Yi Bian
Dados Biográficos
| ID | 4628780 |
|---|---|
| NOME | Yi Bian |
| PRENOMES | Yi |
| SOBRENOME | Bian |
| ASSINATURA | BIAN Y |
| AFILIAÇÕES | Griffith University |
| ORCID | 0009-0005-4362-8652 |
| VERIFICADO | Sim |
| TOTAL DE OBRAS | 1 |
| TOTAL DE CITAÇÕES | 1 |
| TOTAL COMO AUTOR | 1 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2025 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2025 |
| ÍNDICE H | 1 |
Healthy persuasion
Healthy persuasion” is a public health social marketing strategy that aims to counter corporate efforts to drive the desire to consume products that cause negative individual (personal) and/or collective (social and/or environmental) health outcomes. In this paper, we argue that healthy persuasion might be usefully borrowed from public health and applied to leisure air travel (over) consumption to facilitate behaviour changes that past facts-base…
Healthy persuasion
Healthy persuasion” is a public health social marketing strategy that aims to counter corporate efforts to drive the desire to consume products that cause negative individual (personal) and/or collective (social and/or environmental) health outcomes. In this paper, we argue that healthy persuasion might be usefully borrowed from public health and applied to leisure air travel (over) consumption to facilitate behaviour changes that past facts-base…
Healthy persuasion
Healthy persuasion” is a public health social marketing strategy that aims to counter corporate efforts to drive the desire to consume products that cause negative individual (personal) and/or collective (social and/or environmental) health outcomes. In this paper, we argue that healthy persuasion might be usefully borrowed from public health and applied to leisure air travel (over) consumption to facilitate behaviour changes that past facts-base…
Advertising (1 obras) · Air travel (1 obras) · Aviation (1 obras) · Behavioral Health and Interventions (1 obras) · Business (1 obras) · Consumer Behavior in Brand Consumption and Identification (1 obras) · Engineering (1 obras) · Geography (1 obras) · Marketing (1 obras) · Persuasion (1 obras)