Barbara Borusiak
Biographic Data
| ID | 9493121 |
|---|---|
| NAME | Barbara Borusiak |
| GIVEN NAMES | Barbara |
| FAMILY NAME | Borusiak |
| SIGNATURE | BORUSIAK B |
| AFFILIATIONS | Poznań University of Economics and Business |
| ORCID | 0000-0003-0672-1135 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2022 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
What are Generation Z willing to do to reduce their consumption for environmental reasons?
Purpose This study aims to investigate the types of products and services members of Generation Z are willing to reduce in their consumption, as part of a broader intention to mitigate overall consumption for environmental reasons. Design/methodology/approach The analysis focuses on four categories of goods and services: food, housing, mobility and fashion, identified due to their significant contribution to greenhouse gas emissions during produc…
Exploring the factors shaping business students’ environmental concern
Purpose Increasing the need for education for sustainable development in universities requires an understanding of the predictors of students’ environmental concern (EC). In this paper, the authors focus on the EC of business students because of their future responsibility for business operations regarding the exploitation of natural resources. The aim of the study is to examine the predictors of business students’ environmental concern. Design/m…
The role of health orientation in determining purchase intention and behaviour
Purpose The objective of the study is to explain how health orientation influences attitude towards paying attention to nutrition claims (NCs), intention to pay attention to NCs, and willingness to buy products containing NCs. Design/methodology/approach In the first study, conducted amongst 770 respondents using the CAWI (Computer-Assisted Web Interview) method, the authors investigated the role of health orientation in explaining intention to p…
No prominent works on this page.
The role of health orientation in determining purchase intention and behaviour
Purpose The objective of the study is to explain how health orientation influences attitude towards paying attention to nutrition claims (NCs), intention to pay attention to NCs, and willingness to buy products containing NCs. Design/methodology/approach In the first study, conducted amongst 770 respondents using the CAWI (Computer-Assisted Web Interview) method, the authors investigated the role of health orientation in explaining intention to p…
Exploring the factors shaping business students’ environmental concern
Purpose Increasing the need for education for sustainable development in universities requires an understanding of the predictors of students’ environmental concern (EC). In this paper, the authors focus on the EC of business students because of their future responsibility for business operations regarding the exploitation of natural resources. The aim of the study is to examine the predictors of business students’ environmental concern. Design/m…
What are Generation Z willing to do to reduce their consumption for environmental reasons?
Purpose This study aims to investigate the types of products and services members of Generation Z are willing to reduce in their consumption, as part of a broader intention to mitigate overall consumption for environmental reasons. Design/methodology/approach The analysis focuses on four categories of goods and services: food, housing, mobility and fashion, identified due to their significant contribution to greenhouse gas emissions during produc…
Environmental Education and Sustainability (2 works) · Environmental Sustainability in Business (2 works) · Food Waste Reduction and Sustainability (2 works) · Willingness to pay (2 works) · Advertising (1 work) · Behavioral Health and Interventions (1 work) · Business (1 work) · Consumer Attitudes and Food Labeling (1 work) · Ecology (1 work) · Economics (1 work)