Seol Hwang
Biographic Data
| ID | 9950531 |
|---|---|
| NAME | Seol Hwang |
| GIVEN NAMES | Seol |
| FAMILY NAME | Hwang |
| SIGNATURE | HWANG S |
| AFFILIATIONS | Joongbu University |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Virtual Celebrity Industries in East Asia
The concept of virtual celebrity realises the ambition of manufactured pop idols that inspired Japan’s idol industry in the 1970s, and spread across East Asia soon thereafter. Today, the term encompasses a variety of genres with local histories and applications, including Vocaloids, virtual idols, vTubers, virtual anchors, and virtual influencers. Although virtual celebrity was once considered a niche interest reserved for $2 and dedicated fans o…
Art marketing in the metaverse world
This study aims to describe the structural relationship between audience attitude and behavioral intention based on an audience’s experience value of a performance on a metaverse platform and their intention to accept this platform. A questionnaire was administered to the study sample audience who watched the performance on a metaverse platform at least once; we included 323 valid questionnaires in our final analysis. For the analysis, a structur…
No prominent works on this page.
Art marketing in the metaverse world
This study aims to describe the structural relationship between audience attitude and behavioral intention based on an audience’s experience value of a performance on a metaverse platform and their intention to accept this platform. A questionnaire was administered to the study sample audience who watched the performance on a metaverse platform at least once; we included 323 valid questionnaires in our final analysis. For the analysis, a structur…
Virtual Celebrity Industries in East Asia
The concept of virtual celebrity realises the ambition of manufactured pop idols that inspired Japan’s idol industry in the 1970s, and spread across East Asia soon thereafter. Today, the term encompasses a variety of genres with local histories and applications, including Vocaloids, virtual idols, vTubers, virtual anchors, and virtual influencers. Although virtual celebrity was once considered a niche interest reserved for $2 and dedicated fans o…
Advertising (2 works) · Business (2 works) · Archaeology (1 work) · Asian Culture and Media Studies (1 work) · China (1 work) · Computer Science (1 work) · Consumer Behavior in Brand Consumption and Identification (1 work) · Consumer Perception and Purchasing Behavior (1 work) · Diverse Topics in Contemporary Research (1 work) · East Asia (1 work)