Hasbullah Ashari
Biographic Data
| ID | 9492999 |
|---|---|
| NAME | Hasbullah Ashari |
| GIVEN NAMES | Hasbullah |
| FAMILY NAME | Ashari |
| SIGNATURE | ASHARI H |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Factors influencing consumers' purchase behavior toward indigenous chicken
Purpose This study addresses a critical gap in understanding consumer behavior toward indigenous chicken, investigating the interaction between cognitive factors and purchase decisions. The current research offers a valuable contribution to the field of sustainable food marketing by shedding light on these dynamics. Design/methodology/approach The research employed a quantitative survey method to gather data from consumers of indigenous chicken i…
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Factors influencing consumers' purchase behavior toward indigenous chicken
Purpose This study addresses a critical gap in understanding consumer behavior toward indigenous chicken, investigating the interaction between cognitive factors and purchase decisions. The current research offers a valuable contribution to the field of sustainable food marketing by shedding light on these dynamics. Design/methodology/approach The research employed a quantitative survey method to gather data from consumers of indigenous chicken i…
Affect (linguistics) (1 work) · Business (1 work) · Cognition (1 work) · Consciousness (1 work) · Consumer Behavior in Brand Consumption and Identification (1 work) · Consumer behaviour (1 work) · Digital Marketing and Social Media (1 work) · Ecology (1 work) · Ecology (1 work) · Environmental Sustainability in Business (1 work)