Xu Ying Xu Ying
Biographic Data
| ID | 9045336 |
|---|---|
| NAME | Xu Ying Xu Ying |
| GIVEN NAMES | Xu Ying Xu |
| FAMILY NAME | Ying |
| SIGNATURE | YING X Y X |
| AFFILIATIONS | Baikal State University |
| ORCID | 0000-0002-4029-4635 |
| VERIFIED | Yes |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 5 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Fusing Tradition and Modernity: A Strategic Marketing Approach for TCCEC Brand
This paper examines the TCCEC (Traditional Chinese Culture Element Clothing) brand's challenges in integrating traditional Chinese cultural elements within a modern fashion context. Despite a unique artistic appeal, TCCEC faces market performance issues due to unclear positioning, misaligned product development, unengaging marketing, and subpar customer service. The study identifies these shortcomings using qualitative research methods and propos…
Enhancing Cultural Heritage Tourism through Market Innovation and Technology Integration
Integrating the preservation of cultural heritage with the development of tourism is essential for fostering sustainable economic growth and honoring historical and cultural values. This abstract outlines the pivotal findings from an action research project in an urban setting within the Yangtze River Delta region, emphasizing the role of market innovation and the strategic use of emerging technologies to align cultural heritage conservation with…
Factors of Modernization of Higher Education in Chinese Society in the Period Before the Xinhai Revolution
The article is devoted to an attempt to comprehend the prerequisites of the initial stage of modernization of higher education in China, the leading of which is the historical and cultural foundations of this process. The analysis of the features of the modernization of the Chinese higher education system is carried out on the basis of Chinese sources representing the characteristics of the modernization of higher education in the period before t…
The main trends in the spread of Western theories of higher education in modern China
Empire, science and geometry at the origins of early modern architecture
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Empire, science and geometry at the origins of early modern architecture
The main trends in the spread of Western theories of higher education in modern China
Factors of Modernization of Higher Education in Chinese Society in the Period Before the Xinhai Revolution
The article is devoted to an attempt to comprehend the prerequisites of the initial stage of modernization of higher education in China, the leading of which is the historical and cultural foundations of this process. The analysis of the features of the modernization of the Chinese higher education system is carried out on the basis of Chinese sources representing the characteristics of the modernization of higher education in the period before t…
Fusing Tradition and Modernity: A Strategic Marketing Approach for TCCEC Brand
This paper examines the TCCEC (Traditional Chinese Culture Element Clothing) brand's challenges in integrating traditional Chinese cultural elements within a modern fashion context. Despite a unique artistic appeal, TCCEC faces market performance issues due to unclear positioning, misaligned product development, unengaging marketing, and subpar customer service. The study identifies these shortcomings using qualitative research methods and propos…
Enhancing Cultural Heritage Tourism through Market Innovation and Technology Integration
Integrating the preservation of cultural heritage with the development of tourism is essential for fostering sustainable economic growth and honoring historical and cultural values. This abstract outlines the pivotal findings from an action research project in an urban setting within the Yangtze River Delta region, emphasizing the role of market innovation and the strategic use of emerging technologies to align cultural heritage conservation with…
Political science (3 works) · Aesthetics (2 works) · Business (2 works) · Central Asia Education and Culture (2 works) · China (2 works) · History (2 works) · Law (2 works) · Philosophy (2 works) · Sociology (2 works) · Advertising (1 works)