Husna Sizza
Biographic Data
| ID | 9492148 |
|---|---|
| NAME | Husna Sizza |
| GIVEN NAMES | Husna |
| FAMILY NAME | Sizza |
| SIGNATURE | SIZZA H |
| AFFILIATIONS | Nelson Mandela African Institute of Science and Technology School of Business Studies and Humanities |
| ORCID | 0009-0000-6042-8605 |
| VERIFIED | Yes |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2026 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Mechanism and boundary condition of consumer-to-consumer support on purchase intention in clean food social commerce
Purpose This study aimed to explore the purchase intention process in the clean food social commerce (SC) domain. It specifically focused on when consumer-to-consumer (C2C) information and emotional social support elicit a stronger influence on purchase intention. It also considered the mediation role of trust in the seller. Design/methodology/approach This study draws its conclusion based on data from a cross-sectional survey of 368 Tanzanian yo…
No prominent works on this page.
Mechanism and boundary condition of consumer-to-consumer support on purchase intention in clean food social commerce
Purpose This study aimed to explore the purchase intention process in the clean food social commerce (SC) domain. It specifically focused on when consumer-to-consumer (C2C) information and emotional social support elicit a stronger influence on purchase intention. It also considered the mediation role of trust in the seller. Design/methodology/approach This study draws its conclusion based on data from a cross-sectional survey of 368 Tanzanian yo…
Credibility (1 works) · Customer Service Quality and Loyalty (1 works) · Environmental Sustainability in Business (1 works) · Food Waste Reduction and Sustainability (1 works) · Mediation (1 works) · Moderated mediation (1 works) · Persuasion (1 works) · Social commerce (1 works) · Social influence (1 works) · Source credibility (1 works)