Burçak Ertimur
Biographic Data
| ID | 9537274 |
|---|---|
| NAME | Burçak Ertimur |
| GIVEN NAMES | Burçak |
| FAMILY NAME | Ertimur |
| SIGNATURE | ERTIMUR B |
| AFFILIATIONS | SKEMA Business School – Université Côte d’Azur, Lille, France |
| ORCID | 0000-0001-5362-3816 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2014 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Toward Destigmatization of Mental Health
Mental health conditions represent one of the most pressing health challenges of the twenty-first century. Given the global prevalence, high cost, and profound consequences of mental disorders, the marketplace has become a critical arena for advancing mental health awareness and destigmatization. This paper examines how brands promote mental health awareness and seek to mitigate mental health stigma through advertising. Inspired by transformative…
Brands Expressing Compassion and Care through Advertising
In this article we examine how brands express compassion and care through their advertising amid the Covid-19 crisis. Drawing from organizational theory research, we theorize how brands enact compassion organizing, which refers to the process of noticing, feeling, and responding to human suffering in a coordinated manner. We employ a grounded theory inspired Gioia methodology to analyze more than 200 pandemic-related ads that were released in the…
Alienable gifts
Gold coins and bracelets, standardized and generic items readily available in every jewelry shop, feature predominantly in gift exchange in Turkey. In this study, we investigate why these objects are valued, what they mean to people, and how they are used. Through in‐depth interviews and ethnographic observations, we identify three occasions that gifts of gold take a prominent role. First, we discuss giving gold coins and bracelets in ritualized …
No prominent works on this page.
Alienable gifts
Gold coins and bracelets, standardized and generic items readily available in every jewelry shop, feature predominantly in gift exchange in Turkey. In this study, we investigate why these objects are valued, what they mean to people, and how they are used. Through in‐depth interviews and ethnographic observations, we identify three occasions that gifts of gold take a prominent role. First, we discuss giving gold coins and bracelets in ritualized …
Brands Expressing Compassion and Care through Advertising
In this article we examine how brands express compassion and care through their advertising amid the Covid-19 crisis. Drawing from organizational theory research, we theorize how brands enact compassion organizing, which refers to the process of noticing, feeling, and responding to human suffering in a coordinated manner. We employ a grounded theory inspired Gioia methodology to analyze more than 200 pandemic-related ads that were released in the…
Toward Destigmatization of Mental Health
Mental health conditions represent one of the most pressing health challenges of the twenty-first century. Given the global prevalence, high cost, and profound consequences of mental disorders, the marketplace has become a critical arena for advancing mental health awareness and destigmatization. This paper examines how brands promote mental health awareness and seek to mitigate mental health stigma through advertising. Inspired by transformative…
Business (2 works) · Law (2 works) · Political science (2 works) · Psychology (2 works) · Sociology (2 works) · Solidarity (2 works) · Advertising (1 work) · Advertising account executive (1 work) · Anthropological Studies and Insights (1 work) · Body Image and Dysmorphia Studies (1 work)