Adrienne Wallace
Biographic Data
| ID | 9669296 |
|---|---|
| NAME | Adrienne Wallace |
| GIVEN NAMES | Adrienne |
| FAMILY NAME | Wallace |
| SIGNATURE | WALLACE A |
| AFFILIATIONS | Grand Valley State University, Allendale, MI, USA |
| ORCID | 0000-0001-8479-1812 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Exploring Key Drivers for Embracing Artificial Intelligence in Public Relations Pedagogy
Artificial Intelligence (AI) can transform all sectors and daily life, but its integration into Public Relations (PR) education and adoption by PR professors is underexplored. This study examines these factors using the Technology Acceptance Model (TAM), focusing on seven variables: social influence, perceived AI knowledge, trust, emotion, AI self-efficacy, willingness, and behavioral intentions. Survey data analyzed with Hayes’ Model 80 in SPSS …
A Basecamp for Student Group Projects
Integration of project management collaboration software has been suggested for group experiential project courses in advertising, public relations (PR), marketing, and strategic communications. But little research has been conducted on using these tools. This study sought to gauge student perceptions toward the use of project management collaboration software Basecamp on improved experience in group projects, team collaboration, and learning out…
The Digital Divide
Artificial intelligence (AI) has gained both momentum and importance within society over the past several years. This article provides an opening for further discussion to the broader social and digital media research community and those interested in answering important questions related to these areas by leveraging a focused, productive approach. In supporting future educational endeavors within the communication classroom, and specifically to …
No prominent works on this page.
The Digital Divide
Artificial intelligence (AI) has gained both momentum and importance within society over the past several years. This article provides an opening for further discussion to the broader social and digital media research community and those interested in answering important questions related to these areas by leveraging a focused, productive approach. In supporting future educational endeavors within the communication classroom, and specifically to …
A Basecamp for Student Group Projects
Integration of project management collaboration software has been suggested for group experiential project courses in advertising, public relations (PR), marketing, and strategic communications. But little research has been conducted on using these tools. This study sought to gauge student perceptions toward the use of project management collaboration software Basecamp on improved experience in group projects, team collaboration, and learning out…
Exploring Key Drivers for Embracing Artificial Intelligence in Public Relations Pedagogy
Artificial Intelligence (AI) can transform all sectors and daily life, but its integration into Public Relations (PR) education and adoption by PR professors is underexplored. This study examines these factors using the Technology Acceptance Model (TAM), focusing on seven variables: social influence, perceived AI knowledge, trust, emotion, AI self-efficacy, willingness, and behavioral intentions. Survey data analyzed with Hayes’ Model 80 in SPSS …
Political science (3 works) · Public relations (3 works) · Sociology (3 works) · Computer Science (2 works) · Engineering (2 works) · Engineering ethics (2 works) · Pedagogy (2 works) · Advertising (1 work) · Business (1 work) · Communication in Education and Healthcare (1 work)