Aditya Budi KRISNANTO
Dados Biográficos
| ID | 9728675 |
|---|---|
| NOME | Aditya Budi KRISNANTO |
| PRENOMES | Aditya Budi |
| SOBRENOME | KRISNANTO |
| ASSINATURA | KRISNANTO A B |
| AFILIAÇÕES | University of Brawijaya |
| VERIFICADO | Não |
| TOTAL DE OBRAS | 1 |
| TOTAL DE CITAÇÕES | 0 |
| OBRAS COMO AUTOR | 1 |
| OBRAS COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2023 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2023 |
| ÍNDICE H | 0 |
The Role of Marketing and Digital Marketing Capabilities
Public enterprises and small and medium enterprises (SMEs) have similar goals in the eyes of the state. SMEs that get government or public bodies funding can make it a public enterprise. These enterprises in Indonesia face challenges due to limited resources, low market reach, and low marketing expertise. They must leverage their marketing capabilities effectively and adopt strategic approaches such as entrepreneurial orientation and digital mark…
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The Role of Marketing and Digital Marketing Capabilities
Public enterprises and small and medium enterprises (SMEs) have similar goals in the eyes of the state. SMEs that get government or public bodies funding can make it a public enterprise. These enterprises in Indonesia face challenges due to limited resources, low market reach, and low marketing expertise. They must leverage their marketing capabilities effectively and adopt strategic approaches such as entrepreneurial orientation and digital mark…
Business (1 obra) · Business marketing (1 obra) · Digital marketing (1 obra) · Digital Marketing and Social Media (1 obra) · Marketing (1 obra) · Marketing effectiveness (1 obra) · Marketing management (1 obra) · Marketing research (1 obra) · Marketing strategy (1 obra) · Relationship marketing (1 obra)