Social Media Advocacy for Gender Equality by Indonesian Men

The Case of Aliansi Laki-laki Baru (New Men’s Alliance)

Dados Bibliográficos

ID18996150
AutoresPrasakti Ramadhana Fahadi (The University of Melbourne, autor correspondente)
Ano2022
Volume9
Fascículo3
Páginas302-333
Data de publicação2022-12-23
Peer ReviewedSim
Open AccessNão
TipoARTICLE
PeriódicoAsiascape Digital Asia (JOURNAL)
Identificadores do periódicoISSN: 2214-2304 • E-ISSN: 2214-2312
EditoraWalter de Gruyter GmbH (PUBLISHER • DE)
DOI10.1163/22142312-bja10036
OpenAlexW4313591626
IdiomaEN
Citações recebidas3
Referências citadas18

In most parts of the world, men are the dominant gender in power relations. Benefiting from this situation, many are hesitant to support feminism. However, men’s role in the realization of gender equality is crucial. Using interpretive analysis, this research examines how Indonesia’s New Men Alliance/Aliansi Laki-laki Baru ( ALB ), an activist group that highlights the importance of men’s support for women’s rights, uses social media to advocate gender equality and the strategies they use to effectively communicate their ideas through the frameworks of political solidarity of social change and men’s role in gender equality. The results show that the contents of their Instagram and Facebook page emphasize the urgency of becoming a ‘new man’, while ensuring that the content is relevant both locally and globally. Lastly, ALB strives to exercise its role as an advocate and ally by stepping in without overstepping

Alliance · Baru · Feminism · Gender equality · Indonesian · Islam · Political science · Politics · Social media · Sociology · Solidarity · Gender Studies · Gender, Feminism, and Media · Islamic Finance and Communication · Law · Social Media and Politics