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Melody Zhirui Zhou

Biographic Data

ID8954948
NAMEMelody Zhirui Zhou
GIVEN NAMESMelody Zhirui
FAMILY NAMEZhou
SIGNATUREZHOU M Z
AFFILIATIONSFaculty of Hospitality and Tourism Management Macau University of Science and Technology Macao SAR China
ORCID0009-0007-4374-1932
VERIFIEDYes
TOTAL WORKS2
TOTAL CITATIONS0
WORKS AS AUTHOR2
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2026
LATEST PUBLICATION YEAR2026
H-INDEX0
  • Innovating Green or Innovating Dirty? Regime‐Switching Models for Tourism Innovation on Green Performance

    Open Access•Jun Hyuk Lee, Mi Zhou et al.•ARTICLE•International Journal of Tourism…•2026

    Tourism innovation is widely promoted as a cornerstone of sustainability transitions, yet environmental pressures in many destinations continue to intensify. This study questions the implicit assumption that innovation delivers environmental benefits in a monotonic and cumulative manner. Using a balanced panel of 31 Chinese provinces from 2008 to 2024, we construct a Tourism Innovation System Index and a Green Tourism Performance Index and apply …

  • Slowing Down to Move Forward? Minimalist Slow Travel as a Pathway to Resilience and Growth

    Open Access•Dong Yoon Yoo, Mi Zhou et al.•ARTICLE•International Journal of Tourism…•2026

    This study examines how slowness in travel influences travelers' self‐transcendence, resilience, and post‐traumatic growth through the mediating role of flow experience, and whether minimalism in travel conditions these relationships. Using an exploratory sequential mixed‐methods design, Study 1 interviews ( N = 32) informed the conceptual model, tested in Study 2 with survey data ( N = 521, Credamo) and analyzed via AMOS 24. The results indicate…

No prominent works on this page.

  • Innovating Green or Innovating Dirty? Regime‐Switching Models for Tourism Innovation on Green Performance

    Open Access•Jun Hyuk Lee, Mi Zhou et al.•ARTICLE•International Journal of Tourism…•2026

    Tourism innovation is widely promoted as a cornerstone of sustainability transitions, yet environmental pressures in many destinations continue to intensify. This study questions the implicit assumption that innovation delivers environmental benefits in a monotonic and cumulative manner. Using a balanced panel of 31 Chinese provinces from 2008 to 2024, we construct a Tourism Innovation System Index and a Green Tourism Performance Index and apply …

  • Slowing Down to Move Forward? Minimalist Slow Travel as a Pathway to Resilience and Growth

    Open Access•Dong Yoon Yoo, Mi Zhou et al.•ARTICLE•International Journal of Tourism…•2026

    This study examines how slowness in travel influences travelers' self‐transcendence, resilience, and post‐traumatic growth through the mediating role of flow experience, and whether minimalism in travel conditions these relationships. Using an exploratory sequential mixed‐methods design, Study 1 interviews ( N = 32) informed the conceptual model, tested in Study 2 with survey data ( N = 521, Credamo) and analyzed via AMOS 24. The results indicate…

Diverse Aspects of Tourism Research (2 works) · Tourism (2 works) · Adventure Sports and Sensation Seeking (1 work) · Conceptual model (1 work) · Cornerstone (1 work) · Destinations (1 work) · Energy, Environment, Economic Growth (1 work) · Environmental Sustainability in Business (1 work) · Experiential learning (1 work) · Exploratory research (1 work)

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