Hongjing CUI
Biographic Data
| ID | 8916988 |
|---|---|
| NAME | Hongjing CUI |
| GIVEN NAMES | Hongjing |
| FAMILY NAME | CUI |
| SIGNATURE | CUI H |
| AFFILIATIONS | Jilin University |
| VERIFIED | No |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2017 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 0 |
Effect of Regulatory Focus on Food Variety-Seeking Behavior of Chinese Tourists
While limited attention has been paid to personality traits that influence tourists’ variety-seeking behavior with respect to food, evidence shows that Chinese people choose less variety than their counterparts in Western countries. We propose that regulatory focus influences consumers’ food variety-seeking behavior. Building on the theoretical alignment between regulatory focus, food neophobia, and food variety-seeking tendency, this research ex…
Face consciousness and purchase intention of organic food
Purpose This paper aims to examine the effect of face consciousness on purchase intention of organic food, to test whether this relationship would be moderated by purchase situation (group vs individual) and advertising appeal (altruistic vs egoistic), and to explain the mediating role of perceived social value in these moderating effects. Design/methodology/approach Four between-subjects experiments were carried out ( N = 123, N = 126, N = 130, …
The influence of the perceived status change on status consumption
摘要
No prominent works on this page.
The influence of the perceived status change on status consumption
摘要
Face consciousness and purchase intention of organic food
Purpose This paper aims to examine the effect of face consciousness on purchase intention of organic food, to test whether this relationship would be moderated by purchase situation (group vs individual) and advertising appeal (altruistic vs egoistic), and to explain the mediating role of perceived social value in these moderating effects. Design/methodology/approach Four between-subjects experiments were carried out ( N = 123, N = 126, N = 130, …
Effect of Regulatory Focus on Food Variety-Seeking Behavior of Chinese Tourists
While limited attention has been paid to personality traits that influence tourists’ variety-seeking behavior with respect to food, evidence shows that Chinese people choose less variety than their counterparts in Western countries. We propose that regulatory focus influences consumers’ food variety-seeking behavior. Building on the theoretical alignment between regulatory focus, food neophobia, and food variety-seeking tendency, this research ex…
Psychology (3 works) · Business (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Marketing (2 works) · Political science (2 works) · Social Psychology (2 works) · Sociology (2 works) · Advertising (1 work) · Appeal (1 work) · Computer Science (1 work)