Rashda Shamim
Biographic Data
| ID | 9758835 |
|---|---|
| NAME | Rashda Shamim |
| GIVEN NAMES | Rashda |
| FAMILY NAME | Shamim |
| SIGNATURE | SHAMIM R |
| AFFILIATIONS | Jazan University |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
De/Construction of Gender Stereotypes
There are various means of ideological investment, and electronic media commercials are among the best sites to invest in ideology for long-lasting effects. At present, food advertisements have become a popular genre to de/construct gendered ideologies because, most often, electronic media discourses mirror prevailing social reality in a particular context. The current research aims to decode the linguistic and semiotic content of food company ad…
No prominent works on this page.
De/Construction of Gender Stereotypes
There are various means of ideological investment, and electronic media commercials are among the best sites to invest in ideology for long-lasting effects. At present, food advertisements have become a popular genre to de/construct gendered ideologies because, most often, electronic media discourses mirror prevailing social reality in a particular context. The current research aims to decode the linguistic and semiotic content of food company ad…
Advertising (1 work) · Asian Culture and Media Studies (1 work) · Business (1 work) · Discourse analysis (1 work) · Linguistics (1 work) · Media, Gender, and Advertising (1 work) · Philosophy (1 work) · Psychology (1 work) · Sociology (1 work)