Hyunjoo Lim
Dados Biográficos
| ID | 9720125 |
|---|---|
| NOME | Hyunjoo Lim |
| PRENOMES | Hyunjoo |
| SOBRENOME | Lim |
| ASSINATURA | LIM H |
| AFILIAÇÕES | The University of Texas at Austin |
| ORCID | 0000-0003-0072-2313 |
| VERIFICADO | Sim |
| TOTAL DE OBRAS | 1 |
| TOTAL DE CITAÇÕES | 0 |
| OBRAS COMO AUTOR | 1 |
| OBRAS COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2022 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2022 |
| ÍNDICE H | 0 |
Is Repetition Really the Key to Success? The Impact of Ad Repetition and the Power of “Likes” on Facebook
In today’s marketplace, social media advertising, such as Facebook ads, are an especially valuable tool for small and medium-sized enterprises (SMEs), which are often financially volatile due to their limited access to resources, as well as political, economic, and social factors. The purpose of this article is to help SMEs better understand how to develop an advertising strategy on Facebook that is mindful of their time and resources. The findin…
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Is Repetition Really the Key to Success? The Impact of Ad Repetition and the Power of “Likes” on Facebook
In today’s marketplace, social media advertising, such as Facebook ads, are an especially valuable tool for small and medium-sized enterprises (SMEs), which are often financially volatile due to their limited access to resources, as well as political, economic, and social factors. The purpose of this article is to help SMEs better understand how to develop an advertising strategy on Facebook that is mindful of their time and resources. The findin…
Advertising (1 obra) · Business (1 obra) · Computer Science (1 obra) · Consumer Behavior in Brand Consumption and Identification (1 obra) · Digital Marketing and Social Media (1 obra) · Marketing (1 obra) · Media, Gender, and Advertising (1 obra) · Social media (1 obra) · Sociology (1 obra) · World Wide Web (1 obra)