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Edgar Rojas-Rivas

Biographic Data

ID895871
NAMEEdgar Rojas-Rivas
GIVEN NAMESEdgar
FAMILY NAMERojas-Rivas
SIGNATUREROJAS-RIVAS E
AFFILIATIONSUniversidad de las Américas Puebla
ORCID0000-0002-3881-2480
VERIFIEDYes
TOTAL WORKS6
TOTAL CITATIONS6
AUTHOR COUNT6
EDITOR COUNT0
FIRST PUBLICATION YEAR2019
LATEST PUBLICATION YEAR2026
H-INDEX2
  • Gastronomic Perception and Satisfaction Domestic Tourists in Mexico

    Open Access•Edgar Rojas-Rivas, Jazmin Zaragoza-Alonso et al.•ARTICLE•PASOS Revista de Turismo y…•2026

    Mexico's gastronomic richness is a key factor in attracting domestic and international tourists. This study examines domestic tourists’ perceptions of gastronomy in a Mexican destination and analyses the effects of motivation and gastronomic experience on satisfaction. A mixed-methods approach was applied, combining qualitative and quantitative techniques. Data were collected through a self-administered questionnaire in two cities of Puebla, Mexi…

  • What is a gastronomic destination? Studying the image of an emblematic destination in Mexico using the theory of social representations

    Edgar Rojas-Rivas, Jazmin Zaragoza-Alonso et al.•ARTICLE•British Food Journal•2025

    Purpose Our study aims to investigate how a gastronomic destination is conceptualized based on the language of visitors and tourists, taking as a case an emblematic gastronomic destination in Mexico. Design/methodology/approach A structured questionnaire using projective methods and an attitudinal questionnaire were administered to 549 tourists. Furthermore, the study adopted exploratory factor analysis, cluster analysis and multiple factor analy…

  • Using the free listing technique to study consumers' representations of traditional gastronomy in Argentina

    Open Access•Facundo Cuffia, Edgar Rojas-Rivas et al.•ARTICLE•Journal of Ethnic Foods•2023•References: 41

    The aims of this research were (i) to study with a sample of Argentine consumers the representations of traditional gastronomy through the free listing method; (ii) to identify consumers' typologies according to their representation of traditional gastronomy; and (iii) to establish some methodological implications using the free listing in the study of the gastronomic field. A survey was conducted in which 249 Argentines from the Littoral area we…

  • Motivos de consumo de vino de enoturistas del centro de México

    Open Access•Laura Sánchez-Vega, Angélica Espinoza-Ortega et al.•ARTICLE•Revista RIVAR•2022

    Estudiamos los factores de consumo de vino en las rutas enológicas del Centro de México. Para ello, diseñamos un cuestionario aplicado a 402 sujetos en la Ruta del Queso y el Vino, en Querétaro, estructurado en tres secciones: Food Choice Questionnaire para identificar los motivos de consumo, libre asociación de palabras y, finalmente, fueron recopiladas las características sociodemográficas, siendo estas últimas analizadas de manera cualitativa.…

  • Time orientation and risk perception moderate the influence of sodium warnings on food choice

    Open Access•Edgar Rojas-Rivas, Lucía Antúnez et al.•ARTICLE•Appetite•2020•Cited by: 4•References: 43

  • Understanding consumers' perception and consumption motives towards amaranth in Mexico using the Pierre Bourdieu's theoretical concept of Habitus

    Open Access•Edgar Rojas-Rivas, Angélica Espinoza-Ortega et al.•ARTICLE•Appetite•2019•Cited by: 2•References: 48

  • Time orientation and risk perception moderate the influence of sodium warnings on food choice

    Open Access•Edgar Rojas-Rivas, Lucía Antúnez et al.•ARTICLE•Appetite•2020•Cited by: 4•References: 43

  • Understanding consumers' perception and consumption motives towards amaranth in Mexico using the Pierre Bourdieu's theoretical concept of Habitus

    Open Access•Edgar Rojas-Rivas, Angélica Espinoza-Ortega et al.•ARTICLE•Appetite•2019•Cited by: 2•References: 48

  • Understanding consumers' perception and consumption motives towards amaranth in Mexico using the Pierre Bourdieu's theoretical concept of Habitus

    Open Access•Edgar Rojas-Rivas, Angélica Espinoza-Ortega et al.•ARTICLE•Appetite•2019•Cited by: 2•References: 48

  • Time orientation and risk perception moderate the influence of sodium warnings on food choice

    Open Access•Edgar Rojas-Rivas, Lucía Antúnez et al.•ARTICLE•Appetite•2020•Cited by: 4•References: 43

  • Motivos de consumo de vino de enoturistas del centro de México

    Open Access•Laura Sánchez-Vega, Angélica Espinoza-Ortega et al.•ARTICLE•Revista RIVAR•2022

    Estudiamos los factores de consumo de vino en las rutas enológicas del Centro de México. Para ello, diseñamos un cuestionario aplicado a 402 sujetos en la Ruta del Queso y el Vino, en Querétaro, estructurado en tres secciones: Food Choice Questionnaire para identificar los motivos de consumo, libre asociación de palabras y, finalmente, fueron recopiladas las características sociodemográficas, siendo estas últimas analizadas de manera cualitativa.…

  • Using the free listing technique to study consumers' representations of traditional gastronomy in Argentina

    Open Access•Facundo Cuffia, Edgar Rojas-Rivas et al.•ARTICLE•Journal of Ethnic Foods•2023•References: 41

    The aims of this research were (i) to study with a sample of Argentine consumers the representations of traditional gastronomy through the free listing method; (ii) to identify consumers' typologies according to their representation of traditional gastronomy; and (iii) to establish some methodological implications using the free listing in the study of the gastronomic field. A survey was conducted in which 249 Argentines from the Littoral area we…

  • What is a gastronomic destination? Studying the image of an emblematic destination in Mexico using the theory of social representations

    Edgar Rojas-Rivas, Jazmin Zaragoza-Alonso et al.•ARTICLE•British Food Journal•2025

    Purpose Our study aims to investigate how a gastronomic destination is conceptualized based on the language of visitors and tourists, taking as a case an emblematic gastronomic destination in Mexico. Design/methodology/approach A structured questionnaire using projective methods and an attitudinal questionnaire were administered to 549 tourists. Furthermore, the study adopted exploratory factor analysis, cluster analysis and multiple factor analy…

  • Gastronomic Perception and Satisfaction Domestic Tourists in Mexico

    Open Access•Edgar Rojas-Rivas, Jazmin Zaragoza-Alonso et al.•ARTICLE•PASOS Revista de Turismo y…•2026

    Mexico's gastronomic richness is a key factor in attracting domestic and international tourists. This study examines domestic tourists’ perceptions of gastronomy in a Mexican destination and analyses the effects of motivation and gastronomic experience on satisfaction. A mixed-methods approach was applied, combining qualitative and quantitative techniques. Data were collected through a self-administered questionnaire in two cities of Puebla, Mexi…

Business (4 works) · Culinary Culture and Tourism (4 works) · Gastronomy (3 works) · Perception (3 works) · Psychology (3 works) · Tourism (3 works) · Wine Industry and Tourism (3 works) · Advertising (2 works) · Computer Science (2 works) · Geography (2 works)

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