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Pavle Brzaković

Biographic Data

ID9235373
NAMEPavle Brzaković
GIVEN NAMESPavle
FAMILY NAMEBrzaković
SIGNATUREBRZAKOVIĆ P
ORCID0000-0001-5184-9627
VERIFIEDYes
TOTAL WORKS1
TOTAL CITATIONS0
WORKS AS AUTHOR1
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2019
LATEST PUBLICATION YEAR2019
H-INDEX0
  • The Determinants of Brand Positioning in Higher Education – What Dominantly Influences Students’ Satisfaction? / Odrednice pozicioniranja brenda u visokom obrazovanju – što najviše utječe na zadovoljs…

    Open Access•Aleksandar Brzaković, Tomislav Brzaković et al.•ARTICLE•Croatian Journal of Education -…•2019

    Brands have become an important factor in the survival of organizations in modern society. They are present in all spheres of life: economic, social, educational, cultural, sports, etc. Powerful brands are the result of thoughtful and imaginative planning. Brand positioning has a strategic importance for a company, because it represents the process of creating an impression in consumers’ minds in a way that the consumer connects the brand with so…

No prominent works on this page.

  • The Determinants of Brand Positioning in Higher Education – What Dominantly Influences Students’ Satisfaction? / Odrednice pozicioniranja brenda u visokom obrazovanju – što najviše utječe na zadovoljs…

    Open Access•Aleksandar Brzaković, Tomislav Brzaković et al.•ARTICLE•Croatian Journal of Education -…•2019

    Brands have become an important factor in the survival of organizations in modern society. They are present in all spheres of life: economic, social, educational, cultural, sports, etc. Powerful brands are the result of thoughtful and imaginative planning. Brand positioning has a strategic importance for a company, because it represents the process of creating an impression in consumers’ minds in a way that the consumer connects the brand with so…

Advertising (1 work) · Brand awareness (1 work) · Brand Image (1 work) · Brand management (1 work) · Business (1 work) · Computer Science (1 work) · Consumer Behavior in Brand Consumption and Identification (1 work) · Digital Marketing and Social Media (1 work) · Marketing (1 work) · Marketing and Advertising Strategies (1 work)

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