Redesigning the Donation Box

The Effect of Animal Banks on Donations for Animal Welfare

Dados Bibliográficos

ID12419262
AutoresNicolas Guéguen (0000-0002-8963-1751, 1 Université de Bretagne-Sud [email protected], autor correspondente)
Ano2013
Volume21
Fascículo3
Páginas240-248
Data de publicação2013-01-01
Peer ReviewedSim
Open AccessNão
TipoARTICLE
PeriódicoSociety and Animals (JOURNAL)
Identificadores do periódicoISSN: 1063-1119 • E-ISSN: 1568-5306
EditoraBrill (PUBLISHER • NL)
DOI10.1163/15685306-12341257
OpenAlexW2093671925
IdiomaEN
Citações recebidas2
Referências citadas13

Some recent studies have shown that physical objects present in the environment can affect altruism. This effect was demonstrated in the context of fundraising for animals. Different banks were placed near the cash register in eight bakeries with a message explaining that the solicitation was for animal welfare. The banks were either in the shape of a dog, a cat, a cow, a pig, or a classic cube. Results showed that more donations were given with the dog and cat banks, whereas no difference in donations was found among the three other banks

Affect (linguistics · Altruism (biology · Animal welfare · Biology · Business · Cash · Context (archaeology · Demographic economics · Donation · Economic growth · Economics · Market economy · Welfare · Communication · Human-Animal Interaction Studies · Psychology · Psychology of Moral and Emotional Judgment · Psychology of Social Influence · Social Psychology · Ecology · Finance