Emiliano Acquila-Natale
Dados Biográficos
| ID | 7545253 |
|---|---|
| NOME | Emiliano Acquila-Natale |
| PRENOMES | Emiliano |
| SOBRENOME | Acquila-Natale |
| ASSINATURA | ACQUILA-NATALE E |
| AFILIAÇÕES | Departmento de Ingeniería de Organización, Administración de Empresas y Estadística, ETSI de Telecomunicación, Universidad Politécnica de Madrid, Madrid, Spain |
| ORCID | 0000-0003-2164-8386 |
| VERIFICADO | Sim |
| TOTAL DE OBRAS | 2 |
| TOTAL DE CITAÇÕES | 0 |
| TOTAL COMO AUTOR | 2 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2021 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2022 |
| ÍNDICE H | 0 |
Omnichannel retailing
Accelerated by the COVID-19 pandemic, the long-anticipated digital transformation of traditional retail has become the new reality. Retailers are responding to changes in consumers’ shopping behaviours and their demand for new interaction channels and touchpoints to shop at their convenience, regardless of time and location. Consequently, retailers are experiencing a change from single-channel models to multi-channel and omnichannel models. Omnic…
A matter of value? Predicting channel preference and multichannel behaviors in retail
The Internet has changed consumer shopping behaviors and purchasing habits. Consumers use the channels that best suit their needs at any given time to have an enhanced shopping experience, forcing companies to innovate in their channel offerings and the ways they manage these channels. This makes it necessary to detect and predict shoppers’ multi-channel behaviors and channel preferences. Based on the idea of value creation and the different aspe…
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A matter of value? Predicting channel preference and multichannel behaviors in retail
The Internet has changed consumer shopping behaviors and purchasing habits. Consumers use the channels that best suit their needs at any given time to have an enhanced shopping experience, forcing companies to innovate in their channel offerings and the ways they manage these channels. This makes it necessary to detect and predict shoppers’ multi-channel behaviors and channel preferences. Based on the idea of value creation and the different aspe…
Omnichannel retailing
Accelerated by the COVID-19 pandemic, the long-anticipated digital transformation of traditional retail has become the new reality. Retailers are responding to changes in consumers’ shopping behaviours and their demand for new interaction channels and touchpoints to shop at their convenience, regardless of time and location. Consequently, retailers are experiencing a change from single-channel models to multi-channel and omnichannel models. Omnic…
Business (2 obras) · Computer Science (2 obras) · Consumer Behavior in Brand Consumption and Identification (2 obras) · Consumer Retail Behavior Studies (2 obras) · Telecommunications (2 obras) · Channel (broadcasting) (1 obras) · Clothing (1 obras) · Consumer Market Behavior and Pricing (1 obras) · Digital transformation (1 obras) · Geography (1 obras)