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Natalia Faradheta Putri

Biographic Data

ID9777947
NAMENatalia Faradheta Putri
GIVEN NAMESNatalia Faradheta
FAMILY NAMEPutri
SIGNATUREPUTRI N F
AFFILIATIONSInstitut Teknologi dan Bisnis Kalbe
VERIFIEDNo
TOTAL WORKS3
TOTAL CITATIONS0
WORKS AS AUTHOR3
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2022
LATEST PUBLICATION YEAR2025
H-INDEX0
  • A multimodal analysis of a brand ambassador post on social media

    Open Access•Natalia Faradheta Putri, Altobeli Lobodally•ARTICLE•Jurnal ASPIKOM•2025

    The selection of brand ambassadors for advertising campaigns, particularly in social media, is widely popular, especially when Korean celebrities are appointed as models. Addressing a research gap regarding the multimodal analysis of local brand ambassadors, this study diverges from prior research that predominantly concentrates on Korean brand ambassadors. Utilizing Instagram posts from the @aliciabeverlyw account, who happens to be a brand amba…

  • Dissecting the Political Persona of the 2024 Indonesian Presidential Election through Visual Framing Analysis

    Open Access•Muhammad Dicka Ma'arief Alyatalatthaf, Muhammad Dicka Ma’arief Alyatalatthaf…•ARTICLE•Profetik Jurnal Komunikasi•2024

    Public interest in political battles is constant, and the Indonesian presidential election in February 2024 is no exception. The three presidential candidates, who have been declared, aggressively establish their political personas and gain exposure and notoriety using Instagram, including @aniesbaswedan, @ganjar_pranowo, and @prabowo. This study aims to dissect the political persona of the 2024 Indonesian presidential candidates using the visual…

  • Tempo’s Watchdog Journalism toward the Indonesian Government’s Policy on Covid-19

    Open Access•Muhammad Dicka Ma'arief Alyatalatthaf, Muhammad Dicka Ma’arief Alyatalatthaf…•ARTICLE•Jurnal ASPIKOM•2022

    The second wave of COVID-19 hit Indonesia in July 2021. Tempo magazine published five editions about it throughout July-August 2021. This study aims to see how Tempo magazine frames its news about government policies in dealing with the second wave of COVID-19 in Indonesia. This research uses Robert M. Entman’s framing analysis model. The results showed that the government is inconsiderate and irresponsive to the current conditions of COVID-19. A…

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  • Tempo’s Watchdog Journalism toward the Indonesian Government’s Policy on Covid-19

    Open Access•Muhammad Dicka Ma'arief Alyatalatthaf, Muhammad Dicka Ma’arief Alyatalatthaf…•ARTICLE•Jurnal ASPIKOM•2022

    The second wave of COVID-19 hit Indonesia in July 2021. Tempo magazine published five editions about it throughout July-August 2021. This study aims to see how Tempo magazine frames its news about government policies in dealing with the second wave of COVID-19 in Indonesia. This research uses Robert M. Entman’s framing analysis model. The results showed that the government is inconsiderate and irresponsive to the current conditions of COVID-19. A…

  • Dissecting the Political Persona of the 2024 Indonesian Presidential Election through Visual Framing Analysis

    Open Access•Muhammad Dicka Ma'arief Alyatalatthaf, Muhammad Dicka Ma’arief Alyatalatthaf…•ARTICLE•Profetik Jurnal Komunikasi•2024

    Public interest in political battles is constant, and the Indonesian presidential election in February 2024 is no exception. The three presidential candidates, who have been declared, aggressively establish their political personas and gain exposure and notoriety using Instagram, including @aniesbaswedan, @ganjar_pranowo, and @prabowo. This study aims to dissect the political persona of the 2024 Indonesian presidential candidates using the visual…

  • A multimodal analysis of a brand ambassador post on social media

    Open Access•Natalia Faradheta Putri, Altobeli Lobodally•ARTICLE•Jurnal ASPIKOM•2025

    The selection of brand ambassadors for advertising campaigns, particularly in social media, is widely popular, especially when Korean celebrities are appointed as models. Addressing a research gap regarding the multimodal analysis of local brand ambassadors, this study diverges from prior research that predominantly concentrates on Korean brand ambassadors. Utilizing Instagram posts from the @aliciabeverlyw account, who happens to be a brand amba…

Media studies (3 works) · Sociology (3 works) · History (2 works) · Indonesian (2 works) · Law (2 works) · Political science (2 works) · Advertising (1 work) · Affection (1 work) · Art (1 work) · Business (1 work)

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