Shehzad Nadeem
Dados Biográficos
| ID | 93650 |
|---|---|
| NOME | Shehzad Nadeem |
| PRENOMES | Shehzad |
| SOBRENOME | Nadeem |
| ASSINATURA | NADEEM S |
| AFILIAÇÕES | Lehman College, City University of New York, |
| VERIFICADO | Não |
| TOTAL DE OBRAS | 5 |
| TOTAL DE CITAÇÕES | 17 |
| TOTAL COMO AUTOR | 5 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2008 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2015 |
| ÍNDICE H | 2 |
Indian Arrivistes and Cyber Coolies
Globalization, we used to think, meant the movement of manufacturing jobs to the developing world. It brought work to regions that needed it, while dislocating the lives of the working classes in the richer countries. That was until it moved into the information technology and service sectors at the turn of the century. This article examines the globalization of white‐collar service work, with a view to its impact on emerging economies like India…
Fair and anxious
Skin-lightening or 'fairness' creams – with their troubling colonial overtones – are big business in India, an over $200 million industry that comprises the largest segment of the country's skin cream market. Although corporations like Unilever have been widely criticized for profiting on colorism, they continue to produce advertisements that equate light skin with beauty, success, and empowerment. Through an analysis of the fairness motif in adv…
Dead Ringers
In the Indian outsourcing industry, employees are expected to be “dead ringers” for the more expensive American workers they have replaced—complete with Westernized names, accents, habits, and lifestyles that are organized around a foreign culture in a distant time zone. This book chronicles the rise of a workforce for whom mimicry is a job requirement and a passion. In the process, it reveals the complications of hybrid lives and presents a vivi…
Macaulay's (Cyber) Children
This article explores how globalization is shaping the aspirations and identities of the Indian middle class and in particular those employed by the outsourcing industry. While these aspirations do not have a clearly defined object, they cluster around an idea of the West as the locus of modernity.The West's mystique derives, no doubt as it did in the colonial period, from the fact that it is the author of dramatic change. But this also prompts a…
Freedoms and Solidarities
Fair and anxious
Skin-lightening or 'fairness' creams – with their troubling colonial overtones – are big business in India, an over $200 million industry that comprises the largest segment of the country's skin cream market. Although corporations like Unilever have been widely criticized for profiting on colorism, they continue to produce advertisements that equate light skin with beauty, success, and empowerment. Through an analysis of the fairness motif in adv…
Macaulay's (Cyber) Children
This article explores how globalization is shaping the aspirations and identities of the Indian middle class and in particular those employed by the outsourcing industry. While these aspirations do not have a clearly defined object, they cluster around an idea of the West as the locus of modernity.The West's mystique derives, no doubt as it did in the colonial period, from the fact that it is the author of dramatic change. But this also prompts a…
Freedoms and Solidarities
Macaulay's (Cyber) Children
This article explores how globalization is shaping the aspirations and identities of the Indian middle class and in particular those employed by the outsourcing industry. While these aspirations do not have a clearly defined object, they cluster around an idea of the West as the locus of modernity.The West's mystique derives, no doubt as it did in the colonial period, from the fact that it is the author of dramatic change. But this also prompts a…
Dead Ringers
In the Indian outsourcing industry, employees are expected to be “dead ringers” for the more expensive American workers they have replaced—complete with Westernized names, accents, habits, and lifestyles that are organized around a foreign culture in a distant time zone. This book chronicles the rise of a workforce for whom mimicry is a job requirement and a passion. In the process, it reveals the complications of hybrid lives and presents a vivi…
Fair and anxious
Skin-lightening or 'fairness' creams – with their troubling colonial overtones – are big business in India, an over $200 million industry that comprises the largest segment of the country's skin cream market. Although corporations like Unilever have been widely criticized for profiting on colorism, they continue to produce advertisements that equate light skin with beauty, success, and empowerment. Through an analysis of the fairness motif in adv…
Indian Arrivistes and Cyber Coolies
Globalization, we used to think, meant the movement of manufacturing jobs to the developing world. It brought work to regions that needed it, while dislocating the lives of the working classes in the richer countries. That was until it moved into the information technology and service sectors at the turn of the century. This article examines the globalization of white‐collar service work, with a view to its impact on emerging economies like India…
Law (4 obras) · Political science (4 obras) · Sociology (4 obras) · Business (3 obras) · Globalization (3 obras) · Law (3 obras) · Migration, Ethnicity, and Economy (3 obras) · Anthropological Studies and Insights (2 obras) · Middle class (2 obras) · Offshoring (2 obras)