Nabil A Abu-Loghod
Biographic Data
| ID | 9457973 |
|---|---|
| NAME | Nabil A Abu-Loghod |
| GIVEN NAMES | Nabil A |
| FAMILY NAME | Abu-Loghod |
| SIGNATURE | ABU-LOGHOD N A |
| AFFILIATIONS | Arab Open University |
| ORCID | 0009-0004-7810-0009 |
| VERIFIED | Yes |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Investigating the Impact of Misleading Information via Social Media Platforms on the Trust and Image of Beauty and Skincare Companies, as Perceived by Customers
The study investigates the impact of misleading information on company trust and image on social media platforms. The study examines misleading information as an independent variable and company trust and company image as dependent variables, with company trust acting as a mediator to investigate the relationship between misleading information and company image. A questionnaire was distributed to 378 social media-active beauty and skincare custom…
No prominent works on this page.
Investigating the Impact of Misleading Information via Social Media Platforms on the Trust and Image of Beauty and Skincare Companies, as Perceived by Customers
The study investigates the impact of misleading information on company trust and image on social media platforms. The study examines misleading information as an independent variable and company trust and company image as dependent variables, with company trust acting as a mediator to investigate the relationship between misleading information and company image. A questionnaire was distributed to 378 social media-active beauty and skincare custom…
Advertising (1 work) · Aesthetics (1 work) · Art (1 work) · Beauty (1 work) · Brand Image (1 work) · Business (1 work) · Computer Science (1 work) · Consumer Perception and Purchasing Behavior (1 work) · Digital Marketing and Social Media (1 work) · Marketing (1 work)