Wei Ming Chee
Dados Biográficos
| ID | 6849535 |
|---|---|
| NOME | Wei Ming Chee |
| PRENOMES | Wei Ming |
| SOBRENOME | Chee |
| ASSINATURA | CHEE W M |
| AFILIAÇÕES | City University Malaysia |
| VERIFICADO | Não |
| TOTAL DE OBRAS | 2 |
| TOTAL DE CITAÇÕES | 4 |
| TOTAL COMO AUTOR | 2 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2018 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2024 |
| ÍNDICE H | 1 |
Impact of perceived value in virtual brand communities on purchase intention of domestic electric vehicles
The consumption value seems to be insufficient to explain consumers' domestic electric vehicle purchase behaviour, especially in a highly competitive global environment. This study aims to investigate how consumer ethnocentrism and perceived interactivity influence consumption value and pro-environmental value, subsequently affecting attitude and intention. A total of 353 valid questionnaires were collected through convenience sampling in Xuzhou,…
Green Hotel Selection of Chinese Consumers
Most previous studies of the green purchase attitude–behavior gap of consumers have been rooted in either the theory of reasoned action (TRA) or the theory of planned behavior (TPB), giving often inconclusive or even controversial outcomes. It is, in fact, generally rare that researchers have focused on consumers’ green purchase behavior towards the green hotel industry. The purpose of this study is to re-examine the relationship between consumer…
Green Hotel Selection of Chinese Consumers
Most previous studies of the green purchase attitude–behavior gap of consumers have been rooted in either the theory of reasoned action (TRA) or the theory of planned behavior (TPB), giving often inconclusive or even controversial outcomes. It is, in fact, generally rare that researchers have focused on consumers’ green purchase behavior towards the green hotel industry. The purpose of this study is to re-examine the relationship between consumer…
Green Hotel Selection of Chinese Consumers
Most previous studies of the green purchase attitude–behavior gap of consumers have been rooted in either the theory of reasoned action (TRA) or the theory of planned behavior (TPB), giving often inconclusive or even controversial outcomes. It is, in fact, generally rare that researchers have focused on consumers’ green purchase behavior towards the green hotel industry. The purpose of this study is to re-examine the relationship between consumer…
Impact of perceived value in virtual brand communities on purchase intention of domestic electric vehicles
The consumption value seems to be insufficient to explain consumers' domestic electric vehicle purchase behaviour, especially in a highly competitive global environment. This study aims to investigate how consumer ethnocentrism and perceived interactivity influence consumption value and pro-environmental value, subsequently affecting attitude and intention. A total of 353 valid questionnaires were collected through convenience sampling in Xuzhou,…
Advertising (2 obras) · Business (2 obras) · Environmental Sustainability in Business (2 obras) · Marketing (2 obras) · Psychology (2 obras) · Computer Science (1 obras) · Consumer Behavior in Brand Consumption and Identification (1 obras) · Control (management (1 obras) · Digital Marketing and Social Media (1 obras) · Economics (1 obras)