Nancy J Sirianni
Dados Biográficos
| ID | 125336 |
|---|---|
| NOME | Nancy J Sirianni |
| PRENOMES | Nancy J |
| SOBRENOME | Sirianni |
| ASSINATURA | SIRIANNI N J |
| AFILIAÇÕES | Texas Christian University |
| ORCID | 0000-0002-4557-4898 |
| VERIFICADO | Sim |
| TOTAL DE OBRAS | 2 |
| TOTAL DE CITAÇÕES | 10 |
| TOTAL COMO AUTOR | 2 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2011 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2017 |
| ÍNDICE H | 1 |
“Service Encounter 2.0”
Truly, Madly, Deeply
Our treatment of material possession love expands an understanding of the role that discrete emotional attachment forms play in identifying commercial value for marketers and in enhancing consumer well-being. Employing a mixed-methods research design—relying on both qualitative and quantitative data—we develop and empirically test a three-factor, but seven-faceted, conceptualization of material possession love in four separate consumption context…
Truly, Madly, Deeply
Our treatment of material possession love expands an understanding of the role that discrete emotional attachment forms play in identifying commercial value for marketers and in enhancing consumer well-being. Employing a mixed-methods research design—relying on both qualitative and quantitative data—we develop and empirically test a three-factor, but seven-faceted, conceptualization of material possession love in four separate consumption context…
Truly, Madly, Deeply
Our treatment of material possession love expands an understanding of the role that discrete emotional attachment forms play in identifying commercial value for marketers and in enhancing consumer well-being. Employing a mixed-methods research design—relying on both qualitative and quantitative data—we develop and empirically test a three-factor, but seven-faceted, conceptualization of material possession love in four separate consumption context…
“Service Encounter 2.0”
Advertising (1 obras) · Art (1 obras) · Business (1 obras) · Classics (1 obras) · Computer Science (1 obras) · Consumer Behavior in Brand Consumption and Identification (1 obras) · Customer Service Quality and Loyalty (1 obras) · Digital Marketing and Social Media (1 obras) · Fashion and Cultural Textiles (1 obras) · History (1 obras)