Zhanna Ospanova
Biographic Data
| ID | 9336485 |
|---|---|
| NAME | Zhanna Ospanova |
| GIVEN NAMES | Zhanna |
| FAMILY NAME | Ospanova |
| SIGNATURE | OSPANOVA Z |
| VERIFIED | No |
| TOTAL WORKS | 5 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 5 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
The Linguistic Landscape Reflecting Cultural and Social Communities
In the context of globalization and migration processes, the linguistic landscape becomes an important indicator of cultural and social identity. This article is devoted to the study of the linguistic landscape as a way of visualizing cultural and social communities in the urban space. Examples from different regions are analyzed, where the use of languages on signs, pointers, graffiti and other elements of the urban environment demonstrates soci…
The communicative and pragmatic potential of non-standard vocabulary
The article is devoted to the study of the sub-standard vocabulary of the English language using examples of American slang, which makes up its main part. The development of language and society entails the constant emergence of new units of both standard and non-standard vocabulary. Knowledge of this layer of vocabulary is necessary for a better understanding of native English speakers, modern literature and mass media. The definitions and styli…
Innovations in audiovisual translation – thematic analysis of national art texts
The article discussed innovations in audiovisual translation: from reproduction to perception of music or film texts. Cinematography is an integral part of world art, representing a universal way of interaction between different cultures. Audiovisual translation is currently a popular type of translation activity since foreign films form the basis of film distribution in the country. Today, over 50% of the cross-cultural exchange of information i…
Lingua and culture study research on indirect communication cognitive metaphor
In the linguistic field, the problem of the metaphorboth as a process that creates new meanings of language expressions in the course of rethinking them and as a ready-made metaphorical meaninghas been considered for a long time rather as a stylistic tool or artistic device. Less commonly, a metaphor was considered as a means of nomination, even less oftenas a way to create a linguistic picture of the world, resulting from cognitive manipulation …
Axiological concepts of journalistic texts (lingua- stylistic analysis)
The description of the axiological concepts of the journalistic texts are related to solving the issues of media-linguistics, and axiological linguistics, while also providing insight to solve the pragmatic problems of linguistics itself. Values are embodied in language and consciousness in the form of axiological concepts and, together with archetypal concepts, form part of the axiological conceptosphere of an individual or community. In turn, a…
No prominent works on this page.
Lingua and culture study research on indirect communication cognitive metaphor
In the linguistic field, the problem of the metaphorboth as a process that creates new meanings of language expressions in the course of rethinking them and as a ready-made metaphorical meaninghas been considered for a long time rather as a stylistic tool or artistic device. Less commonly, a metaphor was considered as a means of nomination, even less oftenas a way to create a linguistic picture of the world, resulting from cognitive manipulation …
Axiological concepts of journalistic texts (lingua- stylistic analysis)
The description of the axiological concepts of the journalistic texts are related to solving the issues of media-linguistics, and axiological linguistics, while also providing insight to solve the pragmatic problems of linguistics itself. Values are embodied in language and consciousness in the form of axiological concepts and, together with archetypal concepts, form part of the axiological conceptosphere of an individual or community. In turn, a…
Innovations in audiovisual translation – thematic analysis of national art texts
The article discussed innovations in audiovisual translation: from reproduction to perception of music or film texts. Cinematography is an integral part of world art, representing a universal way of interaction between different cultures. Audiovisual translation is currently a popular type of translation activity since foreign films form the basis of film distribution in the country. Today, over 50% of the cross-cultural exchange of information i…
The communicative and pragmatic potential of non-standard vocabulary
The article is devoted to the study of the sub-standard vocabulary of the English language using examples of American slang, which makes up its main part. The development of language and society entails the constant emergence of new units of both standard and non-standard vocabulary. Knowledge of this layer of vocabulary is necessary for a better understanding of native English speakers, modern literature and mass media. The definitions and styli…
The Linguistic Landscape Reflecting Cultural and Social Communities
In the context of globalization and migration processes, the linguistic landscape becomes an important indicator of cultural and social identity. This article is devoted to the study of the linguistic landscape as a way of visualizing cultural and social communities in the urban space. Examples from different regions are analyzed, where the use of languages on signs, pointers, graffiti and other elements of the urban environment demonstrates soci…
Linguistics (5 works) · Discourse Analysis and Cultural Communication (4 works) · Language, Communication, and Linguistic Studies (4 works) · Philosophy (3 works) · Sociology (3 works) · Artificial Intelligence (2 works) · Computer Science (2 works) · Linguistics, Language Diversity, and Identity (2 works) · Natural language processing (2 works) · Psychology (2 works)