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Jr William T Ro

Dados Biográficos

ID4544245
NOMEJr William T Ro
PRENOMESJr William T
SOBRENOMERo
ASSINATURARO J W T
VERIFICADONão
TOTAL DE OBRAS2
TOTAL DE CITAÇÕES8
TOTAL COMO AUTOR2
TOTAL COMO EDITOR0
PRIMEIRO ANO DE PUBLICAÇÃO1992
ANO MAIS RECENTE DE PUBLICAÇÃO1993
ÍNDICE H1
  • Interpreting Interactions

    William T Ro, Jr William T Ro et al.•ARTICLE•Journal of Consumer Research•1993•Citada por: 1

    Interpreting interactions is important in analyzing data generated by the ANOVA family of techniques. In this article, we examine how to specify the cell means used to describe an interaction. Although most researchers utilize the raw means that are the output of most analysis packages, R. Rosenthal and R. L. Rosnow suggest an alternative procedure, removing the treatment effects (and possibly the grand means) from the group means and then examin…

  • Making Inferences About Missing Information

    William T Ro, Jr William T Ro et al.•ARTICLE•Journal of Consumer Research•1992•Citada por: 7

    This article is concerned with the process by which inferences about missing information are formed. We propose that consumers use within-attribute (other-brand) processing first and, if that information is diagnostic, infer the value of the missing information with little consideration of additional information. If the within-attribute processing does not prove diagnostic, consumers then move to within-alternative (same-brand) processing. In two…

  • Making Inferences About Missing Information

    William T Ro, Jr William T Ro et al.•ARTICLE•Journal of Consumer Research•1992•Citada por: 7

    This article is concerned with the process by which inferences about missing information are formed. We propose that consumers use within-attribute (other-brand) processing first and, if that information is diagnostic, infer the value of the missing information with little consideration of additional information. If the within-attribute processing does not prove diagnostic, consumers then move to within-alternative (same-brand) processing. In two…

  • Interpreting Interactions

    William T Ro, Jr William T Ro et al.•ARTICLE•Journal of Consumer Research•1993•Citada por: 1

    Interpreting interactions is important in analyzing data generated by the ANOVA family of techniques. In this article, we examine how to specify the cell means used to describe an interaction. Although most researchers utilize the raw means that are the output of most analysis packages, R. Rosenthal and R. L. Rosnow suggest an alternative procedure, removing the treatment effects (and possibly the grand means) from the group means and then examin…

  • Making Inferences About Missing Information

    William T Ro, Jr William T Ro et al.•ARTICLE•Journal of Consumer Research•1992•Citada por: 7

    This article is concerned with the process by which inferences about missing information are formed. We propose that consumers use within-attribute (other-brand) processing first and, if that information is diagnostic, infer the value of the missing information with little consideration of additional information. If the within-attribute processing does not prove diagnostic, consumers then move to within-alternative (same-brand) processing. In two…

  • Interpreting Interactions

    William T Ro, Jr William T Ro et al.•ARTICLE•Journal of Consumer Research•1993•Citada por: 1

    Interpreting interactions is important in analyzing data generated by the ANOVA family of techniques. In this article, we examine how to specify the cell means used to describe an interaction. Although most researchers utilize the raw means that are the output of most analysis packages, R. Rosenthal and R. L. Rosnow suggest an alternative procedure, removing the treatment effects (and possibly the grand means) from the group means and then examin…

Computer Science (2 obras) · Algorithm (1 obras) · Artificial Intelligence (1 obras) · Artificial Intelligence (1 obras) · Behavioral and Psychological Studies (1 obras) · Cognitive psychology (1 obras) · Consumer Market Behavior and Pricing (1 obras) · Context (archaeology) (1 obras) · Decision-Making and Behavioral Economics (1 obras) · Econometrics (1 obras)

Ethnos_APP • Projeto Open Source • Licença MIT • Frontend v2.0.0 • Privacidade e Cookies • Documentação da API: api.ethnos.app/docs • Código da API: GitHub • DOI: 10.5281/zenodo.17049435 • Código do Frontend: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae