Zhuzeyev Serikkhan
Biographic Data
| ID | 8944771 |
|---|---|
| NAME | Zhuzeyev Serikkhan |
| GIVEN NAMES | Zhuzeyev |
| FAMILY NAME | Serikkhan |
| SIGNATURE | SERIKKHAN Z |
| AFFILIATIONS | Korkyt Ata Kyzylorda State University |
| ORCID | 0000-0002-6552-9584 |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 4 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2026 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Live streaming and consumer purchase behavior
This study provides a state-of-the-art review by evaluating the knowledge structure of live streaming and consumer purchasing behavior. The rise of digital marketing technology and social media influencers has increased the live-streaming phenomenon, where consumers purchase products advertised during live streams. This review uses a science-mapping technique based on bibliometric analysis to map live-streaming content and its influence on consum…
Political and social analysis of the impact of national identity and gender roles on national stability (in the context of Kazakhstan)
Introduction In post-Soviet societies, the transformation of national identity and gender roles has become a pressing issue for state stability. However, there is little empirical research on the combined impact of these factors on social cohesion. This study aims to analyze the relationship between attitudes toward national identity, gender equality, and national stability in Kazakhstan. Methods The research design used a mixed-methods approach,…
The influence of parents gender attitudes on students career choices
Introduction: In today's world of globalization and changing labor markets, students' career choices are directly influenced not only by their individual abilities, but also by the socio-cultural environment of their families. The main goal of this study is to investigate the mechanisms through which parents' traditional gender beliefs influence students' career decisions in Kazakhstani society from a sociocultural perspective. Methods: The study…
The Influence of Cultural and Religious Values on Gender Roles
The intersection of gender roles and cultural values is undergoing a complex conceptual transformation, shifting from traditional patriarchal paradigms to more innovative and inclusive foundations. Despite the extensive empirical research in this area, a comprehensive structural analysis of the scientific landscape at a macro level remains to be conducted. This study aims to conduct a bibliometric analysis to identify the intellectual structure, …
No prominent works on this page.
Live streaming and consumer purchase behavior
This study provides a state-of-the-art review by evaluating the knowledge structure of live streaming and consumer purchasing behavior. The rise of digital marketing technology and social media influencers has increased the live-streaming phenomenon, where consumers purchase products advertised during live streams. This review uses a science-mapping technique based on bibliometric analysis to map live-streaming content and its influence on consum…
Political and social analysis of the impact of national identity and gender roles on national stability (in the context of Kazakhstan)
Introduction In post-Soviet societies, the transformation of national identity and gender roles has become a pressing issue for state stability. However, there is little empirical research on the combined impact of these factors on social cohesion. This study aims to analyze the relationship between attitudes toward national identity, gender equality, and national stability in Kazakhstan. Methods The research design used a mixed-methods approach,…
The influence of parents gender attitudes on students career choices
Introduction: In today's world of globalization and changing labor markets, students' career choices are directly influenced not only by their individual abilities, but also by the socio-cultural environment of their families. The main goal of this study is to investigate the mechanisms through which parents' traditional gender beliefs influence students' career decisions in Kazakhstani society from a sociocultural perspective. Methods: The study…
The Influence of Cultural and Religious Values on Gender Roles
The intersection of gender roles and cultural values is undergoing a complex conceptual transformation, shifting from traditional patriarchal paradigms to more innovative and inclusive foundations. Despite the extensive empirical research in this area, a comprehensive structural analysis of the scientific landscape at a macro level remains to be conducted. This study aims to conduct a bibliometric analysis to identify the intellectual structure, …
Empirical research (2 works) · Focus group (2 works) · Gender analysis (2 works) · Thematic analysis (2 works) · Work-Family Balance Challenges (2 works) · Bibliometrics (1 work) · Career Development and Diversity (1 work) · Conceptual framework (1 work) · Consumer Retail Behavior Studies (1 work) · Context (archaeology) (1 work)