The effect of virtual tourism experience on tourist responses
The lens from cognitive appraisal theory
Dados Bibliográficos
| ID | 12463090 |
|---|---|
| Autores | Hongmei Song (0000-0001-9801-2517, Hefei Normal University, autor correspondente), Lu Shen (0000-0002-0665-4465, University of Macau), Shen Lu (0009-0004-9776-4169, City University of Macau) |
| Ano | 2024 |
| Volume | 29 |
| Fascículo | 7 |
| Páginas | 885-899 |
| Data de publicação | 2024-05-13 |
| Peer Reviewed | Sim |
| Open Access | Não |
| Tipo | ARTICLE |
| Periódico | Asia Pacific Journal of Tourism Research (JOURNAL) |
| Identificadores do periódico | ISSN: 1094-1665 • E-ISSN: 1741-6507 |
| Editora | Routledge (PUBLISHER • GB) |
| DOI | 10.1080/10941665.2024.2351126 |
| OpenAlex | W4396901372 |
| Idioma | EN |
| Citações recebidas | 15 |
| Referências citadas | 79 |
Virtual reality (VR) can enhance a tourist's travel experience and the effectiveness of destination marketing. Drawing on cognitive appraisal theory, this study developed a theoretical framework that examined VR tourism interaction, immersion, sense of presence in relation to pleasure and arousal, and the effect of these emotional responses on behavioral intention. Our results showed that VR interactivity, immersion, and sense of presence influence users' emotional responses, however, the interactive experience has no positive effect on arousal, and arousal has no positive effect on behavioral intention. Our study contributes to the development of cognitive appraisal theory and suggests valuable practical recommendations for tourism marketing managers
Advertising · Appraisal theory · Business · Cognition · Cognitive appraisal · Geography · Lens (geology · Through-the-lens metering · Tourism · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Engineering · Psychology · Social Psychology · Technology Adoption and User Behaviour · Marketing
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| Obras citantes distintas | 15 |
|---|---|
| Citações por ano | 7,5 |
| Intervalo de citações | 2024 - 2026 (3) |
| Velocidade de citação | current |
| Altamente citado | Não |
| Tipos de citação | Neutras: 15 |