Doaa M El-Banna
Biographic Data
| ID | 9720154 |
|---|---|
| NAME | Doaa M El-Banna |
| GIVEN NAMES | Doaa M |
| FAMILY NAME | El-Banna |
| SIGNATURE | EL-BANNA D M |
| AFFILIATIONS | American University in Cairo |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2021 |
| H-INDEX | 0 |
Veiled on Instagram? Representation of Veiled versus Nonveiled Women in Western and Egyptian Instagram Posts
This study uses visual, quantitative content analysis to examine whether there is a significant difference in the representation of veiled versus nonveiled women in branded Instagram posts. We also tested the representation of women in Western and Egyptian branded Instagram posts. We used a sample of 200 branded Instagram posts created to promote products and services. The study tested five categories based on Goffman’s and then Kang’s gender ana…
No prominent works on this page.
Veiled on Instagram? Representation of Veiled versus Nonveiled Women in Western and Egyptian Instagram Posts
This study uses visual, quantitative content analysis to examine whether there is a significant difference in the representation of veiled versus nonveiled women in branded Instagram posts. We also tested the representation of women in Western and Egyptian branded Instagram posts. We used a sample of 200 branded Instagram posts created to promote products and services. The study tested five categories based on Goffman’s and then Kang’s gender ana…
Advertising (1 works) · Art (1 works) · Business (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Gender, Feminism, and Media (1 works) · Linguistics (1 works) · Mathematics (1 works) · Media, Gender, and Advertising (1 works) · Political science (1 works) · Psychology (1 works)