Chanyuan Zuo
Biographic Data
| ID | 9491197 |
|---|---|
| NAME | Chanyuan Zuo |
| GIVEN NAMES | Chanyuan |
| FAMILY NAME | Zuo |
| SIGNATURE | ZUO C |
| AFFILIATIONS | Beijing University of Posts and Telecommunications |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Chinese consumers’ preferences for traceable imported cold chain food
Purpose Against the backdrop of growing interest in exotic cuisine and heightened concerns over the safety of imported cold chain food in the post-pandemic era, this study explores the purchase intentions and influencing factors of Chinese consumers toward traceable imported cold chain food. Design/methodology/approach The study collected 150 open-ended questionnaires and 273 valid structured questionnaires through an online survey. Data were ana…
No prominent works on this page.
Chinese consumers’ preferences for traceable imported cold chain food
Purpose Against the backdrop of growing interest in exotic cuisine and heightened concerns over the safety of imported cold chain food in the post-pandemic era, this study explores the purchase intentions and influencing factors of Chinese consumers toward traceable imported cold chain food. Design/methodology/approach The study collected 150 open-ended questionnaires and 273 valid structured questionnaires through an online survey. Data were ana…
Advertising (1 works) · Business (1 works) · Chemistry (1 works) · Cold chain (1 works) · Coronavirus disease 2019 (COVID-19) (1 works) · Culinary Culture and Tourism (1 works) · Food Science (1 works) · Food Science (1 works) · Food Waste Reduction and Sustainability (1 works) · Marketing (1 works)