Suzanne Jacobs
Biographic Data
| ID | 9585120 |
|---|---|
| NAME | Suzanne Jacobs |
| GIVEN NAMES | Suzanne |
| FAMILY NAME | Jacobs |
| SIGNATURE | JACOBS S |
| AFFILIATIONS | Tshwane University of Technology |
| ORCID | 0000-0003-2223-6973 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 1947 |
| LATEST PUBLICATION YEAR | 2020 |
| H-INDEX | 1 |
Examining Commuters’ Cognitive Responses to Minibus Taxi Advertising
Limited scholarly studies have been conducted on transit advertising in general, but even more so in South Africa. The purpose of the current study was to examine commuters’ cognitive responses to minibus taxi advertising by measuring their: (1) noting of minibus taxi advertising; and (2) recall of elements in minibus taxi advertisements. A survey was administered by trained fieldworkers to a quota-based sample of 398 regular minibus taxi commute…
Modern Spanish Verb-Form Frequencies
William E. Bull, , William Cord, Rodger Farley, John Finan, Suzanne Jacobs, Robert Jaeger, Marie Koons, Barbara Tuegel, Modern Spanish Verb-Form Frequencies, Hispania, Vol. 30, No. 4 (Nov., 1947), pp. 451-466
Modern Spanish Verb-Form Frequencies
William E. Bull, , William Cord, Rodger Farley, John Finan, Suzanne Jacobs, Robert Jaeger, Marie Koons, Barbara Tuegel, Modern Spanish Verb-Form Frequencies, Hispania, Vol. 30, No. 4 (Nov., 1947), pp. 451-466
Modern Spanish Verb-Form Frequencies
William E. Bull, , William Cord, Rodger Farley, John Finan, Suzanne Jacobs, Robert Jaeger, Marie Koons, Barbara Tuegel, Modern Spanish Verb-Form Frequencies, Hispania, Vol. 30, No. 4 (Nov., 1947), pp. 451-466
Examining Commuters’ Cognitive Responses to Minibus Taxi Advertising
Limited scholarly studies have been conducted on transit advertising in general, but even more so in South Africa. The purpose of the current study was to examine commuters’ cognitive responses to minibus taxi advertising by measuring their: (1) noting of minibus taxi advertising; and (2) recall of elements in minibus taxi advertisements. A survey was administered by trained fieldworkers to a quota-based sample of 398 regular minibus taxi commute…
Advertising (1 work) · Business (1 work) · Cognition (1 work) · Consumer Behavior in Brand Consumption and Identification (1 work) · Consumer Market Behavior and Pricing (1 work) · Consumer Retail Behavior Studies (1 work) · Engineering (1 work) · Historical Linguistics and Language Studies (1 work) · Linguistics (1 work) · Literacy and Educational Practices (1 work)