Tzer-Shyong Chen
Biographic Data
| ID | 9559929 |
|---|---|
| NAME | Tzer-Shyong Chen |
| GIVEN NAMES | Tzer-Shyong |
| FAMILY NAME | Chen |
| SIGNATURE | CHEN T |
| AFFILIATIONS | Tunghai University |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2026 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Exploring conative loyalty in social commerce through driving engagement beliefs and mediating social media credibility
Social commerce involves a complex e-purchasing process that integrates products, people, and information through interactions on social media. Existing studies tend to address similar processes only partially. This study aims to bridge that gap by proposing a comprehensive model that captures both conceptual and detailed dimensions. Specifically, the research framework is structured around three stages: media engagement, intuitive evaluation and…
No prominent works on this page.
Exploring conative loyalty in social commerce through driving engagement beliefs and mediating social media credibility
Social commerce involves a complex e-purchasing process that integrates products, people, and information through interactions on social media. Existing studies tend to address similar processes only partially. This study aims to bridge that gap by proposing a comprehensive model that captures both conceptual and detailed dimensions. Specifically, the research framework is structured around three stages: media engagement, intuitive evaluation and…
Behavioral Health and Interventions (1 work) · Context (archaeology) (1 work) · Digital Marketing and Social Media (1 work) · E-commerce (1 work) · Loyalty (1 work) · Moderation (1 work) · Product (mathematics) (1 work) · Product type (1 work) · Social commerce (1 work) · Social media (1 work)