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Pinfan Zhu

Dados Biográficos

ID10147292
NOMEPinfan Zhu
PRENOMESPinfan
SOBRENOMEZhu
ASSINATURAZHU P
AFILIAÇÕESTexas State University
ORCID0000-0001-7277-3318
VERIFICADOSim
TOTAL DE OBRAS8
TOTAL DE CITAÇÕES0
OBRAS COMO AUTOR8
OBRAS COMO EDITOR0
PRIMEIRO ANO DE PUBLICAÇÃO2020
ANO MAIS RECENTE DE PUBLICAÇÃO2023
ÍNDICE H0
  • Cultural Awareness as a Main Approach to Teaching a Course of Web Customization for Effective Cross-Cultural Communication

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2023

    Website customization is an important part of cross-cultural communication. Its goal is to make an existing website culturally, linguistically, graphically, technically, and rhetorically adapted (customized) to the target audience so that they can read and use it for a practical purpose as if it were originally created for their own use. Web customization places two tasks on cross-cultural communicators: to have a good understanding of the cultur…

  • Cultural Dimensions as Guidelines in Handling Language Problems for Effective Written Communication Across Cultures

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2023

    This research explores potential problems that might occur in the use of language for cross-cultural written communication. It uses corpus-based study as methodology and cultural dimensional theory by Geert Hofstede as guidelines and identifies potential problems in language use in areas such as word choices, syntaxis, textual organization, translation, and rhetorical strategies. These findings will help cross-cultural communicators avoid unneces…

  • Cultural Influence on ESL Students’ Writing

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2022

    Culture and language are closely related. Language is the carrier of culture. The words we write and the ways we communicate often mirror our cultural values, assumptions, beliefs, conventions, and perceptions. So, these elements form the code system by which we encode and decode messages that communicate our ideas. However, when people use their code system to communicate with people from different cultural backgrounds with a different code syst…

  • One Size Does Not Fit All

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2022

    Website Localization is an important part of international technical communication. Its goal is to make an existing website culturally, linguistically, visually, technically, and rhetorically adapted (customized) to the target audience so that they can read and use it as if the website were written for them. Web localization places two tasks on technical writers: To have a good understanding of the target culture and to make their own culture and…

  • Translation of Traditional Chinese Medicine

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2021

    Translation criteria have always been a controversial topic in contemporary discourse. Depending on the preference for valuing the cultural messages of the source language or valuing the acceptability of the target language, translation theorists mainly fall within two schools: the adaptation school and the alienation school. However, whatever criterion is used, gains and losses are inevitable in the process of translation. In this article, the a…

  • Audience and Purpose as a Guide to Improve Acceptability and Readability of Technical Translation

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2021

    Equivalence theory in translation, which is source-text focused, has always been an influential guideline for translators. However, recently, scholars argue that equivalence in translation is not totally possible, and in the author’s opinion, it is not even necessary in many cases in technical communication. In this article, the author tries to approach technical translation guidelines from a different angle, which is purpose an audience-focused.…

  • Nabokov’s Art of Translation

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2020

    Vladimir Vladimirovich Nabokov was a great writer who could write in both English and Russian. His novel Lolita shocked the world but still received many praises by critics because of its humor and literary style. However, this article will not discuss his writing talent; instead, it will discuss his art of translation, for Nabokov was also a great translator. Specifically, the article will discuss Nabokov’s translation doctrine, translation appr…

  • Well-received Chinese rhetorical strategies as identified in the public speeches and reports by Chinese leaders

    Open Access•Zhu Pinfan, Pinfan Zhu•ARTICLE•Journal of Media and Communication…•2020

    Cross-cultural communication is inseparable from both oral and written communication. But effective language communication requires effective rhetorical strategies in terms of selecting the most effective means of persuasion to ensure its success. Aristotle defined rhetoric as “the art of identifying (and applying), in any given situation, the most likely means of persuasion.” Naturally, to conduct effective communication with cross-cultural audi…

