Robert F Dyer
Dados Biográficos
| ID | 156297 |
|---|---|
| NOME | Robert F Dyer |
| PRENOMES | Robert F |
| SOBRENOME | Dyer |
| ASSINATURA | DYER R F |
| VERIFICADO | Não |
| TOTAL DE OBRAS | 2 |
| TOTAL DE CITAÇÕES | 5 |
| TOTAL COMO AUTOR | 2 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 1976 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 1979 |
| ÍNDICE H | 2 |
The Pain-Pill-Pleasure Model and Illicit Drug Consumption
Television advertisers of over-the-counter drugs have been accused of contributing to illicit drug consumption by engendering a pain-pill-pleasure mentality in American society. This article reviews and critically appraises the research, and suggests how consumer researchers might contribute to this critical social issue
An Experimental Test of the Harmful Effects of Premium-Oriented Commercials on Children
This study constitutes an experimental test of the Federal Trade Commission's proposed ban of child-directed television commercials promoting premiums. These preliminary results are generally non-supportive of the FTC's position and question the legitimacy of the proposed guide
The Pain-Pill-Pleasure Model and Illicit Drug Consumption
Television advertisers of over-the-counter drugs have been accused of contributing to illicit drug consumption by engendering a pain-pill-pleasure mentality in American society. This article reviews and critically appraises the research, and suggests how consumer researchers might contribute to this critical social issue
An Experimental Test of the Harmful Effects of Premium-Oriented Commercials on Children
This study constitutes an experimental test of the Federal Trade Commission's proposed ban of child-directed television commercials promoting premiums. These preliminary results are generally non-supportive of the FTC's position and question the legitimacy of the proposed guide
An Experimental Test of the Harmful Effects of Premium-Oriented Commercials on Children
This study constitutes an experimental test of the Federal Trade Commission's proposed ban of child-directed television commercials promoting premiums. These preliminary results are generally non-supportive of the FTC's position and question the legitimacy of the proposed guide
The Pain-Pill-Pleasure Model and Illicit Drug Consumption
Television advertisers of over-the-counter drugs have been accused of contributing to illicit drug consumption by engendering a pain-pill-pleasure mentality in American society. This article reviews and critically appraises the research, and suggests how consumer researchers might contribute to this critical social issue
Advertising (2 obras) · Business (2 obras) · Psychology (2 obras) · Commission (1 obras) · Consumption (sociology) (1 obras) · Copyright and Intellectual Property (1 obras) · Decision-Making and Behavioral Economics (1 obras) · Gambling Behavior and Treatments (1 obras) · Hedonism (1 obras) · Intellectual Property Law (1 obras)