Jannine D Lasaleta
Dados Biográficos
| ID | 82151 |
|---|---|
| NOME | Jannine D Lasaleta |
| PRENOMES | Jannine D |
| SOBRENOME | Lasaleta |
| ASSINATURA | LASALETA J D |
| AFILIAÇÕES | Yeshiva University |
| VERIFICADO | Não |
| TOTAL DE OBRAS | 3 |
| TOTAL DE CITAÇÕES | 19 |
| OBRAS COMO AUTOR | 3 |
| OBRAS COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2014 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2021 |
| ÍNDICE H | 2 |
Nostalgia makes people eat healthier
The Impact of Acquisition Mode on Expected Speed of Product Mastery and Subsequent Consumer Behavior
Consumers can obtain skill-based products through a variety of acquisition modes, such as purchase or rental. Despite the rise of nonpurchase acquisition modes, surprisingly little research has explored the effects of differential acquisition modes on consumer behavior. This research begins to fill this gap in the literature by examining the effect of acquisition mode on the expected time necessary to master newly adopted skill-based products and…
Nostalgia Weakens the Desire for Money
Nostalgia has a strong presence in the marketing of goods and services. The current research asked whether its effectiveness is driven by its weakening of the desire for money. Six experiments demonstrated that feeling nostalgic decreased people's desire for money. Using multiple operationalizations of desire for money, nostalgia (vs. neutral) condition participants were willing to pay more for products (experiment 1), parted with more money but …
Nostalgia Weakens the Desire for Money
Nostalgia has a strong presence in the marketing of goods and services. The current research asked whether its effectiveness is driven by its weakening of the desire for money. Six experiments demonstrated that feeling nostalgic decreased people's desire for money. Using multiple operationalizations of desire for money, nostalgia (vs. neutral) condition participants were willing to pay more for products (experiment 1), parted with more money but …
The Impact of Acquisition Mode on Expected Speed of Product Mastery and Subsequent Consumer Behavior
Consumers can obtain skill-based products through a variety of acquisition modes, such as purchase or rental. Despite the rise of nonpurchase acquisition modes, surprisingly little research has explored the effects of differential acquisition modes on consumer behavior. This research begins to fill this gap in the literature by examining the effect of acquisition mode on the expected time necessary to master newly adopted skill-based products and…
Nostalgia Weakens the Desire for Money
Nostalgia has a strong presence in the marketing of goods and services. The current research asked whether its effectiveness is driven by its weakening of the desire for money. Six experiments demonstrated that feeling nostalgic decreased people's desire for money. Using multiple operationalizations of desire for money, nostalgia (vs. neutral) condition participants were willing to pay more for products (experiment 1), parted with more money but …
The Impact of Acquisition Mode on Expected Speed of Product Mastery and Subsequent Consumer Behavior
Consumers can obtain skill-based products through a variety of acquisition modes, such as purchase or rental. Despite the rise of nonpurchase acquisition modes, surprisingly little research has explored the effects of differential acquisition modes on consumer behavior. This research begins to fill this gap in the literature by examining the effect of acquisition mode on the expected time necessary to master newly adopted skill-based products and…
Nostalgia makes people eat healthier
Consumer Behavior in Brand Consumption and Identification (3 obras) · Business (2 obras) · Computer Science (2 obras) · Economics (2 obras) · Media, Gender, and Advertising (2 obras) · Nostalgia and Consumer Behavior (2 obras) · Psychology (2 obras) · Aesthetics (1 obra) · Consumer behaviour (1 obra) · Consumer Retail Behavior Studies (1 obra)