Farnoosh Khodakarami
Dados Biográficos
| ID | 9506941 |
|---|---|
| NOME | Farnoosh Khodakarami |
| PRENOMES | Farnoosh |
| SOBRENOME | Khodakarami |
| ASSINATURA | KHODAKARAMI F |
| AFILIAÇÕES | San Diego State University |
| ORCID | 0009-0005-0550-339X |
| VERIFICADO | Sim |
| TOTAL DE OBRAS | 1 |
| TOTAL DE CITAÇÕES | 0 |
| OBRAS COMO AUTOR | 1 |
| OBRAS COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2026 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2026 |
| ÍNDICE H | 0 |
The Power of Real
The prevalence of artificial intelligence (AI)-generated models in advertising raises questions about their impact on consumer perceptions and well-being. This research examines how advertising disclaimers stating the model was “AI-generated” versus “real” influence consumers’ evaluation of the model’s attractiveness and their attitude toward the advertisement. Drawing on reactance theory and construal level theory, we propose that both psycholog…
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The Power of Real
The prevalence of artificial intelligence (AI)-generated models in advertising raises questions about their impact on consumer perceptions and well-being. This research examines how advertising disclaimers stating the model was “AI-generated” versus “real” influence consumers’ evaluation of the model’s attractiveness and their attitude toward the advertisement. Drawing on reactance theory and construal level theory, we propose that both psycholog…
Advertising campaign (1 obra) · AI in Service Interactions (1 obra) · Consumer Behavior in Brand Consumption and Identification (1 obra) · Consumer behaviour (1 obra) · Consumer Retail Behavior Studies (1 obra) · False advertising (1 obra) · Power (physics) (1 obra)