P C Bhagyalekshmi
Biographic Data
| ID | 9491032 |
|---|---|
| NAME | P C Bhagyalekshmi |
| GIVEN NAMES | P C |
| FAMILY NAME | Bhagyalekshmi |
| SIGNATURE | BHAGYALEKSHMI P C |
| AFFILIATIONS | PGDM, SCMS Cochin School of Business |
| ORCID | 0000-0003-1785-0290 |
| VERIFIED | Yes |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2026 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Chasing prestige
Purpose This research seeks to deepen both theoretical and empirical insights into conspicuous consumption (CC) by investigating how psychological constructs such as life satisfaction (LS), subjective happiness (SH), consumer vanity (CV) and novelty-seeking behavior influence the consumption of luxury foods, an underexplored yet symbolically potent domain in the Indian context. Design/methodology/approach The subject of the study includes urban c…
No prominent works on this page.
Chasing prestige
Purpose This research seeks to deepen both theoretical and empirical insights into conspicuous consumption (CC) by investigating how psychological constructs such as life satisfaction (LS), subjective happiness (SH), consumer vanity (CV) and novelty-seeking behavior influence the consumption of luxury foods, an underexplored yet symbolically potent domain in the Indian context. Design/methodology/approach The subject of the study includes urban c…
Conspicuous consumption (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Consumer behaviour (1 works) · Consumer Retail Behavior Studies (1 works) · Consumption (sociology) (1 works) · Empirical research (1 works) · Feeling (1 works) · Happiness (1 works) · Moderation (1 works) · Novelty (1 works)