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When Does Framing Influence Preferences, Risk Perceptions, and Risk Attitudes? The Explicated Valence Account

Dados Bibliográficos

ID12166232
AutoresMichael Tombu (0000-0002-6857-6669, DRDC, Toronto Research Centre Toronto ON Canada, autor correspondente), David R Mandel (0000-0003-1036-2286, DRDC, Toronto Research Centre Toronto ON Canada)
Ano2015
Volume28
Fascículo5
Páginas464-476
Data de publicação2015-03-12
Peer ReviewedSim
Open AccessSim
TipoARTICLE
PeriódicoJournal of Behavioral Decision Making (JOURNAL)
Identificadores do periódicoISSN: 0894-3257 • E-ISSN: 1099-0771
EditoraWiley (PUBLISHER • GB)
DOI10.1002/bdm.1863
OpenAlexW1806059501
IdiomaEN
Citações recebidas13
Referências citadas44

When faced with an expected loss and a choice between a sure option and a risky option, the gain–loss framing of the problem has been shown to influence option preference. According to prospect theory, this framing effect is the result of contradictory attitudes about risks involving gains and losses. This article develops and tests an alternative explicated valence account (EVA), which proposes that preference reversals are caused by differences in the explicated outcome valences of the options under consideration. EVA can account for previous findings where framing effects are observed, eliminated, or even reversed. In two experiments, EVA successfully predicted when framing effects were observed, eliminated, and reversed. The findings also showed that although framing influenced risk perception, it did not influence risk attitudes. Copyright © 2015 Her Majesty the Queen in Right of Canada Journal of Behavioral Decision Making © 2015 John Wiley & Sons, Ltd

Economics · Framing (construction · Framing effect · Loss aversion · Microeconomics · Perception · Positive economics · Prospect theory · Risk perception · Risk-seeking · Valence (chemistry · Chemistry · Decision-Making and Behavioral Economics · Economic and Environmental Valuation · Engineering · Forecasting Techniques and Applications · Psychology · Social Psychology

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Obras citantes distintas13
Citações por ano1,44
Intervalo de citações2017 - 2026 (10)
Velocidade de citaçãocurrent
Altamente citadoNão
Tipos de citaçãoNeutras: 13
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