media, such as the use of Black-oriented blogs and hashtags, contribute to their well-being and potent…

  • Controlling images: How awareness of group stereotypes affects Black women’s well-being

    Open Access•Morgan C Jerald, Elizabeth R Cole et al.•ARTICLE•Journal of Counseling Psychology•2017•Cited by: 58•References: 22

    This paper presents research exploring how stereotypes that are simultaneously racialized and gendered affect Black women. We investigated the mental and physical health consequences of Black women's awareness that others hold these stereotypes and tested whether this association was moderated by the centrality of racial identity. A structural equation model tested among 609 young Black women revealed that metastereotype awareness (i.e., being aw…

  • Subordinates, Sex Objects, or Sapphires? Investigating Contributions of Media Use to Black Students' Femininity Ideologies and Stereotypes About Black Women

    Open Access•Morgan C Jerald, Lori M Ward et al.•ARTICLE•Journal of Black Psychology•2017•Cited by: 13•References: 56

    Although the media are believed to be instrumental in transmitting messages about both traditional femininity and Black femininity to Black youth, there is little empirical evidence documenting this process. Accordingly, this study investigated media contributions to Black college students' endorsement of both traditional gender ideologies and of the Jezebel, Sapphire, and Strong Black woman stereotypes about Black women. The protective nature of…

  • Following Their Lead? Connecting Mainstream Media Use to Black Women’s Gender Beliefs and Sexual Agency

    Lori M Ward, Morgan C Jerald et al.•ARTICLE•The Journal of Sex Research•2019•Cited by: 26•References: 6

    Although media exposure has emerged as a significant predictor of consumers' sexual decision making, less is known about the mechanisms involved and about the dynamics of these relations for adults, in general, and for African American adults, in particular. To address these gaps, we used structural equation modeling (SEM) to test whether heterosexual Black women's endorsement of traditional gender and sexual roles mediates connections between th…

  • Remixing the Script? Associations Between Black-Oriented Media Consumption and Black Women’s Heteropatriarchal Romantic Relationship Beliefs

    Open Access•L R Avery, Alexis G Stanton et al.•ARTICLE•Journal of Black Psychology•2021

    Black-oriented media may offer Black women an opportunity to produce and consume empowering messages that challenge heteropatriarchal relationship beliefs, but they may also foster their endorsement. Drawn by this paradox, we surveyed 597 undergraduate and graduate Black women aged 18 to 30 years to examine exposure to Black-oriented media and their association with the acceptance of heteropatriarchal relationship beliefs. Correlation and regress…

  • A Qualitative Exploration of Jezebel Stereotype Endorsement and Sexual Behaviors Among Black College Women

    Open Access•Leath, Seanna Leath et al.•ARTICLE•Journal of Black Psychology•2021

    Researchers suggest that the Jezebel stereotype exerts a significant influence on Black women’s sexual decision making. The current qualitative study drew upon narrative data from individual, semistructured interviews with 50 Black women (ages 18-24 years) to explore how the Jezebel stereotype influenced their sexual beliefs and behaviors. Using consensual qualitative research methods, the following four themes emerged from the data: (a) how the …

  • Using critical media literacy and youth-led research to promote the sociopolitical development of Black youth: Strategies from “Our Voices”

    Nkemka Anyiwo, Katie Richards-Schuster et al.•ARTICLE•Applied Developmental Science•2021

    This paper examines the utility of youth participatory action research (YPAR) and critical media literacy as strategies to promote the sociopolitical development (SPD) of Black youth. We use the case example of Our Voices, an afterschool program implemented with Black high school students in which participants analyzed the representation of Black characters in television and developed action to resist historical stereotypes. We situate Our Voices…

  • The woman in the (rearview) mirror: Viewers’ attitudes toward objectified car selfies of Black and White women

    Elizabeth A Daniels, Morgan C Jerald et al.•ARTICLE•Psychology of Popular Media•2022

  • An investigation of Jezebel stereotype awareness, gendered racial identity and sexual beliefs and behaviours among Black adult women

    Leath, Seanna Leath et al.•ARTICLE•Culture Health & Sexuality•2022

    Evidence suggests that the intersectional nature of Black women's race and gender identities influence their awareness of sexual scripts such as the hypersexual, Jezebel stereotype. This study examined the role of the Jezebel stereotype and Black women's identity beliefs on their sexual beliefs and behaviours. Specifically, we investigated the role of gendered racial identity beliefs on the relationship between Jezebel stereotype awareness and Bl…

  • Putting a Sexy Self Forward on Tinder: What Do Viewers Think About Sexualized White Men

    Open Access•Elizabeth A Daniels, Morgan C Jerald et al.•ARTICLE•Sex Roles•2022•Cited by: 1•References: 8

  • The Strong, Silent (Gender) Type: The Strong Black Woman Ideal, Self-Silencing, and Sexual Assertiveness in Black College Women

    Open Access•L R Avery, Alexis G Stanton et al.•ARTICLE•Archives of Sexual Behavior•2022•Cited by: 5•References: 50

  • Revisiting Self-Objectification Among Black Women: The Importance of Eurocentric Beauty Norms

    Open Access•Tiani R Perkins, Lucretia Monique Ward et al.•ARTICLE•Journal of Black Psychology•2023•Cited by: 1•References: 58

    Models of self-objectification utilized by the existing literature have been normed with predominantly White samples and may not account for the unique pressures on Black women to engage in beauty practices that prioritize European appearance expectations. Additionally mainstream media have historically rejected Black women’s bodies and beauty, instead reifying Western European aesthetics. We expand the existing literature by testing the contribu…

  • Confronting Stereotypes: Intersectional Approaches to Sexuality Education for Girls of Color

    Open Access•Morgan C Jerald, Elizabete Romanovska•ARTICLE•Policy Insights from the…•2026

    Girls of color experience disproportionately high rates of sexually transmitted infections, unintended pregnancy, and sexual violence compared to their White peers. Despite these disparities, current sexuality education programs— designed from White, Christian, middle-class, and heterosexual perspectives— largely fail to address the unique socialization experiences that contribute to these inequitable outcomes. This paper applies an intersectiona…

Psychology (13 works) · Social Psychology (10 works) · Developmental psychology (9 works) · Gender Studies (9 works) · Sociology (9 works) · Gender, Feminism, and Media (8 works) · Gender Studies (6 works) · Social Psychology (6 works) · Human sexuality (5 works) · Clinical Psychology (4 works)

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