Effectiveness of social marketing in improving knowledge, attitudes and practice of consumption of vitamin A-fortified oil in Tanzania
Dados Bibliográficos
| ID | 15094128 |
|---|---|
| Autores | D C Wu (0000-0002-6700-9996, University of Waterloo, autor correspondente), Daphne Chen Nee Wu, Kelly Corbett (0000-0003-2192-6681, University of Waterloo), Kitty Corbett, Susan Horton (0000-0002-9243-4767, University of Waterloo), Nadira Saleh, Naveed Saleh, Theobald C E Mosha (Sokoine University of Agriculture), Theobald CE Mosha |
| Ano | 2019 |
| Volume | 22 |
| Fascículo | 3 |
| Páginas | 466-475 |
| Data de publicação | 2019-03-01 |
| Peer Reviewed | Sim |
| Open Access | Sim |
| Tipo | ARTICLE |
| Periódico | Public Health Nutrition (JOURNAL) |
| Identificadores do periódico | ISSN: 1368-9800 • E-ISSN: 1475-2727 |
| Editora | Cambridge University Press (CUP) (PUBLISHER) |
| DOI | 10.1017/s1368980018003373 |
| PMID | 30585145 |
| OpenAlex | W2906368748 |
| Idioma | EN |
| Citações recebidas | 5 |
| Referências citadas | 11 |
Objective To evaluate the effectiveness of a social marketing intervention in enhancing knowledge, attitudes and practice (KAP) related to consumption of vitamin A-fortified oil. Design The intervention employed community events, distribution of educational materials and radio broadcasts. The intervention was assessed in a quasi-experimental non-equivalent control group study design by collecting information on KAP regarding vitamin A-fortified oil consumption before and after 9 months of a 13-month intervention. Setting Six districts in Manyara and Shinyanga regions in Tanzania were non-randomly selected as the intervention districts and two districts served as the control districts. Participants At baseline, 568 lactating mothers with children aged Results After 9 months of intervention, knowledge of fortification and actual consumption of adequately fortified oil were significantly higher in the intervention districts compared with the control districts ( P Conclusions The study showed that a social marketing intervention is effective in improving KAP regarding fortified oil consumption at the household level. Clinics and CHW are channels that should be prioritized when communicating health messages, particularly those targeting women
Consumption (sociology · Environmental health · Fortification · Geography · Health education · Intervention (counseling · Public health · Social marketing · Socioeconomics · Tanzania · Vitamin · Global Public Health Policies and Epidemiology · Medicine · Nursing
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Parents’ knowledge, attitudes, and practices regarding vitamin A and D intake in children
| Obras citantes distintas | 5 |
|---|---|
| Citações por ano | 0,71 |
| Intervalo de citações | 2019 - 2026 (8) |
| Velocidade de citação | current |
| Altamente citado | Não |
| Tipos de citação | Neutras: 4 |