Flavored E-Cigarette Sales in the United States Under Self-Regulation From January 2015 Through October 2019

Dados Bibliográficos

ID11037002
AutoresAlex Liber (The authors are with the Economic and Health Policy Research, Intramural Research, American Cancer Society, Atlanta, GA. Alex Liber is also with the Department of Health Management and Policy, School of Public Health, University of Michigan, Ann Arbor. Aidan Larsen is also with the Department of Health Policy and Management, Rollins School of Public Health, Emory University, Atlanta, GA.), Alex C Liber (0000-0001-7863-3906, Department of Health), Zachary Cahn (0000-0001-5539-3604, The authors are with the Economic and Health Policy Research, Intramural Research, American Cancer Society, Atlanta, GA. Alex Liber is also with the Department of Health Management and Policy, School of Public Health, University of Michigan, Ann Arbor. Aidan Larsen is also with the Department of Health Policy and Management, Rollins School of Public Health, Emory University, Atlanta, GA.), Aidan Larsen (The authors are with the Economic and Health Policy Research, Intramural Research, American Cancer Society, Atlanta, GA. Alex Liber is also with the Department of Health Management and Policy, School of Public Health, University of Michigan, Ann Arbor. Aidan Larsen is also with the Department of Health Policy and Management, Rollins School of Public Health, Emory University, Atlanta, GA.), Jeffrey Drope (0000-0003-0147-9722, The authors are with the Economic and Health Policy Research, Intramural Research, American Cancer Society, Atlanta, GA. Alex Liber is also with the Department of Health Management and Policy, School of Public Health, University of Michigan, Ann Arbor. Aidan Larsen is also with the Department of Health Policy and Management, Rollins School of Public Health, Emory University, Atlanta, GA.)
Ano2020
Volume110
Fascículo6
Páginas785-787
Data de publicação2020-06-01
Peer ReviewedSim
Open AccessNão
TipoARTICLE
PeriódicoAmerican Journal of Public Health (JOURNAL)
Identificadores do periódicoISSN: 0090-0036 • E-ISSN: 1541-0048
EditoraAmerican Public Health Association (PUBLISHER • US)
DOI10.2105/ajph.2020.305667
PMID32298169
OpenAlexW3016313383
IdiomaEN
Citações recebidas13
Referências citadas7

Objectives. To describe the evolution of flavored e-cigarette sales since the expansion of the JUUL brand, and to describe the effect of JUUL’s November 2018 decision to self-regulate the flavors it sold in stores on flavored e-cigarette sales. Methods. We used Scantrack data on sales of e-cigarettes in the United States from January 2015 to October 2019 provided by The Nielsen Company. National sales values were aggregated monthly in 5 flavor categories (fruit, menthol/mint, sweet, tobacco, and other). Results. The expansion of JUUL sales coincided with an expansion in fruit-flavor sales through October 2018. Once JUUL withdrew fruit and sweet flavors from stores, menthol/mint came to dominate the e-cigarette market, but through 2019, a new surge in fruit-flavor sales by non-JUUL brands was observed. Conclusions. After a decline in sales following JUUL’s decision to withdraw some flavored products from stores, JUUL sales recovered within weeks and surpassed their previous maximum in those same channels, as consumption shifted to the menthol/mint and tobacco flavors that remained on shelves. Public Health Implications. These trends suggest shortcomings of self-regulation and highlight the utility of government regulation

Advertising · Art · Biology · Business · Consumption (sociology) · Flavor · Government (linguistics) · Government regulation · Menthol · Political science · Tobacco industry · Chemistry · Food Science · Medicine · Obesity, Physical Activity, Diet · Smoking Behavior and Cessation