Chihling Liu
Dados Biográficos
| ID | 3600977 |
|---|---|
| NOME | Chihling Liu |
| PRENOMES | Chihling |
| SOBRENOME | Liu |
| ASSINATURA | LIU C |
| AFILIAÇÕES | University of Southern California |
| ORCID | 0000-0002-8290-1261 |
| VERIFICADO | Sim |
| TOTAL DE OBRAS | 3 |
| TOTAL DE CITAÇÕES | 5 |
| TOTAL COMO AUTOR | 3 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2022 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2026 |
| ÍNDICE H | 1 |
Women’s Reception of Male Celebrities in Beauty Advertising
This study examines how Chinese female consumers interpret portrayals of male celebrities in gynocentric beauty advertising, contributing to research on femvertising and inclusive advertising. Drawing on reader response theory, audience reception theory, and feminist literary criticism, it explores how male objectification is decoded in a marketplace shaped by postfeminist consumer culture and authoritarian cultural governance. Findings reveal th…
Gift Giving in Enduring Dyadic Relationships
This article investigates the dynamics of long-term gift exchange between British mothers and their adult daughters, delving into the processes behind dyadic gift giving. Through 54 comprehensive interviews, we elaborate the micropolitics that characterize these dynamics. Micropolitics refers to the subtle, everyday interactions, including gift exchange, that shape the ongoing negotiation of roles and the management of conflict or consensus withi…
Courtesy Stigma Management
Prior consumer research has tended to focus on identity-related stigma management of individuals toward their own stigma. However, little is known about the consumption-related identity work that stigmatized individuals undertake to discharge the courtesy stigma attached to close associates such as family members. Courtesy stigma refers to the discredit directed toward people who are closely associated with a stigmatized individual or group. Draw…
Courtesy Stigma Management
Prior consumer research has tended to focus on identity-related stigma management of individuals toward their own stigma. However, little is known about the consumption-related identity work that stigmatized individuals undertake to discharge the courtesy stigma attached to close associates such as family members. Courtesy stigma refers to the discredit directed toward people who are closely associated with a stigmatized individual or group. Draw…
Gift Giving in Enduring Dyadic Relationships
This article investigates the dynamics of long-term gift exchange between British mothers and their adult daughters, delving into the processes behind dyadic gift giving. Through 54 comprehensive interviews, we elaborate the micropolitics that characterize these dynamics. Micropolitics refers to the subtle, everyday interactions, including gift exchange, that shape the ongoing negotiation of roles and the management of conflict or consensus withi…
Courtesy Stigma Management
Prior consumer research has tended to focus on identity-related stigma management of individuals toward their own stigma. However, little is known about the consumption-related identity work that stigmatized individuals undertake to discharge the courtesy stigma attached to close associates such as family members. Courtesy stigma refers to the discredit directed toward people who are closely associated with a stigmatized individual or group. Draw…
Gift Giving in Enduring Dyadic Relationships
This article investigates the dynamics of long-term gift exchange between British mothers and their adult daughters, delving into the processes behind dyadic gift giving. Through 54 comprehensive interviews, we elaborate the micropolitics that characterize these dynamics. Micropolitics refers to the subtle, everyday interactions, including gift exchange, that shape the ongoing negotiation of roles and the management of conflict or consensus withi…
Women’s Reception of Male Celebrities in Beauty Advertising
This study examines how Chinese female consumers interpret portrayals of male celebrities in gynocentric beauty advertising, contributing to research on femvertising and inclusive advertising. Drawing on reader response theory, audience reception theory, and feminist literary criticism, it explores how male objectification is decoded in a marketplace shaped by postfeminist consumer culture and authoritarian cultural governance. Findings reveal th…
Aesthetics (2 obras) · Identity (music) (2 obras) · Political science (2 obras) · Psychology (2 obras) · Social Psychology (2 obras) · Sociology (2 obras) · Advertising campaign (1 obras) · Beauty (1 obras) · Conflict Management and Negotiation (1 obras) · Consumer Behavior in Brand Consumption and Identification (1 obras)