Cecilia Yuxi Zhou
Biographic Data
| ID | 8955322 |
|---|---|
| NAME | Cecilia Yuxi Zhou |
| GIVEN NAMES | Cecilia Yuxi |
| FAMILY NAME | Zhou |
| SIGNATURE | ZHOU C Y |
| AFFILIATIONS | University of Massachusetts Amherst |
| ORCID | 0000-0002-6354-0093 |
| VERIFIED | Yes |
| TOTAL WORKS | 6 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 6 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Introducing the Ethics of Actors in Systems (Easy) Approach to Digital Advertising Literacy Through the Views of Early Adolescents
This study explores early adolescents’ understanding of and perceptions about the digital advertising system and the types of responses they feel are available as they engage with digital advertising, particularly personalized online ads and influencer marketing, two forms of digital advertising that introduce unique challenges as users must navigate platform dynamics and processes of datafication. To answer these questions, we facilitated an adv…
Capturing familism through cameras
This study explores the media imaginaries surrounding home smart cameras in China and how new imaginaries are reflected in individual usage through interviews with parents and analyses of camera advertisements and news stories. Through a sociocultural lens of media imaginaries and local familism, our qualitative analysis identifies five key themes across media discourses and individual practices: tracking risks, maintaining connections, capturing…
Negotiating Parental Guan of Internet Use
Deconstructing gender and media
This mixed methods study investigates conceptions of gender both in and outside of the media among a sample of 11- and 12-year-olds. Data from a quantitative survey and qualitative writing responses were collected and analyzed from 54 sixth graders at a U.S public elementary school. Results show that the majority held inclusive views of gender, indicating a recognition of gender inequities in media and society and a desire to challenge traditiona…
Crop residue return and nitrogen fertilizer reduction alleviate soil acidification in China's croplands
Accurate knowledge of the soil pH in China's croplands is essential to control soil acidification and improve soil quality and sustainability of agricultural systems. Here, this study analyzed the soil pH in China's croplands and its change based on a comprehensive investigation of 8.9 million soil samples from 2534 counties. We show that China's croplands were mainly composed of weakly acidic soils (34.9%) and alkaline soils (35.3%), and the mea…
Early adolescents’ views of gender on YouTube in the context of a critical media literacy program
YouTube is popular among early adolescents who engage with the platform, in part, to explore and express their identity. Yet very little is known about the ways in which early adolescents approach representation and identity expression on YouTube with a critical lens. This qualitative study details an in-school media literacy program conducted with a sample of 54 sixth graders (ages 11 and 12) from a public elementary school in New England, USA, …
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Crop residue return and nitrogen fertilizer reduction alleviate soil acidification in China's croplands
Accurate knowledge of the soil pH in China's croplands is essential to control soil acidification and improve soil quality and sustainability of agricultural systems. Here, this study analyzed the soil pH in China's croplands and its change based on a comprehensive investigation of 8.9 million soil samples from 2534 counties. We show that China's croplands were mainly composed of weakly acidic soils (34.9%) and alkaline soils (35.3%), and the mea…
Early adolescents’ views of gender on YouTube in the context of a critical media literacy program
YouTube is popular among early adolescents who engage with the platform, in part, to explore and express their identity. Yet very little is known about the ways in which early adolescents approach representation and identity expression on YouTube with a critical lens. This qualitative study details an in-school media literacy program conducted with a sample of 54 sixth graders (ages 11 and 12) from a public elementary school in New England, USA, …
Deconstructing gender and media
This mixed methods study investigates conceptions of gender both in and outside of the media among a sample of 11- and 12-year-olds. Data from a quantitative survey and qualitative writing responses were collected and analyzed from 54 sixth graders at a U.S public elementary school. Results show that the majority held inclusive views of gender, indicating a recognition of gender inequities in media and society and a desire to challenge traditiona…
Negotiating Parental Guan of Internet Use
Introducing the Ethics of Actors in Systems (Easy) Approach to Digital Advertising Literacy Through the Views of Early Adolescents
This study explores early adolescents’ understanding of and perceptions about the digital advertising system and the types of responses they feel are available as they engage with digital advertising, particularly personalized online ads and influencer marketing, two forms of digital advertising that introduce unique challenges as users must navigate platform dynamics and processes of datafication. To answer these questions, we facilitated an adv…
Capturing familism through cameras
This study explores the media imaginaries surrounding home smart cameras in China and how new imaginaries are reflected in individual usage through interviews with parents and analyses of camera advertisements and news stories. Through a sociocultural lens of media imaginaries and local familism, our qualitative analysis identifies five key themes across media discourses and individual practices: tracking risks, maintaining connections, capturing…
Child Development and Digital Technology (3 works) · Psychology (3 works) · Computer Science (2 works) · Developmental psychology (2 works) · Gender, Feminism, and Media (2 works) · Literacy (2 works) · Media literacy (2 works) · Social Psychology (2 works) · Sociology (2 works) · Affordance (1 work)