Stefano Tartarini
Biographic Data
| ID | 9491450 |
|---|---|
| NAME | Stefano Tartarini |
| GIVEN NAMES | Stefano |
| FAMILY NAME | Tartarini |
| SIGNATURE | TARTARINI S |
| AFFILIATIONS | University of Bologna |
| ORCID | 0000-0002-3920-5658 |
| VERIFIED | Yes |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 0 |
Drivers of liking and value perception for a new apple cultivar in Italy
Purpose Combining sensory evaluations and hypothetical valuation mechanisms, this study aims to investigate the impact of consumers' product sensory attributes on willingness to pay (WTP) and overall liking for a new apple cultivar. Design/methodology/approach A sample of non-expert participants (n = 122) evaluated the overall liking and just-about-right (JAR) attributes. A variable transformation approach was applied to make linear and interval …
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Drivers of liking and value perception for a new apple cultivar in Italy
Purpose Combining sensory evaluations and hypothetical valuation mechanisms, this study aims to investigate the impact of consumers' product sensory attributes on willingness to pay (WTP) and overall liking for a new apple cultivar. Design/methodology/approach A sample of non-expert participants (n = 122) evaluated the overall liking and just-about-right (JAR) attributes. A variable transformation approach was applied to make linear and interval …
Advertising (1 work) · Business (1 work) · Economics (1 work) · Marketing (1 work) · Marketing (1 work) · Mathematics (1 work) · Microeconomics (1 work) · Organic Food and Agriculture (1 work) · Originality (1 work) · Perception (1 work)