The Promotion and Marketing of OxyContin
Commercial Triumph, Public Health Tragedy
Dados Bibliográficos
| ID | 11027358 |
|---|---|
| Autores | Art Van Zee (autor correspondente) |
| Ano | 2009 |
| Volume | 99 |
| Fascículo | 2 |
| Páginas | 221-227 |
| Data de publicação | 2009-02-01 |
| Peer Reviewed | Sim |
| Open Access | Não |
| Tipo | ARTICLE |
| Periódico | American Journal of Public Health (JOURNAL) |
| Identificadores do periódico | ISSN: 0090-0036 • E-ISSN: 1541-0048 |
| Editora | American Public Health Association (PUBLISHER • US) |
| DOI | 10.2105/ajph.2007.131714 |
| PMID | 18799767 |
| PMCID | PMC2622774 |
| OpenAlex | W2126791898 |
| Idioma | EN |
| Citações recebidas | 126 |
| Referências citadas | 44 |
I focus on issues surrounding the promotion and marketing of controlled drugs and their regulatory oversight. Compared with noncontrolled drugs, controlled drugs, with their potential for abuse and diversion, pose different public health risks when they are overpromoted and highly prescribed. An in-depth analysis of the promotion and marketing of OxyContin illustrates some of the associated issues. Modifications of the promotion and marketing of controlled drugs by the pharmaceutical industry and an enhanced capacity of the Food and Drug Administration to regulate and monitor such promotion can have a positive impact on the public health
Business · Environmental health · Food and drug administration · Health promotion · Political science · Promotion (chess) · Public health · Public relations · Health Systems, Economic Evaluations, Quality of Life · Marketing · Medicine · Nursing · Pharmaceutical Economics and Policy · Pharmaceutical industry and healthcare
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| Obras citantes distintas | 126 |
|---|---|
| Citações por ano | 8,4 |
| Intervalo de citações | 2011 - 2026 (16) |
| Velocidade de citação | current |
| Altamente citado | Sim |
| Tipos de citação | Neutras: 116 |