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  • Nabokov’s Art of Translation

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2020

    Vladimir Vladimirovich Nabokov was a great writer who could write in both English and Russian. His novel Lolita shocked the world but still received many praises by critics because of its humor and literary style. However, this article will not discuss his writing talent; instead, it will discuss his art of translation, for Nabokov was also a great translator. Specifically, the article will discuss Nabokov’s translation doctrine, translation appr…

  • Well-received Chinese rhetorical strategies as identified in the public speeches and reports by Chinese leaders

    Open Access•Zhu Pinfan, Pinfan Zhu•ARTICLE•Journal of Media and Communication…•2020

    Cross-cultural communication is inseparable from both oral and written communication. But effective language communication requires effective rhetorical strategies in terms of selecting the most effective means of persuasion to ensure its success. Aristotle defined rhetoric as “the art of identifying (and applying), in any given situation, the most likely means of persuasion.” Naturally, to conduct effective communication with cross-cultural audi…

  • Translation of Traditional Chinese Medicine

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2021

    Translation criteria have always been a controversial topic in contemporary discourse. Depending on the preference for valuing the cultural messages of the source language or valuing the acceptability of the target language, translation theorists mainly fall within two schools: the adaptation school and the alienation school. However, whatever criterion is used, gains and losses are inevitable in the process of translation. In this article, the a…

  • Audience and Purpose as a Guide to Improve Acceptability and Readability of Technical Translation

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2021

    Equivalence theory in translation, which is source-text focused, has always been an influential guideline for translators. However, recently, scholars argue that equivalence in translation is not totally possible, and in the author’s opinion, it is not even necessary in many cases in technical communication. In this article, the author tries to approach technical translation guidelines from a different angle, which is purpose an audience-focused.…

  • Cultural Influence on ESL Students’ Writing

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2022

    Culture and language are closely related. Language is the carrier of culture. The words we write and the ways we communicate often mirror our cultural values, assumptions, beliefs, conventions, and perceptions. So, these elements form the code system by which we encode and decode messages that communicate our ideas. However, when people use their code system to communicate with people from different cultural backgrounds with a different code syst…

  • One Size Does Not Fit All

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2022

    Website Localization is an important part of international technical communication. Its goal is to make an existing website culturally, linguistically, visually, technically, and rhetorically adapted (customized) to the target audience so that they can read and use it as if the website were written for them. Web localization places two tasks on technical writers: To have a good understanding of the target culture and to make their own culture and…

  • Cultural Awareness as a Main Approach to Teaching a Course of Web Customization for Effective Cross-Cultural Communication

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2023

    Website customization is an important part of cross-cultural communication. Its goal is to make an existing website culturally, linguistically, graphically, technically, and rhetorically adapted (customized) to the target audience so that they can read and use it for a practical purpose as if it were originally created for their own use. Web customization places two tasks on cross-cultural communicators: to have a good understanding of the cultur…

  • Cultural Dimensions as Guidelines in Handling Language Problems for Effective Written Communication Across Cultures

    Open Access•Pinfan Zhu•ARTICLE•International Journal of…•2023

    This research explores potential problems that might occur in the use of language for cross-cultural written communication. It uses corpus-based study as methodology and cultural dimensional theory by Geert Hofstede as guidelines and identifies potential problems in language use in areas such as word choices, syntaxis, textual organization, translation, and rhetorical strategies. These findings will help cross-cultural communicators avoid unneces…

Computer Science (7 obras) · Linguistics (7 obras) · Psychology (6 obras) · Sociology (5 obras) · Political science (4 obras) · Communication (3 obras) · Cross-cultural communication (3 obras) · Law (3 obras) · Translation Studies and Practices (3 obras) · Advertising (2 obras)

Ethnos_APP • Projeto Open Source • Licença MIT • Frontend v2.0.0 • Privacidade e Cookies • Documentação da API: api.ethnos.app/docs • Código da API: GitHub • DOI: 10.5281/zenodo.17049435 • Código do Frontend: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae